Abstract The production of copycat phones manufactured in China has a massive impact on the sales of major smartphone players. This paper will evaluate whether products have intellectual property (IP) rights to protect their designs in China in comparison to Australia. There are IP rights to protect designs in China – the patent law for outward design. However‚ even with the existence of IP laws‚ applicants are not fully protected because of: the weak IP law enforcement; the corruption that exists
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The Dependence of People on Smartphones. The excessive use of smartphones has not only changed the way we see technology but also the way we live our lives. In the year 2000‚ the first touch screen phone was introduced and people who loved technology were amazed by this cellphone technology that did not required a physical keypad to work or access the cellphone main menu‚ although not that many special features were added to this cellphone besides the digital touch screen tech lovers fell in love
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| |International School of Management and Economics | | Research Project The research on Se-café.net members about Smartphone product line of Sony Mobile Communications AB Instructor: Do Kieu Lan Group: 4-Hummer H3 Class: I7K Ha Hoang Ha Nguyen
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Beginning in the late 2000s‚ Smartphones gained popularity all over the world. The number of users is rapidly increasing following the new versions of Smartphone and extension of various application software. Smartphone is a mobile device that enables internet access and communication. It allows us to do things that we never imagined before. We can access and get information on the web with the phone no matter where we are. In response‚ experts are coming up with new technology to broaden their market
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AN EXPLORATORY STUDY ON CONSUMER DECISION-MAKING BEHAVIOR IN PAKISTAN History of consumer behavior seems to be highly intertwined with the history of marketing thought. The purpose of this paper is to trace the historical dependence and allegiance of consumer behavior on the discipline and practice of marketing. It then attempts to forecast emerging trends in consumer behavior research and theory as a consequence of new and emerging schools of marketing thought. Focus of understanding. For example
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Consumer purchases are influenced strongly by cultural‚ social personal and psychological characteristics for the most part‚ marketers cannot such factors but they must take them in to account Cultural Factors: Cultural factors exists brand and deep influence in consumer behavior. The market needs to understand the role played by the buyers cultural sub culture and social class. Culture : The set of basic values‚ perception wants and behaviors learned by a member of society from family other
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the factors that influence the consumer behavior while they are shopping online. Because now a day’s online shopping is increasing day by day .We collected both primary and secondary Data. The survey was conducted in Alain Mall through questionnaire and all the factors that can influence consumer behavior or change consumer behavior because of online shopping where given in the questionnaire. So we found that the the online shopping has a big impact on consumer behavior in many different ways. Table
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PART 2: UNDERSTANDING BUYERS & MARKETS Chapter 5: Consumer Behavior Consumer Behavior- The actions a person take in purchasing and using products and services including the mental and social processes that come before and after these actions. Consumer Purchase Decision- Problem Recognition: Perceiving a Need- the initial step in the purchase decision‚ occurs when A person realizes that the difference between what he or she has and what he or she would like to have is
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A Research Report on Consumer Preferences for Traditional Vs Online Shopping Business Research Methods School of Business Submitted to: Submitted by: Abhishek Dutta Mudassir Hasan Khan Faculty LPU
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that influence consumer buying behavior There are a lot of subjects for marketers to understand in order to get more customers purchasing their companies’ products or brands. Consumer buying behavior is one of the studies that marketers need to understand. Factors that influence consumer buying behavior can be classified into four classes which are social factor‚ cultural factor‚ personal factor and psychological factor. One of the factors that influence consumer buying behavior is social factors
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