services marketing integrating customer focus across the firmChapter 01 Introduction to Services Multiple Choice Questions 1. (p. 4) In the simplest terms‚ _____ are deeds‚ processes and performances. A. Attributes B. Experiences C. Services D. Goods E. Benefits Difficulty: Easy 2. (p. 4) The maintenance contract offered by Sears on its Kenmore refrigerators‚ dishwashers and microwaves is an example of a(n) _______. A. Service B. Experience C. Attribute D. Good E. Benefit Difficulty:
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revealed that the parking service were comparable for both location A (380 parking spaces) and location B (420 car parking spaces). The main difference was that there were a valet parking with 2 car parks for location A and an onsite parking for location B. Conclusion and Recommendation To conclude‚ location B---Hyyan Centre is recommended for some reasons based on the above findings. Although both locations were crowded and easily accessible with sufficient parking services‚ there was a better lease
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answers are below. 1) Does the required work schedule stated above meet your needs? Yes. This schedule works quite well for me. 2) Explain what customer service means to you. Customer service...well‚ I kind of think it’s a dying art. Hardly anywhere I go‚ do I see people who really know what it means to "serve" their customers. Or‚ maybe they know‚ but just don’t care. Though I suppose it shouldn’t‚ this often surprises me. In fact‚ it surprises me so much so‚ that when I am served
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Conclusion: As we have learned from all the information presented to us in the communication world‚ there are many choices out there to relay tidbits of talk‚ video‚ emails‚ text‚ global connection via MySpace or Facebook‚ and face to face communication via webcam; it all just depends on how you (as a user) chooses to use the outlet. All the communication we have investigated has to do with mostly snippets of information‚ like a text through Twitter‚ or a blurp on Facebook; these are not communication
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Recommendations & Conclusions We had looked at all the characteristic of the business environment together with the market segment of Indonesia. We studied the marketing mix such as product‚ pricing‚ placement and promotion. These are the recommendations and conclusions that we have conclude in our proposal. Java is the most populous and the most developed island in the Indonesian archipelago. The island is politically divided into the provinces of West Java‚ East Java and Central Java. The
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JUMPING TO CONCLUSIONS IS WRONG People in today’s society tend to jump to the wrong conclusions about others. Jumping to the wrong conclusions can be very hurt full to other people. In my opinion I think that people should stop jumping to conclusions and take the time to get to know someone. . These are the three main ones that I see the most are peoples appearance‚ race and religion‚ location. People are often jumping to the wrong conclusions about someone’s appearance. They would see a person
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Customer care Caring about your customers — and showing it through your service — gives you a high return on the time‚ effort and money you invest. Loyal customers are well worth nurturing. They buy more‚ more regularly. And the cost of selling to them is almost nil‚ whereas finding new customers is an expensive business. Satisfied customers will recommend your product to others. Dissatisfied customers will complain about you to an average of ten other customers and potential customers
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Applying the Results and Conclusion of the Research Process Sheliah Gordon HCS/465 September 9‚ 2014 Dr. Obinnayay Onyecherelam Applying the Results and Conclusion of the Research Process In the research process‚ applying the results and conclusion is an important process that answers the underlying question of the study. The results are the findings of the study. Depending on what the study was about and how it was conducted‚ the results could vary and may determine what exactly was
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Customer loyalty and customer satisfaction Customer Loyalty can be difficult to define given the different views that are presented within the literature. Zithaml‚ Berry and Parasuraman (1996) determine that loyalty includes a customer’s intention to stay with an organisation and that loyalty includes four elements: repurchase intentions‚ recommending the service provider to other customers‚ less complaints and tolerance of price increases. Oliver‚ (1999) provides a different definition and
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STUDY GUIDE Principles of Management TRUE/FALSE 1. The nature of management is to control and dictate others in an organization. ANS: F PTS: 1 DIF: 2 REF: 6 NAT: AACSB: Analytic | AACSB: Motivation Concepts MSC: F 2. In today’s turbulent and hypercompetitive global environment‚ managers must help their companies innovate more than ever. ANS: T PTS: 1 DIF: 2 REF: 8 NAT: AACSB: Analytic | AACSB: Creation of Value MSC: F 3. The late famed management theorist
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