A Cross-Cultural Examination of Corporate Social Responsibility Marketing Communications in Mexico and the United States: Strategies for Global Brands Karen L. Becker-Olsen‚ Charles R. Taylor‚ Ronald Paul Hill‚ and Goksel Yalcinkaya ABSTRACT This study examines the impact of marketing-oriented corporate social responsibility (CSR) communications on perceptions of the firm and its brands among consumers in two diverse cultures‚ economies‚ and political landscapes. The authors’ main hypotheses are
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Company Background EFT is a fast-growing international company‚ which sells frozen vegetables and fresh products to different clients‚ located in different continents in the world. The main products that EFT is offering are corn‚ beans‚ cauliflower‚ carrots‚ potatoes and peas. For 40% of the time‚ EFT is not selling its products directly to the customer. In that case‚ EFT is a business-to-business company‚ which supplies its products to local importers or distributors‚ who take into consideration
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170 Academy of Management Journal March ^Academy of Management Journal 1983‚ Vol. 26‚ No. 1‚ 170-177. MANAGERIAL WORK: THE INFLUENCE OF HIERARCHICAL LEVEL AND FUNCTIONAL SPECIALTY’ CYNTHIA M. PAVETT University of San Diego ALAN W. LAU Navy Personnel Research and Development Center The picture of the manager as a refiective planner‚ organizer‚ leader‚ and controller (Fayol‚ 1916) recently has come under strong attack (Lau « & Pavett‚ 1980; McCall & Segrist‚ 1980; Mintzberg‚ 1980). In his
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The Roles of Consumers’ Need for Uniqueness and Status Consumption in Haute Couture Luxury Brands Chelsey Latter‚ Curtin University‚ C.Latter@curtin.edu.au Ian Phau‚ Curtin University‚ Ian.Phau@cbs.curtin.edu.au Chris Marchegiani‚ Curtin University‚ Chris.Marchegiani@cbs.curtin.edu.au Abstract This paper adds knowledge to the field of consumers’ need for uniqueness and status consumption and provides an insight into Australian Generation Y consumers’ purchasing intentions toward an haute couture
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indicators such as real activity and inflation were insufficient to explain spikes in bond yields. I discover the effect of credit indicators on bond yields by estimating a Gaussian six-factor affine model of term structure. One of these factors is a credit variable that I construct using a principal component analysis of notable indicators. Using impulse response functions‚ I find that positive credit movements raise interest rates at all maturities. Furthermore‚ shocks to credit have a greater immediate
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This article was downloaded by: [University of Bath] On: 01 August 2013‚ At: 13:58 Publisher: Routledge Informa Ltd Registered in England and Wales Registered Number: 1072954 Registered office: Mortimer House‚ 37-41 Mortimer Street‚ London W1T 3JH‚ UK The International Journal of Human Resource Management Publication details‚ including instructions for authors and subscription information: http://www.tandfonline.com/loi/rijh20 Does cross-cultural adjustment coincide with career capital growth
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quantitative approach of questionnaire data collection and analysis. They chose a statistical multivariate procedure. Their aim was to obtain a one-dimensional estimation of occupational stress which would guide psychologist through intervention strategies to protect workers’ health and safety (Cevenini‚ Fratini‚ & Gambassi‚ 2012). Methods Cevenini‚ Fratini‚ and Gambassi (2012) shortened their questionnaire by using the principal component analysis. PCA was performed by rotating the solutions with
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Forthcoming on Management and Organization Review Please do not cite without consent of the authors High Commitment Work Systems in Chinese Organizations: A Preliminary Measure Zhixing Xiao China Europe International Business School 699 Hongfeng Road‚ Shanghai 201206‚ P. R. China xzhixing@ceibs.edu Ingmar Björkman Swedish School of Economics and Business Administration Post Box 479 00101 Helsinki‚ Finland Ingmar.bjorkman@hanken.fi May 20‚ 2006 High Commitment Work Systems in Chinese
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we develop a multidimensional measure of this construct. We also identify several predictors of knowledge hiding in organizations. The results of three studies‚ using different methods‚ suggest that knowledge hiding is comprised of three related factors: evasive hiding‚ rationalized hiding‚ and playing dumb. Each of these hiding behaviors is predicted by distrust‚ yet each also has a different set of interpersonal and organizational predictors. We draw implications for future research on knowledge
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that Phil called Cindy’s approach a ‘feminist’ way. External & Internal Factors External factors are the threat of other merchants approaching Delnex. Another factor is Delnex might not be interested in doing business. Internal factors are Gull Inc. culture and values from the top down‚ the competency of the sales reps. Another internal factor is equality; Phil should dismiss Cindy’s response in a feminist way. Analysis My first alternative is to take Cindy’s approach of an informative soft
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