Delta Life Insurance Co. Ltd. established mainly through the initiative of a group of Bangladeshi professionals then working abroad along with a few enthusiastic local entrepreneurs‚ started its operation in December‚ 1986 after the Government of Bangladesh allowed the private sector to operate in the insurance sector in 1984 to carry on the business of insurance in the Private Sector. A brief explanation as to the growth of life insurance business in Bangladesh is in order here. Bangladesh
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FACTORS AFFECTING CONSUMER BEHAVIOUR ON PRODUCTS CHOICES:A SURVEY OF SUPERMARKETS IN ELDORET TOWN ABSTRACT This study will look on the ability of the local supermarket to take in to account the consumer buying behavior and characteristic as a baseline for defining marketing programs. To better understand why consumers buy as they do‚ many marketers turn to the behavioral sciences for help. Similarly‚ there are numerous theories‚ models and concepts making up the the field. These variables
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Allocation 7-8 The Product 8-12 Customer Satisfaction 12-13 Premium Collection 13-15 Compensation 15-18 The Insurance Industry in Bangladesh 19-23 Delta Life’s Constraints 23-24 Measures Taken by Management to Overcome Constraints 24-25 Reference 26 1 Background Delta Life Insurance Company was founded in late 1986
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Factors Influencing Travel & Tourism Consumer Behaviour I want to do this! What’s This? .. . suitcases image by Alexander Ivanov from Fotolia.com Many factors influence travel and tourism consumer behavior.As of 2010‚ the global travel industry contributed 9.2 percent of the world’s total gross domestic product‚ according to the World Travel and Tourism Council. People travel for work‚ to visit family and friends and for pleasure. When it comes to making choices about where and how to travel
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CONTENTS Sr.No. Particulars Page No. 1. Introduction 1. 2. Types Of Insurance 2. 3. LIC 4. 4. ULIP 5. 5. Buying ULIP--- An Important Note 20. 6. Types Of ULIP Plans 21. 7. How It Differ From Mutual Funds 23. 8. Systematic Planning Of ULIP 24. 9. 5 Points To Selecting A ULIP 30. 10. Case Study 34. 11. Is Investment In ULIP A Risky Option 40. 12. Important News 43. 13. Six Points To Note After Selecting A ULIPs 44. 14. Prominent Companies In ULIP 48.
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CONSUMER BEHAVIOUR IN PACKAGEDFOOD INDUSTRY-: AN EMPIRICAL INVESIGATION Pabitra Kumar Jena ‚ Rashi Taggar Vaseem Hassan Raja The aim of this paper is to study the consumer behaviour of people of Jammu region in case of packaged food industry. For this study survey has been carried out during January-April of 2011 in Jammu city on a sample of 100 respondents. Reliability test‚ factor analysis and descriptive statistics were used to find out preferences of consumers in Jammu region in case of
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CONTENT 1. INTRODUCTION 6 2. EXECUTIVE SUMMARY 7 3. OBJECTIVE OF THE STUDY 8 4. COMPANY PROFILES 9-13 5. DEPARTMENT OVERVIEW 15-17 6. INSURANCE FUNCTION 18-20 7. SOME TERMS ABOUT ULIP PLANS 21-23 8. PRODUCT PROFILE 24-44 9. TAXATION BENEFIT 45-48 10. COMPARATIVE STUDY OF DIFFERENT FIRMS 48-51 11. RESEARCH METHODOLOGY 52-54 12. CONCLUSION & RECOMMENDATION 55 13. BIBILOGRAPHY 56
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(iv)NIGERIAN NATION BY NAME: OGBONNAYA DAVID OYO REG. NO.: PG/EMSC/12/4475 DEPT.: HUMAN RESOURCES MANAGEMENT COURSE: CONSUMER BEHAVIOUR (EMK 641) LECTURER: ONUKOGU CASIMIR‚ PH. D. TABLE OF CONTENT ABSTRACT INTRODUCTION APPROPRIATE STIMULI-MIX REFERENCES ABSTRACT The purpose of this work is to construct appropriate consumer stimuli-mix for: ( i)Nigerian Universities (ii) Nigerian dishes (iii) Nigerian dressing styles(men and women) and (iv) Nigerian nation. Before
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share (Ehrenberg‚ Goodhardt & Barwise 1990). A brand with more market share indicates that consumers purchase these brands more frequently compared to other brands. There are a number of reasons why this occurs. For example firms offering products that a consumer perceives as better quality and value‚ will grow larger (Jacobson 1988). Also‚ a firm that creates power advantages by introducing inferior products which competitors cannot offer to customer’s also results in a higher market share. Careful
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respondents feel the KFC food is good. * The majority of the respondents feel the KFC focus its image towards students. * The majority of the respondents feel that category added to KFC food became healthier is vegetables/fruits. * The majority of the respondents feel the dairy/proteins added to current KFC food is little. * The majority of the respondents feel the packaging of food products in KFC is safe. Suggestions: On the basis of the result of the study and oral discussions held
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