"Comparative analysis case the coca cola company and pepsico inc chapter 2 conceptual framework underlying financial accounting" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 40 of 50 - About 500 Essays
  • Powerful Essays

    Coca-Cola Nepal

    • 3218 Words
    • 13 Pages

    Coca-Cola‚ imported from India‚ was first introduced into Nepal in 1973‚ with local production of Coca-Cola beginning in 1979. Bottlers Nepal Limited (BNL) is the only bottler of Coca-Cola products in Nepal‚ and has two bottling plants; namely Kathmandu (Bottlers Nepal Limited – BNL) and Bharatpur (Bottlers Nepal (Terai) Limited‚) which is 160 km from Kathmandu‚ its capital. The Marketing‚ Sales & Distribution strategy for Bottlers Nepal Limited is entitled “Refresh the Marketplace” and includes:

    Premium Sales Marketing Sales management

    • 3218 Words
    • 13 Pages
    Powerful Essays
  • Satisfactory Essays

    The Coca-Cola Company Struggles with Ethical Crises Coca Cola has been a leading competitor in the beverage industry and has the world’s top leading soft drinks‚ including Coke‚ Diet Coke‚ Fanta and Sprite. It also sells other brands such as Powerade‚ Minute Maid and Dansani. Coca Cola has the largest distribution system in the world. This company has demonstrated a strong market orientation‚ making strategic decisions and taking actions to attract‚ satisfy and retain customers. With changes

    Premium Coca-Cola Diet Coke

    • 411 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Coca Cola Brazil

    • 9009 Words
    • 37 Pages

    A12-04-0025 Coca-Cola’s Marketing Challenges in Brazil: The Tubaínas War Introduction For about a decade‚ the Coca-Cola Company’s Brazilian subsidiary tried to stop the growth of tubaínas (too-bah-ee’-nas). The word tubaínas designates numerous brands of fairly inexpensive‚ carbonated‚ and rather sweet beverages sold throughout Brazil. For more than half a century‚ hundreds of micro‚ and a few medium-size‚ manufacturers produced and distributed the so-called tubaínas on a local or regional basis

    Premium Coca-Cola Soft drink

    • 9009 Words
    • 37 Pages
    Good Essays
  • Powerful Essays

    Coca-Cola vs Pepsi

    • 3826 Words
    • 16 Pages

    Introduction Coca-Cola and Pepsi are the two greatest competitors in the soft drink industry. A brief introduction and history of the two companies will provide a basis for understanding how the companies have come to be where they are today and how they run their companies. The company structure of each will also be briefly explained to provide an understanding of how management style is impacted. Marketing and Advertising The marketing skills that these companies possess are the reason both Coca-Cola

    Premium Pepsi Coca-Cola Cola

    • 3826 Words
    • 16 Pages
    Powerful Essays
  • Powerful Essays

    Mis at Coca Cola

    • 1785 Words
    • 8 Pages

    Management Information Systems at The Coca-Cola Company Lewis Bianco Professor Rampersad CMS 315 Due: 12/7/10 As a world-wide leader in the soft drink and beverage industry‚ Coca Cola maintains a vast corporate and industrial structure which serves to run the business as smoothly as possible‚ and enhance all around internal performance. To make this happen‚ and to grow to where Coca Cola is as a business today‚ they have amassed a large variety of products‚ and reached deeply

    Premium Coca-Cola Thums Up Diet Coke

    • 1785 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Coca Cola Imc

    • 1678 Words
    • 7 Pages

    promotion‚ publicity and direct marketing. In IMC Plan there are three campaigns which would be carried for the whole year by Coca-Cola. The IMC strategy for Coca-Cola would depend on the nature of market and focus on the social responsibility or societal marketing. Secondly‚ it will focus on the fun and entertainment perspective in order to motivate youngsters to purchase Coca-Cola and generate more sales. Whole IMC will be developed to communicate the message to the target audience to raise funds to

    Premium Advertising Newspaper Mass media

    • 1678 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Innovation in Coca Cola

    • 1240 Words
    • 3 Pages

    Innovation Coca-Cola started its life as an innovative‚ new product that sought to quench the thirst of the Atlanta work force. While the target market may have expanded greatly over the past 128 years‚ that culture of innovation has stayed strong throughout the company. This innovation‚ however‚ as seen throughout the case study does not come from the hugely generalized‚ or even perfected‚ industry of the production‚ bottling‚ and distribution of Coke. Instead it comes from areas outside of Coca-Colas

    Premium Coca-Cola Strategic business unit Obesity

    • 1240 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    of Digital Accounting Research Vol. 5‚ N. 10‚ 2005‚ pp. 131-169 ISSN: 1577-8517 A Conceptual Framework for Investigating the Impact of the Internet on Corporate Financial Reporting 1 Jason Zezhong Xiao. Cardiff University. UK xiao@cardiff.ac.uk Michael John Jones. Cardiff University. UK jonesm12@cardiff.ac.uk Andy Lymer. University of Birmingham. UK a.lymer@bham.ac.uk Abstract. This paper develops a conceptual framework of the impact of the Internet on corporate financial reporting

    Free Internet

    • 13366 Words
    • 54 Pages
    Powerful Essays
  • Good Essays

    Coca-Cola marketing plan

    • 7637 Words
    • 28 Pages

    about several options but finally we chose Coca Cola Zero because it is a product that is innovative and that could give a lot of information‚ for example the competitors or the customers that buy these type of drinks. On the other hand we choose Coca Cola Zero because of the enormous marketing strategies and plans that the management of Coca Cola have since a lot of years ago and still innovating it with new ideas and new types of advertisement. Coca Cola Zero is a young and sporty beverage and this

    Premium Coca-Cola Diet Coke

    • 7637 Words
    • 28 Pages
    Good Essays
  • Powerful Essays

    Coca-cola essay

    • 1783 Words
    • 8 Pages

    Coca Cola’s operations have been blamed for exacerbating or causing stress on local water resources in some less developed countries. Review and discuss the evidence. Coca-Cola is the world’s largest beverage company offering more than 400 brands in over 200 countries. Multi-national corporations such as Coca-Cola are synonymous with globalisation and renowned for prioritising economic growth over environmental and social well-being. In their pursuit to maximise profits Coca-Cola has been accused

    Premium Water Drinking water Water crisis

    • 1783 Words
    • 8 Pages
    Powerful Essays
Page 1 37 38 39 40 41 42 43 44 50