CASE STUDY Instructor Dr. Mary Flannery ECON 136 Business Strategy January 30‚ 2006 INDUSTRY ANALYSIS In 2003‚ the U.S. doughnut industry was a $5 - $6 billion market. American households consumed an estimated 10 -12 billion doughnuts annually; this translates into over three dozen doughnuts per capita. In 2002‚ doughnut industry sales rose by about 13%. Sales from doughnut outlets rose by about 9%‚ to approximately $3.6 billion‚ whereas packaged doughnut sales at supermarkets‚ convenience
Premium Doughnut Krispy Kreme Dunkin' Donuts
Krispy Kreme Doughnuts Krispy Kreme is a unique brand offering doughnuts. It is a pioneer in doughnut business‚ stared in 1933; by Vernon Rudolph bought doughnut shop in Paducah‚ Kentucky from Joe LeBeau. First‚ Rudolph started selling doughnuts to grocery stores. Soon after‚ people begin to stopping by the shop and pick up hot doughnuts. And the business begins to grow. The following is a SWOT analysis of the business case. Strength - The most dominant strength of Krispy Kreme doughnut is
Premium Doughnut Krispy Kreme Dunkin' Donuts
Suggested Questions for of Krispy Kreme Doughnuts‚ Inc. 1. What can the historical income statements (case Exhibit 1) and balance sheets (case Exhibit 2) tell you about the financial health and current condition of Krispy Kreme Doughnuts‚ Inc.? According to the historical income statements‚ we can tell that Krispy Kreme has made rapid improvement during the past 5 years .Total revenues have been increased from $220 million to $666 million‚ and net income has grown from about $6 million to $57
Premium Balance sheet Income statement Asset
3.2 PEST analysis 3.2.1 Political Political factors affecting the specialist eateries industry are few and consist mainly of minimum wage and employment law changes. Krispy Kreme train their staff who usually have little experience or education; consequently‚ they pay employees minimum wage or similar and are therefore affected by minimum wage increases. Other political factors are government actions to reduce obesity; however it is very unlikely that government will legislate against
Premium Nutrition Krispy Kreme Carbohydrate
Krispy Kreme 1 Krispy Kreme Financial Health Stella Deaton 03/03/2013 ACC/226 BELINDA FLORES Krispy Kreme 2 We are going to look at the financial health of Krispy Kreme‚ a company that is known for its donuts and coffee. The financial health of a company is very important to an investor to make sure that they are going to make a good investment. Being able to analyze the financial statements is a very important
Premium Cash flow statement Income statement Cash flow
KRISPY KREME DOUGHNUTS Krispy Kreme Doughnuts‚ Inc. is a specialty retailer of doughnuts. The company ’s business owns and franchises Krispy Kreme doughnut stores‚ where it makes and sells over 20 varieties of doughnuts‚ including its signature Hot Original Glazed and nine other varieties. Each of its stores is a doughnut factory with the capacity to produce from 4‚000 dozen to over 10‚000 dozen doughnuts daily. The Company also sells in its stores drip coffee‚ other beverages‚ other bakery items
Premium Krispy Kreme Doughnut Dunkin' Donuts
An Analysis of Krispy Kreme Executive Summary Krispy Kreme has been very successful at implementing Information Technologies into its daily operations. Under the exceptional guidance of Frank Hood‚ they had been able to expand across the United States and into Canada and Australia. The company plans to continue expansion in the upcoming years and eventually challenge Starbucks and Dunkin’ Donuts as the industry leader. The major problem in Krispy Kreme’s current strategy
Premium Dunkin' Donuts Krispy Kreme Doughnut
Krispy Kreme Donuts‚ Inc. Since Krispy Kreme was founded in 1937‚ it has grown into a leading branded specialty retailer‚ producing more than 5 million doughnuts a day and over 1.8 billion a year. In addition to Krispy Kreme stores‚ their premium quality doughnuts are sold in supermarkets‚ convenience stores and other retail outlets throughout the country. Best known for their fresh‚ glazed‚ yeast-raised doughnuts‚ known as "Hot Original Glazed"‚ Krispy Kreme also make more than a dozen
Premium Krispy Kreme Doughnut Dunkin' Donuts
| Acc/226 Final Project | | Krispy Kreme‚ BTN 17-1 BTN 18-1 | Hewlett-Packard Company March 2‚ 2013 Authored by: Refer to Krispy Kreme’s financial statements in Appendix A to answer the following: 1. Using 2001 as the base year‚ compute trend percent’s for 2001‚ 2002‚ and 2003 for revenues‚ operating expenses (cost of sales)‚ general and administrative expenses‚ income taxes‚ and net income.(Round to the nearest whole percent.) 2. Compute common-size percent’s for 2003
Premium Balance sheet Revenue Income statement
Synopsis With its sensational donuts‚ Krispy Kreme created a cult like following among their consumers and professional investors alike. Krispy Kreme’s simple business model was easy for most people to understand; they sold donuts‚ and the more they could sell the better the company did financially‚ or so they thought. From its IPO in April 2000‚ at the peak of the internet boom‚ Krispy Kreme was led by CEO Scott Livengood who expanded the company rapidly taking it from a small town donut shop
Premium Krispy Kreme Franchising Doughnut