Public Relations Lecture Notes Public Relations as a Management Tool: Research and Evaluation The four–step process includes: 1) defining the problem or opportunity‚ 2) planning and programming‚ 3) taking action and communicating‚ and 4) evaluating the program. Research‚ Planning‚ Communication‚ and Evaluation are the four steps in the process. Research is the systematic gathering of information to describe and understand situations and to check out assumptions about publics and public relations
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Humanity has been enduring an ongoing battle for centuries: the strained relations among the races. Despite efforts to put the past behind‚ signs remain at nearly every juncture that there still exists a strong sense of racial dissension. While many Caucasians do not see the problem being as severe as it is represented‚ African-Americans angrily reply that the lighter skinned race has not had to endure such prejudice and‚ therefore‚ cannot begin to identify with the situation. Frank Newport‚ vice
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Labor Relations Labor relations can refer generally to any association between workers and management about employment circumstances. Most frequently‚ labor relations refers to dealings involving a workforce that is already unionized and management‚ or has the potential to become unionized. Labor relations are vital to organizations. The National Labor Relations Act was passed in the 1930s‚ which gave workers the right to bargain collectively and form unions in the United States (http://www.investorglossary
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problems associated with industrial relations‚ it is desirable to study its various evolutionary phases. Practically speaking‚ the growth of industrial relations in India is in no way different from that of other parts of the globe. The various stages of industrial relations progressed from primitive stage to factory or industrial capitalism stage. The emergence of tripartite consultative system and voluntary and statutory approach to industrial relations‚ immensely contributed to the growth
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There are 3 perspectives on understanding the nature of workplace rules. They usually are referred to as ‘frames of reference’. The first debate on frames of references was made by Fox (1966)‚ when he described and showed the differences between unitary and pluralist approaches. Unitary approach is the system based on employers and his employees’ identity of interest. There is only one source of authority and one focus of loyalty. This is the reason that in unitary approach work is based on team
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approach is based on the theory and developed work of Doctor Carl Rogers (1902-1987)‚ and is a non-directive counselling approach. Carl Rodgers was a humanist psychologist and the humanist approach in relation to psychology focuses on the whole person and the uniqueness of each individual. Humanistic psychology rejected other perspectives such as the behaviourist and the psychodynamic‚ and regarded them as dehumanizing. Humanist psychology expanded its influence throughout 1970s and 1980s and its
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Discuss a historical turning point in New Zealand Employment Relations. “Parliament‚ in the last 100 years or so‚ has a lot to say about conditions of work and the relationship between employers and their employees” (Deeks & Rasmussen‚ 2006). There have been many industrial disputes regarding the arbitration system between 1894 and 1991 which has influenced changes to New Zealand Employment Relations. One of the many industrial disputes was the waterfront industrial dispute 1951. This dispute in
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EMPLOYEE RELATIONS 13/02/2014 A MARXIST (OR RADICAL) PERSPECTIVE OF THE EMPLOYMENT RELATIONSHIP LOCATES ’THE ASYMMETRY OF POWER BETWEEN EMPLOYER AND EMPLOYEE’ AT THE HEART OF ITS ANALYSIS. (BLYTON AND TURNBULL‚ 2004: 34). The conviction that there exists a power imbalance in the employment relationship which gives employers a prejudicial benefit over employees takes its existence for several centuries. Karl Marx known for his theories and contributions related to the employment relations field‚ became
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views on International relations. One must stress out that the realist theory was a very much accepted and may even still be accepted because
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Human Relations can be defined as the term which “covers all types of interactions among people- their conflict‚ co-operate efforts and group relationship. It is the study of why our beliefs‚ attitudes and behavior sometimes cause relationship problem in our personal lives and work related situation”. (Communication for Management‚ class notes‚ 2012) Effective human relations have an influence on our work by creating a good atmosphere‚ the climate of cooperation and trust promotes productive workers
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