* 3. Television Viewership Data * The total viewership in Indian TV market is 112 million; out of which: Cable & Satellite viewership= 78 million Terrestrial/Regional= 30 million Direct To Home (DTH)= 4 million IPTV ( Internet Protocol Television) & Mobile platforms have negligible viewer ship as if now. *Source: Price Waterhouse Cooper (PWC) report-2008. * 4. Growth of TV Media Year after Year * The growth of TV media has seen an upward swing from year 2005 to 2007‚ which is: 15%
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Stop Watching TV! TV has been loved by many people. They watch TV for entertainment and out of boredom. Some people watch TV to pass the time or they watch TV for cheer themselves. If they are depressed‚ they turn on comedy programs‚ so it makes them laugh. TV became part of their life regardless of age. However‚ TV is not good as people think. They do not realize of side effect of watching TV because it does not show up immediately. When they find out the problem of watching TV‚ it is hard to
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Cited: Biggs‚ Alicia. "BRAND INTEGRATION AND COMMERCIAL EFFECTIVENESS." Diss. The Johns Hopkins University‚ 2011. Advanded.jhu.edu Lafayette‚ Jon. "Product Placement Growth." TV Week.com. TV WEEK‚ 2007. Web. 1 Dec. 2012 "Lights‚ Camera‚ Brands." The Economist. N.p.‚ 27 Oct. 2005. Web. 2 Dec. 2012. <http://www.economist.com/node/5088577>. "Product Placement." What Is ? Definition and Meaning. N.p.‚ n.d. Web. 03 Dec. 2012.
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blasting in the house‚ she runs to turn on the TV. Having nothing more exciting to do‚ Jane will sit in front of the television until her mom pulls her away for dinner. This is an all to familiar scenario in many American homes today. What many people don’t realize are the problems that can develop from young children watching too much TV. Many emerging dilemmas are resulting from this concern. When a young child with a maturing brain sits in front of the TV for several hours every day‚ it can instigate
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reading‚ school work‚ playing‚ exercise‚ family interaction‚ and social development. Just how big a presence is TV in kids’ lives? TV viewing among kids is at an eight-year high. On average‚ children ages 2-5 spend 32 hours a week in front of a TV—watching television‚ DVDs‚ DVR and videos‚ and using a game console. Kids ages 6-11 spend about 28 hours a week in front of the TV 41 percent of TV-viewing is now online‚ time-shifted‚ or mobile‚ making its influence even more prevalent and accessible for anytime
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Are you a personal fan of TV crime dramas or are you just disturbed by them? The past couple of months and/or in the past year tv crime drama have been becoming more popular. Whether people enjoy them or there’s been a case of boredom and there’s nothing to watch. Either way the viewers of tv crime drama have increased from the last couple of years. A crime drama is a type drama show‚ which has its primary focus or heroes‚ people whose main job or occupation is to investigate‚ punish or commit crimes-
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Racial And Sexual Stereotypes In Television Class Handout From: Suzanne‚ Andy‚ Stacy The invention of radio allowed the stereotypical images to be introduced. TV is a medium of social implications‚ that contributes to the social injustice by portraying African Americans in a negative light Commercials from companies like Nabisco and Goodyear were highly offensive. For example‚ the Nabisco Company had a group of African Americans who were dressed like stereotypical natives‚ with war paint on their
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Reality TV Programs are Not Really Real Introduction Imagine this. A producer came to you and said: “Hi‚ I would love for you to be in a reality TV program.” So you asked what it means to be in a reality TV program. He’d answer with “all you need to do is act normally. Just do what you normally would do‚ but the exception that a camera crew will be following you around.” You agreed‚ and the camera men‚ producer‚ director and writer started following you around. And when they’re filming you
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unchanged throughout life. Therefore‚ children constitute a key target market for advertisers. Furthermore and with specific reference to the scope of this paper‚ it has been shown that Nigerian children influence their family purchases through the use of four major tactics which are direct request‚ emotional tactic‚ persuasion‚ and reference to others (Gbadamosi‚ 2007). Hence‚ this implies that children cannot be regarded as being totally naïve to marketing as a whole (Hill and Tilley‚ 2002) and
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Substance abuse‚ also known as drug abuse‚ is a patterned use of a substance (drug) in which the user consumes the substance in amounts or with methods neither approved nor supervised by medical professionals. Substance abuse/drug abuse is not limited to mood-altering or psycho-active drugs. If an activity is performed using the objects against the rules and policies of the matter (as in steroids for performance enhancement in sports)‚ it is also called substance abuse. Therefore‚ mood-altering
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