"Consumer attractiveness towards green products of fmcg sector" Essays and Research Papers

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    Travel Sector

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    nature and characteristics of travel and tourism and the travel and tourism industry What is tourism? Defining tourism is not a simple matter‚ as it is a complex industry made up of many different businesses‚ the common theme being that they provide products and services to tourists. The most usually accepted definition of tourism is that provided by the World Tourism Organisation: ‘Tourism comprises the activities of persons travelling to and staying in places outside their usual environment for not

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    the product

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    The product   The first market mix element is Product. A product is anything that can be offered to a market for attention‚ acquisition‚ use or consumption that might satisfy a need or want. Product decision normally base on brand name‚ functionality‚ styling‚ quality‚ safety‚ packaging‚ repairs and support‚ warranty‚ accessories and services. These product attributes can be manipulated depending on what the target market wants. Also‚ customers always look for new and improved things‚ which is

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    Green Banking

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    Green Banking Strategy: An Innovative Model for Sustainable Financial Inclusion in Emerging Markets Dr. Broto R. Bhardwaj‚ Dean‚ Research and Ms. Aarushi Malhotra‚ PH.D Scholar‚ Bharati Vidyapeeth University‚ Institute of Management and Research‚ New Delhi Abstract "Green Banking"‚ an effort by the banks to make the industries grow green and in the process restores the natural environment. This concept of "Green Banking" will be mutually beneficial to the banks‚ industries and the economy by enhancing

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    Going Green

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    Going Green – Should A Company Do It? Ben Surato Baker College – MKT111B Environmental efforts of modern times date back to the late 1940s and early 1950s‚ during postwar America. The Federal Water Pollution Control Act of 1948 was the first piece of legislation to lay down federal regulation of water quality passed by Congress. (PBS.org‚ n.d.) This type of legislation was put in place forcing businesses to recognize corporate responsibility and eco-friendly practices. Since that time

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    Patient Background & History: Meghanne is a 21-year-old white female. She is completing her third year at the University of Minnesota and will be graduating this May. She works part time as a receptionist and lives with her male partner and their mutual friend. Meghanne has struggled with anxiety and stress since she was young‚ but in her final semester of her undergraduate career‚ she has noticed that her mind wandered more often and she became more physically tense in response to stressors. She

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    the president to explain the future deductibility of loss carryovers of a wholly-owned subsidiary‚ Childco Ltd. (Childco). Mother acquired Childco on January 1‚ 2011 when Childco was experiencing financial difficulties. Childco manufactures paper products‚ whereas Mother is a wholesaler of office supplies and equipment. Both companies are Canadian-controlled private corporations and have December 31 year ends. Mother is very unsure about Childco future and may stop funding Childco if Mother gets

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    target markets. Segmentation is the process of ordering consumers into groups with similar product interests or needs. Targeting involves a company determining which market segments it believes it can satisfy‚ and then choosing an appropriate targeting strategy for the segments. Positioning is how consumers perceive a brand or product‚ particularly in relation to other brands and products. The relation between target segments and product positioning is dependent on the age of the company. For

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    Green Computing

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    Green computing or green IT‚ refers to environmentally sustainable computing or IT. It is "the study and practice of designing‚ manufacturing‚ using‚ and disposing of computers‚ servers‚ and associated subsystems—such as monitors‚ printers‚ storage devices‚ and networking and communications systems—efficiently and effectively with minimal or no impact on the environment. Green IT also strives to achieve economic viability and improved system performance and use‚ while abiding by our social and ethical

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    Green Technology

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    Green Technology: ‘Going GreenGreen Technology Katrina Hunter June 17‚ 2013 Soc120 Green Technology Aspects of “Going Green” Recycling Instead of throwing away all your trash into a landfill‚ recycle materials such as metal‚ paper‚ plastic and objects that are made out of glass. These items are definitely reusable and by recycling them you can help put an end to further depletion of the earth’s resources. Environmental

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    The Product

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    The Product OBJECTIVES: * Definition of Product * Product Concept * What is Branding Packaging and Labeling What is Product? A product is anything offered for sale by a firm to buyers to satisfy their wants and needs. Products may take any of the following forms: * A physical object like a toy or a kilo of pork * A service like a Ferris wheel ride or a dental check-up * A place like London or Boracay * An organization like the Knights of Columbus or the Philippine

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