A Study on consumer perception towards HERO MotoCorp bikes and after sales services provided in Chennai city A Project proposal (Submitted by R.Sethuraman‚ Roll No: 0906MBA0547: Reg No: 68210250011) 1.1 PRIMARY OBJECTIVES * To analyze consumer perception towards Hero Honda motor bikes * To get feed back on what consumer expects from Hero Honda * To analyze consumer perception towards services offered by Hero Honda and performance of the motor cycle. 1.2 SECONDARY OBJECTIVES
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ZENITH International Journal of Multidisciplinary Research Vol.1 Issue 5‚ September 2011‚ ISSN 2231 5780 ECO-FRIENDLY PRODUCTS AND CONSUMER PERCEPTION SUDHIR SACHDEV* *Assistant Professor‚ Manav Rachna College of Engineering‚ Sector 43‚ Aravlli Hills‚ Delhi Surajkund Road‚ Faridabad‚ Haryana -121004. ABSTRACT As resources are limited and scarce while huma n wants are unlimited‚ it is important for the marketers to utilize the resources effectively and efficiently without wastage as
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Research on: "Consumer preference and perception of Cadbury Chocolate with reference to other market players" By: To: Pooja Patel Chetna Makwana Roll No: 31 MBA (Sem-1) EXECUTIVE SUMMARY: The project title "Consumer preference and perception of Cadbury Chocolate with reference to other market players" deals mainly with the consumer behaviors. In this project I had done extensive market research regarding Cadbury Chocolate and its brands and some
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Chapter 3 Consumer Learning Starts Here: Perception Learning Outcomes After studying this chapter‚ the student should be able to: L01 Define learning and perception and how the two are connected. L02 List and define phases of the consumer perception process. L03 Apply the concept of the JND. L04 Contrast the concepts of implicit and explicit memory. L05 Know ways to help get a consumer’s attention. L06 Understand key differences between intentional and unintentional learning. Lecture
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A PROJECT REPORT ON CONSUMER PERCEPTION TOWARDS COSMETIC INDUSTRY IN GHAZIABAD (IN CONTEXT TO MEN’S FAIRNESS CREAM) TABLE OF CONTENTS |S.No. |Topic |PageNo. | |1 |Objective |3 | |2 |Introduction
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Final Project Research Proposal CONSUMER ATTITUDE TOWARD ADVERTISEMENT VIA MOBILE PHONE STUDENT NAME: Zohaib Ahmed Jaffery Roll No.: A1BM-109007 COURSE NAME: Final Project SUBMITTED TO: Sir Waqar Qadri DATE OF SUBMISSION: October 24‚ 2012 ABSTRACT The use of cell phone has rapidly become an integral part of our lives and has become the source of economic growth and employment opportunities at the
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Consumers’ Attitudes towards Mobile Banking in Bangladesh Mohammad Majedul Islam1 and Md. Enayet Hossain2 1 – Lecturer‚ Department of Marketing‚ University of Rajshahi‚ Rajshahi‚ Bangladesh majedul@ru.ac.bd 2 – Professor‚ Department of Marketing‚ University of Rajshahi‚ Rajshahi‚ Bangladesh mehossain@yahoo.com banking. The sample size was not necessarily representative of the Bangladeshi population ABSTRACT as a whole as it ignored large rural population. The aim of this study is to investigate
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this world of ever increasing competition and removal of barriers to trade due to the enforcement of the WTO (World Trade Organization)‚ branding has become even more important. In a situation where a multitude of alternatives are available to the consumer at lower prices‚ the establishment of a strong brand name is extremely important. A strong brand can make all the difference between a successful brand and a failure. Branding is at the heart of marketing. The reason for this statement is that
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Select an issue that you expect to impact your future practice opportunities. An issue that is central to my development is licensure portability. Serving the military from Korea has left some questions to which state I will return to once my tour of duty is over. Planning for licensure from different states has made me realize that many states have different licensure fee’s and requirements. Trying to take advantage of programs that have lower fee’s and less renewal requirements
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"PERCEPTION OF INDIAN CONSUMER TOWARDS ONLINE SHOPPING" SUBMITTED IN THE PARTIAL FULFILLMENT FOR THE REQUIREMENT OF THE AWARD OF DEGREE OF MBA UNDER THE GUIDANCE OF: SUBMITTED BY: DR. VIJITA AGGRAWAL MANISH MAHARJAN USMS ROLL NO: 11616603911 2011-13 UNIVERSITY SCHOOL OF MANAGEMENT STUDIES GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY SECTOR-16C DWARKA‚ DELHI-110075‚ (INDIA) DECLARATION I‚ MANISH MAHARJAN‚ hereby declare that the project titled "PERCEPTION OF INDIAN CONSUMER TOWARDS ONLIEN
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