problem solving‚ cognitive model’ of consumer decision making process‚ in light of the arguments given in the case study: ‘Holiday decision-making: an adaptable and opportunistic ongoing process.’ Every day‚ each one of us makes various decisions regarding different aspects of our daily routine. To be able to make these decisions‚ we need to be able to have alternatives. These decisions‚ however‚ are made after doing some degree of information search but not all consumer decision-making situations receive
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Consumption Behaviour Context Why people buy Iphones People buy Iphone ’s for many different reasons. Some of the common factors as to why people buy Iphones is because of premium quality‚ excellent performance‚ smooth operating software‚ designed to perfectly fit the palm of your hands‚ position in smart phone industry‚ excellent camera. External factors that affect consumers behaviour to purchase the Iphone are factors such as trends in society‚ friends/peers/ families owning the product‚
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A H.R. report on AMBUJA CEMENT PVT LTD Submitted by Santoshi maurya 118070592113 Submitted to Prof. ritika jain Sal institute of management INTRODUCTION Gujarat Ambuja Cement Limited is India’s one of the major Company in the cement industry. Its first plant “Ambuja Cement” is located near the costal town of Kodinar in the Saurashtra region of Gujarat. The area has huge deposits of limestone‚ a key of ingredient
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A Study on Customer Satisfaction and Service Gap Analysis with Special Referene to the after Sales Service of Bajaj two wheelers in Jaipuria Institute of Management Noida. Introduction The two wheeler industry is one of the most vibrant industry in the Indian market. According to the figures published by SIAM‚ it holds a domestic market share of 76% (2010-2012) in the automobile sector. Two wheeler sections in India have witnessed one of the more impressive levels of growth vis-à-vis other segments
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A Report On Understanding Consumer Behaviour towards Luxury Products By Jitesh Sanghvi MMS – 137‚ Marketing Year 2009-10 K J Somaiya Institute of Management Studies & Research Understanding Consumer Behaviour towards Luxury Products Understanding Consumer Behaviour Towards Luxury Products By Jitesh A Sanghvi Under the guidance of Mar. Nilesh Talreja Senior Executive Interface Communication ______________ Designation SIMSR‚ Mumbai K J Somaiya Institute of Management
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Bio Cement The project aims at attaining high durability of concrete and gaining high strength of cement. We plan to make use of bacterial species which can hydrolyze the enzyme Urease efficiently to produce microbial concrete. Such bacterial are known to produce calcium which is useful in giving strength to cement. We are working in 2 stages. Stage 1: Here we check the effect of bacterial solution on cement mortar and along with that we check the effectiveness of the bacterial solution
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Ans 1-: E-Commerce There has been a tremendous rise and increase in the e-commerce. E-commerce refers to Electronic commerce which includes buying and selling of goods carried out electronically mostly on the internet and World Wide Web. E-Commerce concept is in its full swing in India. The people of India have welcomed the E-commerce concept. There is continuous increase in the buying and selling of goods on the Internet. Psychographic Segmentation of Indian People And E-commerce Segmentation
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THE IMPACT OF BRAND ENDORSEMENTS ON CONSUMER BEHAVIOUR IN MTN. 1.0 INTRODUCTION 2.1 Background of the Study According to the American Marketing Association‚ marketing is the process of planning and executing the conception‚ pricing‚ promoting and distribution of ideas‚ goods and services to create exchanges that satisfy individuals and organizational objectives. Thus‚ for companies and organizations to achieve their objectives‚ it is of essence that the marketing tools of product‚ price
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II. Background of the Company Habesha Cement is a Share Company incorporated as per the laws of Ethiopia and it was initially founded by individuals who have long years of experience in the cement industry and businesspersons who have the insight to run a big and complex business entity. It is now recently announced that the company has finalized a 1.52 Billion birr loan agreement with Development bank of Ethiopia to cover the 70% cost of the project. The company has already secured 31.6 acres
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Types of Cement Rapid Hardening Portland Cement Rapid Hardening Portland Cement(RHPC) is a special purpose cement used in concrete to achieve a higher rate of early strength development‚ compared to using Normal Cement. The improved early performance of RHPC is achieved principally through increased product fineness. Typical applications of RHPC include precast concrete production‚ concrete masonry‚ urgent repair work and cold weather concreting. Extra Rapid Hardening Cement An extra rapid
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