Sales and Marketing for Youth Connect Magazine SIP project report submitted in partial fulfilment of the requirements for the PGDM Programme By Akshay Joglekar 2013018 Supervisor: 1. Divesh Aswani 2. Prof. S.Perumal Institute of Management Technology‚ Nagpur. 2013-2015 ACKNOWLEDGEMENT I hereby take this opportunity to thank Youth Connect Magazine for providing me a corporate entrepreneurial exposure through the course of my summer internship I would also like to express my sincere
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Progress in Tourism Management A review of innovation research in tourism Anne-Mette Hjalager University of Southern Denmark‚ Niels Bohrsvej 9-10‚ DK-6700 Esbjerg‚ Denmark article info abstract Article history: Received 27 January 2009 Accepted 31 August 2009 Over the past two decades‚ there has been increasing focus on the topic of innovation in tourism. This article reviews the research contributions. Various categories of innovation – product‚ process‚ managerial‚ marketing and
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- Chapter 02 #30 Page: 23 B. manufacturing sees a way to improve a product‚ R&D takes the suggestions and expands on it‚ engineering redesigns it‚ manufacturing implements the change‚ marketing sells it C. customers express an unmet need‚ R&D develops the product to meet that need‚ the product is produced‚ marketing promotes the product D. marketing does research to discover a need‚ R&D comes up with the product concept which is refined by engineering. Manufacturing produces it and marketing
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summary The entrepreneurship and innovation contains the strong relationship that the innovation can be captured and used by the entrepreneurs in the organisation. The innovation means the new and better product or service development‚ and the delivery that product into market successfully. If the organisation is the innovative‚ the sustainability presents high as they gain the competitive advantage in long term. To support between entrepreneurship and innovation‚ the special characteristics should
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Open Innovation Case: W. L. Gore & Associates‚ Inc Introduction In light of the trend towards open innovation‚ inter-organizational technology transfer by means of alliances and licensing has become a key component of the open innovation processes. In this assignment we will discuss how open innovation can be the key of success and open up different opportunities‚ describe innovation in terms of what managerial consequences it can have on a company and try to find out what can be the driving
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The Role of Leaders in Innovation Latrichia Lake Capella University Abstract In this class‚ Leading Innovation in Organizations‚ we have studied Leadership Models‚ Leadership Approaches‚ the five skills of disruptive innovators‚ and what it takes to be a great innovator. In this research paper‚ I will: Assess two leadership models that support innovation in organizations. Assess the role of discovery and delivery skills for their support of innovation in organizations. Assess my own strengths and
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existing business paradigm of data analytics is set for a transformation. Today‚ companies are experimenting to replicate the “Outsourced data analytics” model to “Crowdsourced data analytics”. Companies like Kaggle‚ Crowdanalytix and others are hitting the headlines of top analytics blogs across the globe. The reason is that the new business model promises a drastic decrease in the cost of analytics for companies long with the flexibility to get the problem solved anytime with much less effort. In
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Innovation management (I.M.) is a creative unconventional approach to what managers do. It is a noveling of approaching problems that creates value for another or othes. It has to be something that can be put into practice operationalized‚ and it must bring about substantial change. Scholars have defined I.M. in slightly different ways: Bikinshaus‚ Hammel‚ and Mois give a “ relatively narrow definition of I.M. as “ the invention and implementation of a management practice‚ process‚ structure or technique
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Endogenous Innovation Perhaps Huawei’s most significant sustainable advantage stems from the fact that it consciously chose to develop its technology in house rather than by the more popular and government encouraged way of joint ventures with foreign partners. Huawei learnt basic products through reverse engineering‚ using that foundation to attempt more complex products that did not exist from Chinese domestic companies. While Huawei could easily have acquired more advanced technological knowledge
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and Disruptive Innovation Dean Robb‚ Ph.D. A renewable entrepreneurial enterprise must juggle‚ balance and integrate two phenomena‚ each requiring radically different values‚ mindsets‚ leadership and management approaches. The first is "sustaining innovations‚" which are basically improvements to a currently-existing business framework‚ and which milk the current business model and value proposition for all they are worth. The second is "disruptive innovations‚" which are innovations that threaten
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