Q1. Consider the supply chain involved when a customer purchases a book at a bookstore. Identify the cycles in this supply chain and the location of the push/pull boundary. When a customer purchases a book from the book store‚ a complete supply chain cycle which involves procurement‚ manufacturing‚ distribution‚ replenishment and customer delivery takes place. The different supply chain cycles are quite separated in this case because each cycle occurs at the interface between two successive stages
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Case Study #3: A Pain in the (Supply) Chain Highlights This case is about the bullwhip effect and supply chain coordination Read “A pain in the (supply) chain” in the course pack and the supply chain integration (bullwhip effect) chapter in the textbook. To meet the target of 9% sales growth‚ Exceso Corporation (the manufacturer) starts an aggressive promotion (sharp discount in the price) to its retailers‚ despite the obvious downside of doing so. Please read the case carefully and
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Chapter 2 Supply Chain Performance: Achieving Strategic Fit and Scope True/False 1. A company’s competitive strategy defines the set of customer needs that it seeks to satisfy through its products and services. Answer: Difficulty: Easy 2. The value chain emphasizes the close relationship between all the functional strategies within a company. Answer: Difficulty: Moderate 3. A company’s product development strategy defines the set of customer needs that it seeks to satisfy through its
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Positioning H&M (Hennes & Mauritz AB) is the world second largest retail-clothing company. It was founded in 1947 in Sweden. In recent years‚ it has expanded rapidly‚ about 3‚000 branch stores existing over 50 countries which include in Asia‚ Europe and America. As a “fast fashion” clothing company‚ H&M’s business concept is offering latest popular design and good quality at the best price. The H&M Group offers fashion from the H&M‚ COS‚ Monki‚ Weekday‚ Cheap Monday‚ & Other Stories and H&M Home brands
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1 How can postponement of product differentiation be used to improve supply chain profitability? Postponement‚ also known as "delayed differentiation‚" is a supply chain strategy that delays product differentiation at a point closer to the customer. This involves designing and developing standard or generic configurable products that can be customized quickly and inexpensively once actual consumer demand is known. Postponement also entails the implementation of specific inventory strategies to deploy
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Summary: Zara is an apparel chain owned at operated by the Inditex of Spain. It was founded by Mr. Amancio Ortega Gaona; currently Spain’s richest man. Zara specializes in fast fashion. At the end of fiscal year 2001 Zara was operating 1‚284 stores world wide and had total revenue of 3‚250 million. Inditex’s headquarters and its major assets are located in the Galacia region of Spain. Inditex also operates five other chains: Massimo Dutti‚ Pull and Bear‚ Bershka‚ Stradivarius and Oysho. Zara owns
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being made in other countries even though it was destined for a U.S. company. Technology has been a major force in the change of the marketplace. Social media has become an increasing role in business organizations and eventually will influence supply chains because they have a strong impact on the customers demand. The new CEO of SAB‚ Susan Weber‚ will have to embrace the new technology and keep up with it because it will be key to success. A good technique to organizational consolidation is collaborating
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Operations Management‚ 11e (Heizer/Render) Chapter 11 Supply Chain Management Section 1 The Supply Chain’s Strategic Importance 1) Even though a firm may have a low cost strategy‚ supply-chain strategy can select suppliers primarily on response or differentiation. Answer: FALSE 2) The supply chain for a brewery would include raw ingredients such as hops and barley but not the manufactured goods such as bottles and cans. Answer: FALSE 3) When using the low-cost strategy for supply chain
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ndex 1. What has caused the so-called Inventory/Service "Crisis"? 1 2. What are the important "drivers" of safety stock? 2 3. Recommend quantitative target inventory levels for the six European options‚ assuming a weekly periodic review replenishment. 4 4. Assuming a 20% gross margin for each printer‚ sea transportation costs of $1 per printer and air transportation costs of $10 per printer (air shipment lead-time is three days)‚ evaluate the various alternatives available to Brent Cartier
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Work through the simplex method step by step to find all optimal basic feasible solutions for the following problem. (5 marks) max x1 + x2 + x3 + x4 s.t. x1 + x2 ≤ 3 x3 + x4 ≤ 2 x1 ≥ 0‚ x2 ≥ 0‚ x3 ≥ 0‚ x4 ≥ 0 Problem 3. Use the Big M method to solve the following problem. (5 marks) min 3x1 + 8x2 + 5x3 s.t. 3x2 + 4x3 ≥ 70 3x1 + 5x2 + 2x3 ≥ 70 x1 ≥ 0‚ x2 ≥ 0‚ x3 ≥ 0 Problem 4. The diet problem (15 marks) Three sellers offer three foods‚ which contain
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