Table of Contents 1. Executive Summery…………………………………………………………..……..3 2. India Retail Scenario……………………………………………………….………..5 3. Company Profile …………………………………………………………………...14 4. Future Group Manifesto …………………………………………………………...16 5. Hierarchy of Pantaloon (Future Group)…………………………………………….18 6. Findings………………………………………………………………..……………19 7. Retail Scenario of Kolkata………...………………………………………………..20 Executive Summary Retailing is emerging as a sunrise industry in India and is presently the largest
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Marketing Mix Used by Big Bazaar 1.) Pricing: - The pricing objective is to gain the “Maximum Market Share”. Pricing at Big Bazaar is based on the following techniques: a.) Value Pricing (EDLP- Every Day Low Pricing): - Big Bazaar promises consumers the lowest available price without coupon clipping‚ waiting for promotions‚ or comparison shopping. b.) Promotional Pricing: - Big Bazaar offers financing at low interest rate. The concept of psychological discounting (Rs.49‚ Rs.99‚ Rs.199
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1) Introduction to Inventory control 2) Inventory investment control 3) Inventory replenishment 4) How to Achieve Inventory Control? 5) Inventory costs 6) Introduction to Big Bazaar 7) Types of inventories maintained at Big Bazaar 8) Decision of how inventories are maintained 9) Software used for inventory control in Big Bazaar 10) Reorder points of inventories 11) Supply chain of perishable and imperishable goods 12) Conclusion 13) Reference INTRODUCTION: You are in trouble
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CASE STUDY APNA BAZAAR Submitted by: Adarsh • 1984 and 2011 are very different markets and different consumers. Consumers needs and wants keeps on increasing over a period of time. • Seeing this growth as an opportunity‚ giants organized retailers have started their hypermarket and supermarket chain‚ stocking a very wide range of product varieties in their stores. • With the mushrooming of
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A report on Research on Consumer Perception on Big Bazaar (Kacheguda) Submitted in partial fulfillment of the requirements of the M.B.A Degree Summer Training By P.DEEKSHITH Registration NO – 11010274 Declaration I hereby declare that this research report entitled “Customer perception towards Big Bazaar‚ (Kacheguda)” is a record of independent work carried out by me towards partial fulfillment of the requirements of the MBA degree Course‚ Lovely Professional
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In The Bazaars of Hyderabad is a vibrant‚ colorful poem describing the bazaars of Hyderabad. This poem was written during the British Rule when Indians were asked to boycott foreign products and buy goods from traditional Indian bazaars. During this time‚ publication of Indian newspapers was banned so she might have thought the best way to spread the message to people was through her poems. In The Bazaars of Hyderabad begins with a question from the poet to the merchants in the bazaar about what
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Delhi‚ dealing in a variety of goods. It was 3 o’clock when we set out. Within half an hour we were there. We entered the market from the Red Fort side. What a crowded bazaar! There were large crowds of people at the shops. There were motor cars‚ rickshaws‚ scooters and taxies. The buses‚ too‚ were plying up and down the bazaar. We kept to the foot-path. Soon we were at the Fountain. There we saw the Gurdwara Sis Ganj with its golden dome. A large number of devotees were going in or coming out.
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In The Bazaars of Hyderabad ‘’In The Bazaars of Hyderabad’’‚ written by Sarojini Naidu is a vibrant‚ colorful poem describing the various stalls in the bazaars of Hyderabad as well as the social and cultural life of the city. This poem was written during the British Rule when Indians were asked to boycott the British goods and buy goods from traditional Indian bazaars. At the time she wrote the poem‚ publication of Indian newspapers were banned so she might have considered writing a poem to be
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4.1 Statement of problem The study was conducted to identify the customer perception about the private label brands at the Big bazaar. The study was limited to the private label brands in the food‚ apparels and the electronics section. The research was mainly conducted to identify various factors which influenced the buying behaviour of the private label brands. The study also intended to identify the demand for certain products which the customers would prefer to buy if included in the private
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A CASE STUDY ON BIG BAZAAR – THE ROUTE TO THE INDIAN MASS MARKET SUBMITTED TO: Dr. Ravi Vaidya SEMESTER: IV BATCH: 2009-2011 SUBMITTED BY: Darshan Shah Shreya Shah Hitesh Nirmal Mayur Garmora S. R. LUTHRA INSTITUTE OF MANAGEMENT SURAT INDEX Sr. No. | Particulars | Page No. | 1 | About case | 3 | 2 | Question - one | 11 | 3 | Question – two | 11 | 4 | Question – three | 12 | 5 | Question – four | 12 | 6 | Bibliography | 12 | BIG BAZAAR – THE ROUTE TO
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