Comparison study of sales promotional strategies of Maruti & Honda cars customers with special reference to Kollam District INTRODUCTION The automobile products occupy an important role in fulfilling the basic needs of human beings. In India‚ there are tremendous changes in the automobile industry. The industry has observed higher rate of growth economically‚ industrially &technologically. This has led to good market for automobile products particularly in four wheelers segments
Premium Marketing Automobile Sales promotion
Relationship and Trust in Sales Process Nowadays‚ the goal of selling shifts from just give the product to customer to craft the best solution and bring value for customer‚ through the relationship and trust that are already built by salesperson with the potential buyer‚ which could be a competitive advantage‚ especially for companies that offer products or services in highly competitive markets‚ the relationship and trust become key differentiators that are hard to match and even harder for rivals
Premium Sales
typical ethical issues for sales people and sales managers – review the types‚ causes and make suggestions on how to address. Ethical conflict is defined as occurring when an individual feels pressure to take actions that are inconsistent with what he or she feels to be right (Correlates p. 343) Whilst analysis of ethical conflict and the various ethical issues is relevant in many aspects of business‚ it is particularly important in the area of personal selling and sales management. This is because
Premium Business ethics Sales Ethics
held in their stock. This discrepancy is due to vague and poor return policies provided to management‚ e.g. field sales reps would customize return policies that is difficult to monitor and may drastically deviate from other sales reps’ policies. (2) Answer Question 1‚ but from the standpoint of an individual interested in marketing. From the marketing standpoint‚ i.e. field sales representatives‚ they tend to favour less on procedural controls for the reason of wanting/needing the flexibility
Premium Sales Customer service Retailing
Sales and Distribution Questionnaire Sales and Distribution Questionnaire Instructions This questionnaire is a tool that you can use to collect information about your business that will be useful for tailoring the R/3 System to your business needs. You will need Microsoft Word for Windows to work with this document. Enter your answers in the fields after the questions‚ using the TAB key to move from field to field. You may save and later change your answers in this questionnaire just as you would
Premium Marketing Purchase order Sales
Sales Force of a company is often called the ’face of the company’ because they are the ones who actually face customers on the behalf of their business. And in terms of an insurance company‚ the sales force would be considered an important aspect of the business. Therefore‚ the need of effectively managing the insurance sales force also rises in importance. Effectively evaluating the performance of the sales force is necessary to figure out the loopholes in the performance and to devise ways to
Premium Customer service Business Insurance
ROLE OF TECHNOLOGY IN SALES MANAGEMENT Technology is an absolute need we cannot escape from. Let’s just say‚ it has a very big role in most aspects of our lives. In other words‚ it answers most of Mankind problems. Across centuries technology evolves. The importance of technology is aiming for comfort of use in whichever form it is. It always directs for easiness in life. Take the mobile technology for example. The faster the world is moving‚ the more hi-end the features are offered. Laptop
Premium Sales Marketing
Manager Subject: Sales Manager Skymation‚ Inc. has been experiencing fantastic growth for the past year. The introduction of its new product‚ StarDuster‚ has had salespeople working double-time. In fact‚ the company’s overall sales have jumped an average of 60 percent per month‚ because of the added exposure StarDuster has given to all of the company’s products. Lester Mews is the vice president of sales. Lately‚ he spends most of his time interviewing and hiring new sales reps. After adding
Premium Sales Vice President of the United States
Contents I. Introduction 3 II. The Body 5 1. The marketing communication mix 5 1.1. Personal selling 6 1.2. Sale Promotion 6 1.3. The relationship between communication mix’s elements 8 2. Understanding of buying behavior 9 2.1. Stimulus 10 2.2. Process 15 2.3. Respond 17 3. Environmental and managerial forces affecting personal selling for Ginvera products in Vietnam 19 3.1. External Environmental factors 19 3.2. Internal Managerial factors 23 4. Main types
Premium Sales Marketing
ORDER AND SALES SYSTEM OF BIANO’S PIZZA Project Title INTRODUCTION: Ordering system through out the world has relied on pens and papers. Problems suchas missing orders and information sent to the wrong place arise. Furthermore‚ some could not be able to handle the massive volume of orders. Under the old manual ordering systems‚ it takes up too much time to process. Real time ordering and improved efficiency has been the focus of entrepreneurs. As with many business scenarios‚ getting rid of paper
Premium Computer Customer service Customer