ASA University Review‚ Vol. 5 No. 1‚ January–June‚ 2011 Factors Affecting Impulse Buying Behavior of Consumers at Superstores in Bangladesh Wahida Shahan Tinne* Abstract Impulse purchase or impulse buying describes any purchase which a shopper makes‚ through it was not planned in advance. This paper is an attempt to find out the factors that affect consumer impulse buying behavior at superstores in Bangladesh. The impact of various variables like discount offer‚ various scheme‚ promotional activities
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Best budget laptops Asus VivoBook S200 - £450 (around AU$685/US$715) 5/5 For * Superb price * Excellent build quality * Responsive screen * Great keyboard * Decent trackpad Against * TN screen has its limitations * Could be a bit lighter * Battery life could be better The Asus VivoBook S200 offers supreme good looks‚ touchscreen operation‚ slick performance and excellent portability‚ all for a reasonable price. This laptop runs on an Intel Core i3-3217U processor
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by providing each child with a low cost laptop. This laptop will have educational software to provide children with otherwise unavailable technological learning opportunities. OLPC provides an interesting vantage point from which to examine the dynamics between non-profit and for-profit competitors because of the rapid development of the low-cost laptop market. OLPC was undoubtedly the innovator in this category of low-cost laptops with their “$100 laptop” concept. However‚ now that for-profit
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Should we replace our textbooks with laptop computers? The initial reaction to this question by many people is‚ “What a ridiculous question!” However‚ there are many key issues to consider‚ like cost‚ ease of use (is the computer screen too hard on our eyes for extensive reading?)‚ maintenance and repair (if students carry them from class to class‚ will they break?)‚ but most importantly‚ student learning (what is the best way to help students learn?). In order to come to a conclusion on the
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VS. CONSUMER MARKET 1 3.0 THE BUYING CENTRE 3 3.1 TYPES OF BUYING SITUATIONS 3 3.2 THE BUYING-DECISION PROCESS 4 3.3 COMPOSITION OF THE BUYING CENTRE 5 3.4 FACTORS AFFECTING DECISIONS IN BUYING CENTER 5 a Characteristics of the buying situation 6 b. Personal characteristics of the individuals 7 3.5 BUYING CENTRE MEMBERS ROLES 8 3.6 FACTORS INFLUENCING THE BUYING CENTRE. 9 Environment. 9 Organizational: 10 3.7 BUYING CENTRE DYNAMICS 11 4.0 MODELS OF ORGANIZATIONAL BUYING BEHAVIOR
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Compare/ contrast a personal computer and a laptop computer A computer is an electronic device to perform a set of arithmetic or logical operations with a given set of instructions. Computers play a crucial role in our daily life. Now-a-days‚ as the technology increases day by day‚ computers are classified into two types‚ namely‚ desktop computer and laptop computer. The similarities and differences of a desktop computer and a laptop computer are to be discussed. Firstly‚ cost. Desktop computers
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aims to decipher how effectively Coca Cola Company has leveraged consumer behaviour in India. We have considered the challenges that India poses for the marketing of globally produced FMCGs (fast moving consumer goods) followed by observation of how the marketing of Coca Cola has been tailored for the Indian context and on its relative successes. Cultural Factors: Culture is the fundamental determinant of a person’s wants and behaviour (Philip Kotler). India has always been known for its cultural
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LAPTOPS İN CLASSROOM?NO PROBLEM Elena Choy is a paraprofessional at NYC Board of Education. In her argument “Laptops in the Classroom? No Problem” published in the book “Forming a Critical Perspective”‚ she believes the arguments that people use in favor of banning laptops in the classroom are not valid arguments to be using to make an assumption. Choy states her side of the argument against banning laptops and proceeds to give four main reasons on why people want to ban laptops: upraised lids
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1. Introduction: We are submitting a well-structured and comprehensive report on “Factors influencing University students’ Laptop purchases”. Despite many constraints like scope and access to information‚ we have tried to create something satisfactory. We have tried to follow your guideline in every aspects of preparing this report. We have concentrated on the most relevant and logical areas to make our report coherent as well as practical. We hope this report will entice your kind appreciation
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Customers may not necessarily the same as consumers. Consumers go through a five-stage decision-making process in any purchase. It includes need recognition & problem awareness‚ information search‚ evaluation of alternatives‚ purchase‚ and post purchase evaluation. Clearly the buying process starts a before the real purchase has been made and evaluation continues long after buying a product. Need recognition & problem awareness:-the first process in the decision making process is need recognition
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