blue ocean strategy ® Go where profits and growth are – and where the competition isn’t www.blueoceanstrategy.com © Kim & Mauborgne R esearching the history of blue ocean
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Dolphins in the Ocean Park The main attraction at Hong Kong’s Ocean Park is a dolphin show with an earnest message about humans and animals living in harmony. Yet‚ David Wong of Hong Kong animal rights group Animal Earth says the shows are "detrimental to moral thinking." He also says that the very act of capturing the animals strips people of all respect that they may have for animals. There was an anti-dolphin show campaign by local animal rights groups in the summer of 2012. They wanted
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universe. Red Oceans are all the industries in existence today the known market space. In the red oceans‚ industry boundaries are defined and accepted‚ the competitive rules of the game are known. Here companies try to outperform their rivals to grab a greater share of existing demand. As the market space gets crowded‚ prospects for profits and growth are reduced. Products become commodities‚ and cutthroat competition turns the red ocean bloody‚ hence‚ the term “red” oceans. Blue Oceans in contrast
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There are several characters in the novel The Ocean at the End of the Lane. The characters in the book The Ocean at the End of the Lane are Lettie Hempstock and an un-named protagonist. The un-named protagonist is a seven years old boy and is the character that tells the story‚ on a first person point of view. “ I was seven years old‚ no longer a little child‚ but I was wetting myself with fear‚ like a baby‚ and there was nothing I could do about it‚ while Ursula Monkton hung in the air above me
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Question 1 - What is the focus and what are the strategies being employed in the organisation’s marketing program? 1.1 Introduction – Ocean Park’s mission and core values Ocean Park (“OP”) is the first theme park in Hong Kong and opened in 1977. It is a non-profit making organisation that aims to provide visitors a unique guest experience combining three elements of entertainment‚ education and conservation. With its long history and distinctive image‚ it has always been regarded as Hong Kong people’s
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served on the US Air Force Scientific Advisory Board‚ and I currently serve on the board of the Oregon Wave Energy Trust. The United States is blessed with abundant MHK renewable resources from ocean waves and currents. For the continental United States‚ the potential MHK resource‚ dominated primarily by ocean waves‚ is
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Burnmaster English 1711 January 27th Essay 1‚ first draft The Ocean I have always been driven by my human desire for beauty. I crave dramatic features that Earth offers. High mountains‚ deep valleys‚ vast oceans and bright sun. I flourish in warm temperatures and unfortunately‚ the Minnesota winter crushes all of my spirits. Thinking of the ocean brings me a tranquil warmth I loyally follow through the cold months. The ocean draws me in with her cool‚ smooth‚ serenity. Exploring each crevasse
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The Manila Ocean Park is an oceanarium in Manila‚ Philippines. It is owned by China Oceanis Philippines Inc.‚ a subsidiary of China Oceanis Inc.‚ a Singaporean-registered firm that has operated four oceanariums in China. It is located behind the Quirino Grandstand at Rizal Park. It opened on March 1‚ 2008. In terms of floor space‚ the 8‚000 square metres (86‚000 sq ft) oceanarium is larger than the Sentosa Underwater World oceanarium in Singapore‚ and features a 25-metre (82 ft) underwater acrylic
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Blue Ocean Strategy While traditional approaches to corporate strategy‚ such as those presented by Porter‚ Oster‚ and Duggan emphasize victory through direct competition in existing markets‚ blue ocean strategy stresses the avoidance of conflict as key to long term commercial prosperity. By creating new demand rather than battling for existing market space‚ a firm can position itself for rapid growth‚ profitability‚ and dominant brand equity. While certain organizational traits ease the implementation
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Have you ever been in the ocean before? Have you ever felt it burning your skin? Ocean acidification is becoming a great problem in our world. Ocean acidification is the ongoing decrease of the oceans pH levels due to lots of CO₂ entering the water from our atmosphere. 30-40% of the carbon dioxide from human activity released into the atmosphere goes into lakes‚ rivers‚ and oceans. This is causing the ocean to become more acidic. The ocean’s acidity has increased by around 30% since the industrial
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