TOOLS AND TECHNIQUES IN PUBLIC RELATIONS INDEX 1. TOOLS IN PUBLIC RELATIONS 2. PUBLICITY MEDIA 3. TYPES OF PUBLICITY 4. OTHER FORMS OF PUBLICITY 5. TECHNIQUES USED TO SOLVE PR PROBLEMS 6. PR PROCESS 7. ISSUE MANAGEMENT SYSTEM (New Jersey Physicians case) 8. CRISIS MANAGEMENT SYSTEM ( Mattel‚ Pepsi‚ Bhopal Gas Tragedy and Exxon case) 9. MODELS IN PR : Open System‚ Cybernetics and Roles of PR. Tools in Public Relations Publicity is the deliberate attempt to manage
Premium Crisis management Public relations Management
Chapter 5 Techniques and Tools of Evaluation Tools and techniques are required to gather information. These should be valid‚ reliable and usable. Interpretation of gathered information needs to be given in numerical scores‚ grades as well as in qualitative terms. Judgement should be made not just on scholastic aspects but also on co-scholastic aspects which depend to a large extent on the learning ambience and learning culture of an institution. As far as interpretation is concerned‚ attainment
Premium Question Multiple choice
5S Description & Guidelines By: Greg Hart‚ President - Hart Innovative Solutions‚ Inc. 5S Sort (organization) – Clearly distinguish needed from unneeded items and eliminate the latter. Set in Order (orderliness) – Keep needed items in the correct place for easy and immediate retrieval. Shine (cleanliness) – Keep the workplace swept and thoroughly clean. Standardize (routine clean-up) – Standardize clean-up and organization through guidelines Sustain (discipline – habit) – Make
Premium Cleanliness Hygiene
Essay Human kind has always displayed a desire‚ within their literature‚ to engross themselves on a journey of self reflection. However often these journeys can also be negatively forced upon a character. Skrzynecki‚ in his text ‘Immigrants at central station’ explores how forced journeys have dehumanised and isolated his family on their journey of migration. However‚ in ’10 Mary street’ Skrzynecki focuses on positive outcomes of journeys that him and his family have taken on their own. Furthermore
Premium Sense Poetry Outcome
Engineering Project Management: Tools & Techniques __________________________ TUTOR: Capt.(R ) Dr. Thiru A project consists of a temporary endeavor undertaken to create a unique product‚ service or result. Project objectives define target status at the end of the project‚ reaching of which is considered necessary for the achievement of planned benefits. An example of a project is organizing a futsal tournament which was organized at Sekolah Teknik KG. Rambai by AJK Kg. Rambai as per project statement
Premium Project management Organizational structure
COLD CALLING TECHNIQUES Effective cold calling techniques‚ tips and methods for selling and sales training Cold calling typically refers to the first telephone call made to a prospective customer. More unusually these days‚ cold calling can also refer to calling face-to-face for the first time without an appointment at commercial promises or households. Cold calling is also known as canvassing‚ telephone canvassing‚ prospecting‚ telephone prospecting‚ and more traditionally in the case of consumer
Premium Sales
TECHNIQUES FOR INVENTORY CONTROL: THE NEED FOR INVENTORY In industry‚ inventory means ’stock of goods’. It may mean raw materials‚ work-in-progress‚ maintenance materials‚ processed and semi-processed materials‚ oils‚ fuels and lubricants as well as finished and semi-finished goods. They may be either in solid‚ liquid or gaseous form‚ required for future use‚ mainly in the production process as in the case of finished goods for re-sale. In any case‚ it is an idle resource having an economic value
Premium Inventory
Organizational Control Techniques Control techniques provide managers with the type and amount of information they need to measure and monitor performance. The information from various controls must be tailored to a specific management level‚ department‚ unit‚ or operation. To ensure complete and consistent information‚ organizations often use standardized documents such as financial‚ status‚ and project reports. Each area within an organization‚ however‚ uses its own specific control techniques‚ described
Premium Financial ratio Budget Management
METHODS OF INSTRUCTION THE PRINCIPLES AND TECHNIQUES OF INSTRUCTION INTRODUCTION. The effectiveness and efficiency of training and instruction will largely depend on the ability of the instructor to teach. All Instructors must expect to have to instruct because soldiering and instructing go hand in hand. They must therefore‚ know thoroughly‚ not only their military and professional subjects‚ skills‚ techniques but also how to instruct. INSTRUCTOR QUALITIES. The qualities of a good instructor
Premium Teacher AIDS Learning
Pass: Produce an outline criminal profile using psychological profiling theory and techniques. Offender profiling is grounded in the belief that it is possible to work out the characteristics of an offender by examining the characteristics of their offences. As Ainsworth (2001; p.7) puts it‚ “profiling generally refers to the process of using all the available information about a crime‚ a crime scene‚ and a victim in order to compose a profile of the (as yet) unknown perpetrator.” Clearly‚ then
Premium Offender profiling