Advertising Strategy of Adidas: A comparative Study 1 INTRODUCTION Adidas was formed by German sports apparel by the founder Adi Dassler during 1920s. While Dassler was in his mother’s wash room he decided to begin an athletic shoe. After he made the shoe he had help from his brother and twelve other people to produce around 50 handmade shoes per day. These athletic shoes were made for running and training. “For over 80 years‚ Adidas has been part of the world of sports on every level‚ delivering
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Chapter-3 - 7 - Organization Profile and Industry Profile - 7 - 3.1 EQUITY - 7 - 3.2 MUTUAL FUNDS - 8 - 3.3 FIXED DEPOSITS IN BANK - 8 - 3.4 POST OFFICE SAVINGS: - 8 - 3.5 LIFE INSURANCE POLICIES - 9 - 3.6 REAL ESTATE - 9 - 3.7 GOLD/SLIVER /OTHERS - 10 - Chapter-4 - 11 - Research Methodology - 11 - 4.1 What is Research:- - 11 - 4.2 DESIGN:- - 11 - 4.3DATA SOURCE:- - 11 - 4.3.1Primary Data: - 12 - 4.3.2Secondary Data: - 12 - 4.4 Research Design Type: - 12 - 4.5 Sampling Technique: -
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period existed two great emperors known as King Louis IX and Charlemagne or Charles the Great. King Louis IX and Charlemagne were two emperors to have been known as two great emperors in the Middle Ages. Although both emperors were very similar to each other‚ they had their differences as well. King Louis IX and Charlemagne are socially similar in that both were devoted to having justice and peace among their people. King Louis IX and Charlemagne are politically similar in that both had systems that had
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firms attached importance to the production of virtually every part in a single plant‚ while today‚ carmakers concentrate on only a few specific production stages. Parts and module production‚ services and related activities have been shifted to other‚ specialised firms. Since the 1980s‚ it has become clear that further productivity gains to retain competitiveness can be possible only by outsourcing and securing greater
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INTRODUCTION TO CONSUMER BEHAVIOUR Consumer behavior is affected by a host of variables ranging from personal‚ professional needs‚ attitudes and values‚ personality characteristics‚ social economic and cultural background‚ age‚ gender‚ professional status to social influences of various kinds exerted a family‚ friends‚ colleagues‚ and society as a whole. The combination of these factors help the consumer in decision making further Psychological factors that as individual consumer needs‚ motivations
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A Comparative Study of Western and Chinese Religion “Religion is the belief in and worship of a god or gods‚ or more in general a set of beliefs explaining the existence of and giving meaning to the universe‚ usually involving devotional and ritual observances‚ and often containing a moral code governing the conduct of human affairs.” (wekipedia) Religions vary from place to place due to different culture backgrounds.Throughout our studies‚we’ve met religions like Christianity‚Judaism‚Buddhism
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HISTORY In 1975‚ Tony Tan Caktiong and his family opened a Magnolia Ice Cream parlor in Cubao.. THE ORGANIZATION Jollibee Foods Corporation is the parent company of Jollibee‚ a fast-food restaurant chain based in the Philippines. ORGANIZATIONAL STRUCTURE JOLLIBEE LA UNION 3 Bryan G. Heruela RM (Restaurant Manager) or TQA (Total Quality Assurance) Joan Decena ARM 1 (Assistant Restaurant Manager 1) or PQM (Production Quality Manager) Vince Laraya ARM 2 (Assistant Restaurant
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Questionnaire Name: Age: Gender: Occupation: Address: 1. Where do you have a bank account? Private Public 2. How many bank Account/s do you have? ( Mention the Number in each sector ) Private__ Public__ 3. Mention the name of the most frequently used bank? _____________ 4. Do you use a phone? Yes No If‚ yes Landline Cell Phone Both 5. Which mode of banking do you prefer? * M-Banking (Mobile Banking) * E-Banking (Internet Banking) *
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PURCHASE OF COSMETIC PRODUCTS: A STUDY OF FACTORS INFLUENCING NARESUAN UNIVERSITY GRADUATE STUDENTS’ PURCHASE BEHAVIOR SANITPONG SAITHIP CHUNHAPAK MOUNGTHONG PAMITTASIL UNGTAWORNDEE An Independent Study Submitted in Partial Fulfillment of the Requirement for the Master of Business Administration Degree (International Program) May 2008 Copyright 2008 by Naresuan University The independent study entitled “Purchase of Cosmetic Products: A Study of Factors Influencing Naresuan University
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Culture ‚ according to the texrt book‚ is defined as the complex whole that includes knowledge‚ belief‚ art‚ law‚ morals‚ customs‚ and any other capabilities and habits acquired by humans as members of society. It sets the framework for individual behavior. It functions by setting loose boundries for individual behavior. These boundries are called norms. Simply put‚ they are rules that prohibit certain behaviors in specific situations. But what happens when someone breaks one of their cultural norms
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