case study‚ eBay should acquire Kruse. The eBay case is about the first CEO of eBay‚ Meg Whitman and potential cultural impact of Kruse purchase on two groups: the user community and the eBay associates‚ especially the management team. Meg Whitman was hired by the founder of eBay‚ Pierre Omidyar in March 1998 at a time when the company was still very young and experiencing a fast paced growth. It was the intention of Omidyar to hire someone who would be instrumental in helping eBay thrive during
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eBay is currently the top-ranked online auction company within its industry‚ with nearly one-third of U.S. internet users registered on its site. The mission of eBay “is to provide a global trading platform where practically anyone can trade practically anything.” Millions of people buy and sell items on eBay every day‚ and because eBay is a for profit company‚ it gets a cut of the profit from each sale for itself. There are several objectives that eBay strives to meet on a daily basis. First
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the report starts with PESTEL analysis to how macro environments impacts on eBay. It found that globalisation‚ consumer buying patterns and increase of the number of internet shoppers have positive impacts on eBay. However‚ e-commerce tax would impact on eBay negatively due to may impact on the price of services. The report shows the Porter’s five forces whether the industry has a high barrier entry. It found that eBay is on strong competitive position. Finally‚ the report explains where the industry
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industry and one of the most successful companies is eBay. eBay was established in September 1995 by Pierre Omidyar as free auction website. Value of eBay is by providing person-to-person and business-to-business online market place. eBay provides internet market place for new and old goods‚ end-life products and second hand items‚ which might be difficult to purchase in retail shops. The simply and flexible business model of eBay has helped to keep eBay on top online auction retailer‚ attractive buyers
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SERVICES What services does eBay provide? 1.1- THE ONLINE AUCTION MARKETPLACE Hailed as “The Customer Marketplace” by the Harvard Business Review authors‚ eBay provides an online auction platform for individual buyers and sellers‚ small businesses and larger corporations to get connected‚ trade and interact with each other. When Pierre Omidyar originally founded eBay in 1995‚ he was merely helping his wife sell her old Pez dispensers by connecting her to potential buyers. eBay remains true to providing
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Table of Contents Introduction: 2 PART A: Chapter Summary 3 PART B: Background and Case summary 5 EBay’s Background 5 Case Summary: Making eBay work 6 PART C: Case Questions 7 Case Question #1: 7 Case Question #2: 10 Case Question #3 10 PART D: Implications and Recommendation 12 Implications 12 Recommendations 13 Introduction: Strategic capabilities have become a source of competitive advantage for both small and large organization. Organizations that wish to survive
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EBay: In a League by Itself This case tells the long story about how eBay developed and grew obtaining market leader status through the whole process. When thinking back to this case the issue that I think is most important to eBay’s process is their willingness to talk with their customers about improving the service and the website. One example of improving the service showed up on C-306 of the case. It took place "when eBay introduced a feature that referred losing bidders to similar
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Yes‚ there is an auction website that is combatant to eBay. The web site uBid.com is just that‚ a formidable contender. These two auction based websites are leaders in the world in the effect of bid vending. The function of the websites are comparable‚ yet distinguish themselves accordingly to give themselves a branded feeling. The feel of the site is crucial to its success overall. So much can be said regarding comfortable site navigation and user friendliness. And because of the convenience
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order to understand why and how eBay has been successful‚ it is important to understand Porter’s five forces model. The model includes threat of potential new entrants‚ threat of rivalry in the industry‚ threat of suppliers‚ threat of suppliers‚ threat of buyers and threat of product substitution. [pic] Rivalry in the industry Because of low entry barriers‚ the market is full of competitors. Yahoo! Auctions is one of the example competitors for eBay eBay continues to appeal to their customers
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Strategic Management EBay Case Study 1. A). EBay’s greatest opportunities are: a. Long auction time-10 to 15days is too long for customers to wait b. Localizing their website all over the world c. Acquiring Skype and they have begun to integrate buyers and sellers d. Mobile phones‚ social media trends‚ will help them try to keep up with Amazon B). EBay’s greatest threats are: a. Constant Hacking and Fraud transaction b. Copyright problems-companies may
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