Overview of the Consumer Durables Market 1. India’s Consumer Market Demand for consumer durables in India has been growing on the back of rising incomes; this trend is set to continue even as other factors like rising rural incomes‚ increasing urbanization‚ a growing middle class‚ and changing lifestyles changes aid demand growth in the sector. The consumer durables market recorded revenue of US$ 7.3 billion in FY11 up by 15.9 per cent from the previous financial year. During FY03-FY11‚
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S.No TITLE PAGE NO 1 PERCENTAGE ANALYSIS: GENDER V.S BRAND 26 2 PERCENTAGE ANALYSIS: FREQUENCY TABLE 26 3 PERCENTAGE ANALYSIS:AGE V.S BRAND 27 4 PERCENTAGE ANALYSIS:AGE FREQUENCY TABLE 27 5 PERCENTAGE ANALYSIS: INCOME FREQUENCY TABLE 28 6 PERCENTAGE ANALYSIS: CRITERIA FREQUENCY TABLE 29 7 CROSSTABS- BRAND V.S CITERIA 30 8 CROSSTABS: BRAND V.S NUMBER OF YEARS 31 9 CROSSTABS: BRAND V.S INSTALLATION COST 32 10 CROSSTABS: BRAND V.S RECHARGE AMOUNT 33 11 CROSSTABS: BRAND V.S CRITERIA 34
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2012 Consumer Expenditure on Real Estate and Consumer Durables An Analysis 9/30/2012 INDEX Abstract 2 CONSUMER EXPENDITURE ON REAL ESTATE 3 Backdrop 3 Introduction 5 The many faces of India 7 Shape and Size of Consumption 9 India’s real estate sector 14 Real Estate Market 15 Market size 15 Marget segment 15 Investment scenario 20 Key trends 25 The way forward 26 EXPENDITURE ON CONSUMER DURABLES 27 Macroeconomic scenario 27 Consumer durables 31 Challenges 33
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Consumer behavior towards the new packaging of FMCG products. The importance of packaging design as a vehicle for communication and branding is growing in competitive markets for packaged FMCG products. This research utilized a focus group methodology to understand consumer behavior toward such products. The challenge for researchers is to integrate packaging into an effective purchasing decision model‚ by understanding Consumer’s behavior towards the packaging of FMCG products. When consumers search
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Purchasing Luxury Goods: consumer behaviour of international students in the UK By SRICHAN SRIVIROJ 2007 A Dissertation presented in part consideration for the degree of MSc in International Business. i Acknowledgement I would like to express my deepest sense to my supervisor Dr. Nick Ellis for his patience‚ time‚ and guidance. I am also in debt for his valuable time in scrutinizing through this study‚ which could have never been accomplished without his excellence advice
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launched iPod‚ the world’s first portable hard disk media player in 2001. The launch of the iPod has brought about a revolution in the music industry with preferences of the consumers having changed from physical sales to digital sales. We would study the iPod phenomenon and the factors that have led to its tremendous consumer response. Currently‚ Apple iPod is the leader in portable music player devices all over the world. With sales of more than 45 million iPods in the period from July 2010 to
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: “A Study Of Consumer Durable Market For Samungs Electronics Ltd” Project Place : A.C Solutions’ ‚ Thadband ‚ sec-bad . Index:- 1.INTRODUCTION. 2. LITARATURE REVIEW 3. OBJECTIVES 4. NEED FOR THE STUDY 5. SCOPE 6. LIMITATION OF STUDY Consumer Durable Market Introduction Before the liberalization of the Indian economy‚ only a few companies like Kelvinator‚Godrej‚ Alwyn‚ and Voltas were the major players in the consumer durables market‚accounting
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The term consumer durables refers to all those goods which are hard goods and has a life expectancy of at least 3 years it includes goods which we use for domestic use such as televisions refrigerators air conditioners washing machine etc .With the rise in population and increase in disposable income due to the economic boom the consumer durables market has achieved staggering growth over the recent years. The consumer durables market is one that is dominated by the MNC’s and they contribute to around
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reasons behind the decision of customers in choosing Pantaloons for purchasing Apparels or any other product. To understand and analyze the consumer behaviors and their responses to various stimuli present at the store and accordingly managing and monitoring the store operations and gauging its impact on overall customer’s behavior. Behavior of targeted customer towards merchandise and understanding their behavior. Also to check and understand which factor if improved will lead to the customer loyalty
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INTRODUCTION TO CONSUMER BEHAVIOUR Consumer behavior is affected by a host of variables ranging from personal‚ professional needs‚ attitudes and values‚ personality characteristics‚ social economic and cultural background‚ age‚ gender‚ professional status to social influences of various kinds exerted a family‚ friends‚ colleagues‚ and society as a whole. The combination of these factors help the consumer in decision making further Psychological factors that as individual consumer needs‚ motivations
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