International Journal of Business and Management Vol. 3‚ No. 11 The Business Strategy of Mcdonald’s Jing Han School of Economics‚ Yunnan University No.2Green lake north Road‚ Kun Ming‚ Yunnan 650031‚ China E-mail: hanjing0928@hotmail.com Abstract As one of the most successful fast food chain in the world‚ throughout the development of McDonald’s‚ we could easily identify many successful business strategy implementations. In this paper‚ I will discuss some critical business strategies
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McDonald’s Internal and External Stakeholders We will do task 1-4 as a class and you will do task 5 in pairs. It is impossible for any business to meet the demands of all its stakeholders - they invariably conflict. So what they must do is to find a way of prioritizing stakeholder demands and thus balancing out these competing requirements. This involves judgment. It can be argued that there is no scientific way of doing this‚ someone in the organization has to make a decision and this decision
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Company Background [pic] The business began in 1940‚ with a McDonald’s Bar-B-Q restaurant opened by brothers Richard and Maurice McDonald at San Bernardino‚ California. They had a staff of 20 attractive waitresses at a drive-in restaurant and 25 items menu that included barbecue ribs‚ beef‚ and pork sandwiches. They became the #1 teen hangout in the San Bernardino. Their introduction of the "Speedee Service System" in 1948 additional the system of the modern fast-food restaurant that the
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but only one became the world’s largest and most profitable in the fast food industry. That company is McDonalds. The question though however is how McDonalds separated itself from companies like Wendy’s and Burger King to become the world’s most successful fast food restaurant. How did McDonalds start as one restaurant in 1948 to become today’s largest fast food chain in the world? 1 McDonalds surpassed its competition with innovative thinking in restaurant management and operations‚ through successful
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Charity and Charitable Work Charity and charitable work are things which give a lot of benefit to every person who gets in touch with it. Some people can argue asking‚ how can disowning money or other things by giving them to other people bring them any benefit? People who think so‚ should think once again and sort out their values. To begin with‚ charity and charitable work is the most important and beneficial to these people‚ who gets the charity. The benefit is really evident. The “charited
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ASSEMBLE MADE FOR YOU Inspecting assembled products for appearance and taste : * For hot products‚ make sure they have been in the Heated Landing Zone(HLZ) for 1 minutes. * Unwrap or open the product’s wrap‚ check to see if the product has the following characteristics : -products look appetizing. - it is neatly and correctly dressed‚ with tender loving care. - it is not crushed or abused. -it does not have condiments on wrap‚ box or bowl. Inspecting assembled products for temperature
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ASSESSING THE QUALITY OF E-COURSES Jeanne Schreurs ‚Universiteit Hasselt‚ Belgium ‚Rachel Moreau‚ Universiteit Hasselt‚ Belgium Abstract The EFQM model of quality management is a universal model and is applied in this paper in the school context for the organisation of e-courses. We identified some quality criteria in this EFQM school quality model. We defined a simplified e-learning EFQM model supporting the evaluation by the learner. Based on it a questionnaire has been structured that can
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“Charity begins at home” is an expression we have all heard and I’m sure used and today I learnt just how true that is! Historically‚ the phrase is not linked to the giving of money at all but is in actual fact a word of Latin origin. “Caritas” means dearness and the giving of love based on respect‚ as well as expensiveness (much in the way that we use dear for both senses in the English language). Thus‚ Charity was the word used in the bible to mean the giving of love‚ which of course‚ should
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McDonald’s in India In America‚ we consider McDonald’s to be a beef serving‚ sometimes fatty fast food restaurant‚ but after a 6 year business plan to sway the Indian population‚ McDonald’s has transformed. If they can continue this growth in India‚ and all over the world‚ globalization will start to love McDonald’s even more. They seemed to have hit the right points‚ from playing it safe‚ investing their time doing marketing research‚ to find the best places to put a restaurant and finding out
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countries. McDonald’s boasted 2012 annual revenues of $27.56 billion dollars US. Aside from its annual revenue‚ another one of McDonald’s many successes is the McHappy Day‚ which is a day where McDonald’s raises money for the companies Ronald McDonald House Charity. McDonald’s faces many challenges such as trying to constantly improve the quality and nutritional value of their food due to movies such as “Super-Size Me” hurting their public image. McDonald’s has also gone through numerous lawsuits
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