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    Why Are Multiple Strategies Needed to Control Malaria? * Multiple strategies against malaria are needed because there are numerous species of vectors and four species ofPlasmodium. * Some populations of Plasmodium‚ especially Plasmodium falciparum‚ are resistant to drugs‚ so alternative drugs need to be used. * Research needs to be done on new drugs as a "reserve weapon" for future cases of drug resistance. Unfortunately‚ drug resistance is more common in malaria caused by Plasmodium falciparum

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    Alvarez‚ B. A & Casielles‚ R. V. (2005). Consumer evaluations of sales promotion: The effect on brand choice. European Journal of Marketing ‚ 39 (1)‚ 54-70. Arnould‚ E.‚ Price‚ L. & Zinkhan‚ G. (2004). Consumers. New York: McGraw-Hill. Assael‚ H. & Keon‚ J. (1982). Nonsampling vs sampling errors in survey research. Journal of Marketing‚ 46 (2)‚ 114-123. Atilgan‚ E.‚ Aksoy‚ S. & Akinci‚ S. (2005). Determinants of the brand equity: A vertification approach in the beverage industry in Turkey

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    MARKET RESEARCH ON CONSUMER BUYING BEHAVIOUR AND AWARENESS OF DABUR REAL ACTIV Crm : 09’- 11’ Made by: Shubhra singh Meghna evita lall Yogita khanna DABUR REAL ACTIV Acknowledgement We express our sincere thanks to Mrs. Manisha Bachheti‚ our Project guide to

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    Marketing profoundly affects our day to day lives. It is embedded in everything we do. From the clothes we wear to the websites we click on‚ to the ads we see. SOME DEFINITIONS: “Marketing is the process of discovering and translating consumer needs and wants into products and services specifications‚ creating demand for these products and services and then in turn expanding this demand.”

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    using goods and services - has become an important attribute for time poor consumers. Berry‚ Seiders and Grewal (2002) proposed that convenience can be measured as a five dimensional construct comprising decision‚ access‚ transaction‚ benefit‚ and post-benefit. This paper examines the empirical reliability and validity of Berry et al’s five dimensions within one service setting. The results of a survey with 443 service consumers found that the five measures were all reliable (i.e. an alpha of above

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    1 Executive Summary Consumer behaviors vary between different countries and market structure. This report seeks to uncover the underlying factors behind some of the biggest consumer markets‚ Australia‚ Hong Kong and China. Demographic characteristics largely affect by social and value trends such as consumption culture‚ gender roles and demand for certain goods and services. The existing relationship between these factors would be analyzed and discussed further. From an analysis of the distinct

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    Louis 14

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    France was affected by many kings; one of them was Louis the 14th. If you were asked who is the king that faced a big series of war‚ you will be answering Louis the 14th. How did Louis the 14th affected France is the subject of that research. I wrote about this subject because Louis the 14th sat on Frances from the age of five‚ and ruled France for 72 years‚ from the year of 1643- 1715. I faced many difficulties; one of them was the lack of information‚ and references. Another difficulty

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    Louis Armstrong

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    Louis Armstrong Louis Armstrong‚ arguably the greatest entertainer‚ and trumpet player during the renaissance era. Louis Armstrong was inspired by people such as Joe the king Oliver‚ Lil Hardin‚ and Peter Davis. Louis Armstrong was one of the most famous and influential performers in the entire history of jazz. Louis Armstrong began to be noticed by important people in the 1920’s and the early 1930’s. Louis Armstrong was born august 4th 1901 in the ghettos of New Orleans. He learned

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    Louis Pasteur

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    Louis Pasteur Louis Pasteur was born in Dole on December 27‚1822‚ the only son of a poorly educated tanner. Louis Pasteur grew up in the small town of Arbois. Louis was not an outstanding student during his years of elementary education‚ preferring fishing and drawing to other subjects. Louis Pasteur’s father‚ however‚ did not see his son becoming an Artist‚ and Louis‚ himself‚ was showing increasing interest in chemistry and other scientific subjects. The highest wish that father Pasteur had

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    Joe Louis

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    Topic:Joe Louis I. Introduction A.Background - Joe Louis Barrow‚ the seventh child of Monroe and Lily Barrow‚ was born May 13‚ 1914 in a cabin in the cotton fields of Lexington‚ Alabama. While Joe was still a young boy‚ his father suffered a mental breakdown and later died.His mother later married Pat Brooks‚ a widower with many children of his own‚ and the combined family moved to Detroit when Joe was ten. B.Thesis Statement- Joe Louis was a professional boxer during the great

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