"Comparison between apple and samsung companies" Essays and Research Papers

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    Apple Introduction

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    Apple Inc. is a well-known and unique computer manufacturer which designs‚ manufactures and markets personal and professional computers‚ related software‚ services‚ peripherals‚ networking solutions‚ entertainment equipments and mobile phone device. The most famous entertainment device that Apple has introduced since year 2001 is iPod. This marvelous portable digital music players started as a back and while screen‚ only Mac-compatible‚ and with a 5GB hard drive that only can store 1000 songs up

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    Samsung Annual Report

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    SAMSUNG ELECTRONICS ANNUAL REPORT 2006 Contents 2006 Financial Highlights Performance Summary by Business Creation Message from the Board Message from the CEO Product Highlights 2006 Product Highlight 01 02 04 06 10 18 Innovation Business Overview Digital Media Telecommunication Networks Digital Appliances Semiconductors LCDs 22 23 26 29 32 35 Premium Brand Design Marketing Research and Development 40 42 46 Communication Corporate Citizenship Co-prosperity Green Management

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    7s Model Samsung

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    (Bessant‚ 2003‚ s. 767). ”Mobilizing and managing knowledge becomes a primary task and many recipes offered for achieving this depend on mobilizing a much higher level of participation in innovative problem-solving” (Bessant‚ 2003‚ s. 767) ”Companies increasingly cannot expect to warehouse their technologies‚ waiting until their businesses make use of them” (Chesbrough‚ 2003‚ p. 132) Thirdly‚ the 7-S framework contains the very process of innovation. The process is divided into a series of

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    Apple one of the most influential technology companies of 21st century has had a colorful‚ yet famous historical timeline of successes and failures. They have designs and manufactures consumer electronics‚ personal computers‚ operating system and innovative production software since 1976 Apple has created a company built around innovation. It seems to harness creativity‚ stimulate new ideas‚ and lunches top‚ profitable‚ revolutionary products. I think that Apple’s biggest success is its ability

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    Samsung Strategic Management

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    market share in each of these segments. Introduction Pioneering the Digital Edge The digital age has brought revolutionary change – and opportunity – to global business‚ and Samsung has responded with advanced technologies‚ competitive products‚ and constant innovations in today’s digital world. Samsung Electronics Co.‚ Ltd. is a global leader in technology‚ opening new possibilities for people everywhere. Through relentless innovation and discovery‚ we are transforming the worlds of televisions

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    Samsung Redefining a Brand

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    1 INTRODUCTION 1.1. Background Samsung is one of the world’s premium electronics manufactures. The estimated value of Samsung brand had risen from US$6.37 billion in 2001 to US$10.85 billion in 2003. A major factor behind this impressive growth had been Samsung’s effort to redefine itself as a vendor of cutting-edge‚ “gee-whiz” consumer technology. Samsung believed that repositioning the brand is a vital to the company’s future success. While the Samsung had become more familiar and more favorably

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    Case Study Of Samsung

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    Case Study of Samsung’s Mobile Phone Business I. Introduction For Samsung Electronics‚ 2003 was a watershed year. It successfully positioned itself as one of the world’s best mobile phone manufacturers and its products were featured all over the media. Many were calling its mobile phones as “the best gift for Christmas”1 or “the Mercedes of mobile phones.”2 Samsung’s achievements were particularly remarkable considering that its primary focus had previously been in semiconductors and home appliances

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    based on Samsung‚ electronic Multinational Corporation. It gives a PESTEL examination‚ SWOT analysis‚ Segmentation and marketing mix elements. Samsung ’s uniqueness is delineated from its earth shattering way to deal with business. This organization was established in 1938 by Lee Byung-chull as a minor. It propelled in its operation driving Lee to empty the central command to Seoul In 1947. Be that as it may‚ the steadiness of the organization was disturbed by the 1954 war. Right now‚ Samsung is Multinational

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    Globalisation of Samsung

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    the process of interconnection and transfer of trade and cultural identities between various countries. This process has allowed large corporations‚ predominately from the western world‚ to expand and become Multinational Corporations (MNC’s) or Transnational Corporations (TNC’s) and this is done by opening branch’s and means of business in several different countries. A popular example of this is McDonalds as the company was originally opened in 1955‚ California and now in 2013 has over 30‚000 restaurants

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    Apple Strategy

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    Magical Apple Apple’s over-arching company strategy follows an innovative‚ mysterious and customer-centered strategy. One of the main reasons for Apple’s success has to do with their large commitment to satisfying customers while continuously innovating their products and design without creating a sense of “too much” or confusing their consumers through new operating systems. These goals‚ which create a unique and successful company‚ are achieved through the ways in which they use the five key

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