Sanchez Charlotte Parré Graziella Maria Ottarda Buskerud University College TABLE OF CONTENTS: TABLE OF CONTENTS: 2 I-BACKGROUND INFORMATION ABOUT THE EVENT: 3 II- INTRODUCTION: 4 III-ANALYSIS OF THE MARKETING ENVIRONEMENT WITH TOURISM TO JUSTIFY OUR TARGET MARKET: 5 1) Competitors: 6 IV-DISCUSSION OF SEGMENTATION AND POSITIONING: 6 V-DETAILED ANALYSIS OF OUR TARGET MARKET: 7 VI-THE 4 Ps (PRODUCT‚ PLACE‚ PROMOTION‚ PRICE): 7 1) Prices: 7 2) Place: 9 3) Promotion: 10 4) Product:
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Mode of transport From Wikipedia‚ the free encyclopedia (Redirected from Modes of transport) Jump to: navigation‚ search Part of a series on | Transport | Modes | * Animal-powered * Aviation * Cable * Human-powered * Pipeline * Rail * Road * Ship * Space | Topics | * History * Timeline * Outline | Transport portal | * v * t * e | Mode of transport (or means of transport or transport mode or transport modality or form of transport) is a term
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The Travel and Tourism Sector 14th November 2012 Table of Contents Title Page 1 Table of Contents 2 Introduction 3 Task 1: The history and structure of the travel and tourism sector 4 Task 2: The influence of local and national governments and international agencies on the travel and tourism sector 8 Task 3: The implications of political change 10 Task 4: Investigate the effects of supply and demand on the travel and
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marketing for travel and tourism and the influences that marketing has on society. The impact of the marketing environment on travel and tourism businesses. The relevance of marketing research and marketing information to managers in the travel and tourism industry. The relevance of tourist markets compared to business markets for the specific destination. The market segments that would apply to "Deutsch Link" and how they can be targeted through marketing activities. Marketing For Travel and Tourism
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Course: HND in TRAVEL and TOURISM Unit : QCF-Level 5 in TRAVEL and TOURISM SECTOR Task 1:a Examine the historic developments in the field of travel and tourism with reference to the contribution of tehnological and economic developments‚including the industrial revolution over the last two hundred years. History of Tourism The term travel and tourism is certainly not a new phenomenon
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monitor standards. To encourage customers and the local community to enjoy a closer relationship with The Watermill. To provide suitable and adequate staff training. To exceed customers’ expectations and encourage repeat visits. To be an example within the arts for excellent customer care. Lloyds pub/nightclub Quality Providing guests with quality foods‚ beverages and entertainment Safety One of the main priorities in the nightclub industry is the safety
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BTEC Level 3 Diploma in Travel & Tourism Unit 1 Investigating the Travel and Tourism Sector Scenario 1 Task 1a There are three different types of tourism – domestic‚ inbound and outbound. Domestic tourism is all about traveling within the same country you live‚ for example‚ UK citizen traveling around London. Inbound tourism is when overseas tourists come to visit the UK. And an outbound tourism happens when UK residents going abroad and taking their holidays outside the UK. For example
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2. Travel and Tourism industry: the structure and the three technology “revolutions” 2.1 Travel & Tourism industry in numbers and the main players: Travel & tourism industry is one of the largest and fastest growing industries in the world; globally‚ in 2012‚ it generated $2 trillion in direct GDP1‚ which corresponded to 2.9% of the world GDP. Also in terms of employment‚ its importance is highly pronounced‚ with a total contribution2 of 8.7% of world employment‚ the travel & tourism industry
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------------------------------------------------- Tourism and Travel Distribution: the Travel Agent’s Perspective By Dr Marion Bennett and Dr Dimitrios Buhalis‚ Centre for eTourism Research (CeTR)‚ School of Management‚ University of Surrey‚ Guildford Jan 2003 Summary The Internet has revolutionised the tourism industry and has generated a number of challenges and opportunities for all players. For travel agents‚ in particular‚ the Internet is changing the industry structure and consumer behaviour
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BTEC National Certificate in Travel and Tourism Level 3 The Business of Travel and Tourism Task 1 P1 Describe the travel and tourism business environment‚ providing examples of organisations. Submission date: 11th October 2010 Business in Travel and Tourism is important in the industry; it also includes a wide range of different events and services. For this task‚ we would be looking at different organisations such as the public sector‚ private sector and the geographical importance
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