The Consumer Protection Act‚ 1986 Introduction The earlier principle of “Caveat Emptor” or “let the buyer beware” which was prevalent has given way to the principle of “consumer is king”. The origins of this principle lie in the fact that in today’s mass production economy‚ where there is little contact between the producer and consumer‚ often sellers make exaggerated claims through advertisements‚ which they do not intend to fulfill. This leaves the consumer in a difficult position with
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Journal of Management and Marketing Research Consumers and credit cards: A review of the empirical literature Phylis M. Mansfield Penn State University – Erie Mary Beth Pinto Penn State University – Erie Cliff A. Robb University of Alabama ABSTRACT Research in the area of consumer credit card attitude and behavior has provided an abundance of literature in the business‚ psychology‚ and public policy fields. Beginning in the 1960s‚ the work revolved around descriptive characteristics and evolved
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Consumer Behaviour in Automobile Purchasing What is Consumer Behaviour? Consumer behaviour can be defined as the acts of consumers directly involved in obtaining‚ using and disposing of economic goods and services‚ including the decision process that precede and determine their acts. The study of how and why people purchase goods and services is termed consumer buying behaviour. The term covers the decision-making processes from those that precede the purchase of goods or services to the
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Ethnocentrism in Anthropological perspective - Avatar Using highly advanced technology to replicate and to creating false bodies which humans use to walk amongst the natives known as the Na’vi living in the planet Pandora hence the name ‘Avatar’. The story focuses on an ex U.S. soldier name Jake Sully who is wheel-chair bound‚ was called upon as a last resort to replace his late brother whom had trained for 3 years in a project which was invested with so much money that the researchers could not
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Allen Mr.Savastano Pre-IB English III 29 April 2010 During the Common Era the eastern world managed to portray huge amounts of Ethnocentrism which operated internally on the minds of conquered societies as well as cultures. The eastern perception on the way of life degraded other traditions in order to uplift the status of their own beliefs. The correlation of Ethnocentrism led to the encouragement of Nationalism demonstrating the characterization of hubris. In the text Things Fall Apart‚ Chinua Achebe
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Ethnocentrism is an important topic for modern anthropology for many reasons. Firstly‚ we must understand that ethnocentrism is the incorrect belief that ones own group is in some way superior to others‚ and the standard by which others are judged. This belief has unfortunately been an important factor in the history of the human race. It has been in existence forever‚ and therefore is very pertinent to the field of cultural anthropology. Secondly‚ ethnocentrism has been the cause of many wars
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How has social media impacted the online buying behavior of consumers in the UAE? Market Environment Analysis- Legal/Government aspect 60% of the total sales is headed by UAE from the total spend of e-Commerce in the GCC. This is shown by a new quarterly overview done for the ecommerce market across the GCC (Khaleej times). According to the recent MasterCard survey results‚ online shopping in UAE is growing increasingly popular. With the tele-communications authority designated to create an effective
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JSB Market Research: Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the Spanish Confectionery Market On 21st July 2014 Summary Understanding Consumer Trends and Drivers of Behavior in the Spanish Confectionery Market provides an overview of the market‚ analyzing market data‚ demographic consumption patterns within the category‚ and the key consumer trends driving consumption. The report highlights innovative new product developments that effectively
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The Consumer Price Index (CPI) is designed to provide a broad measure of changes in retail prices experienced by Malaysian households as a group and should not be expected to exactly reflect the experience of any individual household. Laspeyres formula is used for calculating the index which is based on items that are locally consumed reflecting the spending habits of the average Malaysian. Thus the CPI is seen as a general indicator of the change in retail prices paid by households for goods and
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targeted exclusively to physicians‚ but the industry’s approach evolved over time‚ pushing towards advertising prescription medication directly to patients through television‚ magazines‚ internet‚ etc. This marketing strategy‚ known as direct to consumer advertising (DTCA) is regulated differently across the globe depending on the federal legislation in different countries. The role of DTCA has generated a great deal of controversy and ethical concerns‚ such as the possibility of maximizing profit
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