"Concepts of perception and attention" Essays and Research Papers

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    that at times may cause them to act more irrationally and do things that they probably would not do if they were not in a certain environment or provoked by certain people and conditions. For example an individual with severe ADD (Attention deficit Disorder) or ADHD (attention-deficit hyperactivity disorder). People with these types of disorders tend to be more impulsive than the majority of people without a disorder and in certain circumstances may be influenced or provoked to offend and do things while

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    2.0 CONTENTS CONSUMER BEHAVIOUR AND PERCEPTION 2.1 WHAT IS CONSUMER BEHAVIOUR? It is necessary to understand consumer behaviour; this is based on the activities leading to the acquisition and use of goods or services‚ including decision-making processes that determine a purchase. In this process the consumer performs actions such as search‚ purchase‚ use and evaluation of products expected to be used to meet their needs (Solomon Michael‚ 2007). The activities‚ processes and social relations

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    Question No.2: Why is perception important? Explain the factors influencing perception. Answer: Perception can be defined as a process by which individuals organize and interpret their sensory impressions in order to give meaning to their environment. However‚ as we have noted‚ what one perceives can be substantially different from objective reality. An individual’s behaviour is based on their perception of reality‚ not on reality itself. It is important in communicating effectively‚ assessing

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    Marketing Concepts

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    Consumer Behaviour. One of the most challenging concept in marketing deals with understanding why consumers behave in a certain way or do what they do (or don’t do). Two major psychological concepts are often used to explain and understand the consumer’s behaviour. The first is the so called in psychology the cognitive psychology in which the focus of the study is the mental behaviour i.e. the internal influence such as perception‚ memory‚ attention‚ attitude‚ beliefs‚ values‚ personality and buying

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    as planning‚ leading‚ controlling and coordinating. Plenty psychological concepts are involved in analyzing the organisational behaviour and the relationship between the members of one. However‚ the purpose of this essay is to discuss the role of perception‚ motivation and leadership in relation to the given case study. We begin by identifying the main problems in the case study and describe them according to the three concepts mentioned above. The case study “The abrasive consultant” presents the

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    Attention deficit hyper disorder also known as ADHD‚(Shea 5) is a very common disorder. ADHD is a neurobehavioral disorder‚(Shea 7) about nine percent of all American children ages three to seventeen have been diagnosed‚ and four percent of adults.(Shea 8) Some symptoms of ADHD include impulsiveness‚ inattentiveness‚ and hyperactivity. (Shea 6) Though ADHD is very common‚ it is hard to diagnose. There is no medical test which can diagnose ADHD. It takes the help of parents‚ teachers‚ and doctors

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    mental disorder for the past few decades‚ anxiety can impact individuals in myriad ways (Kessler‚ Chiu‚ Demler‚ & Walters‚ 2005). Particularly‚ the cognitive ramifications of anxiety are of significance as they can lead to the development of an attention bias towards threat. (Cisler & Koster‚ 2010). As indicated by previous research‚ threat bias manifests in multiple forms (e.g. oversensitivity to perceived threat‚ near inability to disengage from threat) (Cisler & Koster‚ 2010). Notwithstanding

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    Abstract This paper explores four published sources that report on the ways in which society has resorted to misdiagnosing today’s male youth with Attention-deficit Hyperactivity Disorder (ADHD) as a way to stop undesirable childhood behavior that is otherwise normal. The article takes into consideration possible factors that may contribute to the increasing amount of misdiagnoses among children today. With studies conducted in the articles by Ilina Singh (2005) and Lydia Furman (2005)‚ the authors

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    Customer Perceptions

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    in fact‚ create more goodwill than if things had gone smoothly in the first place. Consider how‚ Paris-based recovered from a service nightmare and won the loyalty of one group of vacationers the vacationers had nothing but trouble getting from to their A destination the flight took off six hours late made two unexpected stops‚ and circled thirty minutes before it could land. Because of all the delays and mishaps‚ the plane was en route for ten hours more than planned and ran out of food

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    Smoking Perception

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    Original Research The smoking habits‚ attitudes towards smoking and knowledge regarding anti-smoking legislation of students in institutions of higher learning in the Eastern Cape Province of South Africa Awotedu AA‚ FMCP (Nig)‚ FCCP‚ FCP (SA-PR)‚ Department of Internal Medicine‚ Walter Sisulu University‚ Mthatha Jordaan ER‚ MSc‚ Biostatistics Unit‚ Medical Research Council of South Africa‚ Tygerberg Ndukwana OZB‚ BACur‚ BACurHons (UNISA)‚ MPH‚ Department of Health Promotion‚ Walter Sisulu University

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