A Project Report on “Buying Behavior of Customers towards housing goods at a leading mall in Pune” Submitted By: Kailash A. Gawali PGP 2009-2011 From: AIMS INSTITUTE OF MANAGEMENT STUDIES‚ BAVDHAN‚ PUNE-21 DELEARATION I Kailash Gawali the undersigned‚ hereby declare
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A Study On Consumer Preference Regarding Two Wheeler in Ghaziabad 1 Table of Contents CERTIFECATE ........................................................................................................................ 3 ACKNOWLEDGEMENT ......................................................................................................... 4 PREFACE ................................................................................................................................. 5 1. INTRODUCTION
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Colgate-Hawley Colgate’s Distasteful Toothpaste This case discusses the implications Colgate faced when partnering with Hawley and Hazel in August 1985 (Luthans & Doh‚ 2012). The case presents “Darkie”‚ an objectionable toothpaste product being sold in the Asian market by Hawley and Hazel for almost 65 years. “Darkie” toothpaste featured a black-faced man on the packaging; modeled after entertainer‚ Al Jolson. Once Colgate partnered with Hawley and Hazel ethical issues began to arise as
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consumer ’s tastes for toothpaste in China typically vary from region to region‚ as well as across various demographic dimensions‚ such as age‚income‚and education. in contrast‚ tastes for toothpaste are fairly narrow in the United States. why is ther such a pronounced difference between these two market? There have such a pronounced difference between these two markets because it is affected by the age‚ income ‚region and population difference. Age As a result of government population controls
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its shape only during the last fifty odd years. The sector touches each facet of human life providing consumers non-durable goods required for daily or regular use. So‚ it easier said than done to describe an industry whose range is so huge. The FMCG sector consists mainly of sub segments like personal care‚ oral care and household products. HUL‚ P&G‚ Britannia are the major Indian consumer product companies which have very strong presence through their strong brands. The wide distribution network
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Toothpaste is a paste or gel dentifrice used with a toothbrush as an accessory to clean and maintain the aesthetics and health of teeth. Toothpaste is used to promote oral hygiene: it serves as an abrasive that aids in removing the dental plaque and food from the teeth‚ assists in suppressing halitosis‚ and delivers active ingredients (mainly fluoride) to help prevent tooth and gum disease (gingivitis).[1] Most of the cleaning is achieved by the mechanical action of the toothbrush‚ and not by the
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Brief Integrative Case 1.1 Question 1. Identify the major strategic and ethical issues faced by Colgate in its partnership with Hawley and Hazel. Colgate’s had no right to make decision in management. Colgate had fifty percent in its partnership with Hawley and Hazel in the Asian market without having its own production plant. They had sales and profits issues. The use of Darkie logo was criticized in America and it tarnished African American. These are the major strategic issues Colgate faced
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QUESTIONNAIRE ON YOUTH PREFERENCES TOWARDS BUYING BRANDED MOBILE PHONES DEAR RESPONDENTS: THIS INFORMATION WILL BE UTILISED FOR THE ACADEMIC RESEARCH PURPOSE ONLY AND WE ARE THE STUDENTS OF MBA FROM GANPAT UNIVERSITY ASSURED YOU THAT IT WILL NOT BE UTILISED FOR ANY OTHER PURPOSE. Q.1. Do you have mobile phone? Yes No Q.2. which mobile brand you are currently using. Please check only one. 1. 2. 3. 4. 5. 6. L.G 7. Motorola 8. Lava 9. Micromax 10. Karbon 11. Others (Kindly specify :_______________________)
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Preference share capital Source: Wikipedia.org Preferred stock‚ also called preferred shares (preferred)‚ is a special equity security that has properties of both an equity and a debt instrument and is generally considered a hybrid instrument. These are senior (i.e. higher ranking) to common stock‚ but are subordinate to bonds. Preferred stock usually carries no voting rights‚ but may carry a dividend and may have priority over common stock in the payment of dividends and upon liquidation
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Career preferences final edit — Document Transcript * 1. CHAPTER 1<br />The Problem and It’s Background<br />IntroductionOur country suffers from multifarious crisis such as socioeconomic crisis‚ political crisis‚ and as well as financial crisis which is greatly affected by global economic crisis. Despite of all these crises‚ Filipinos are imaginative‚ creative‚ and courageous to surpass these obstacles in everyday life. Even though there are some companies affected by these crises
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