Customers may not necessarily the same as consumers. Consumers go through a five-stage decision-making process in any purchase. It includes need recognition & problem awareness‚ information search‚ evaluation of alternatives‚ purchase‚ and post purchase evaluation. Clearly the buying process starts a before the real purchase has been made and evaluation continues long after buying a product. Need recognition & problem awareness:-the first process in the decision making process is need recognition
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A PROJECT REPORT ON “A STUDY ON CUSTOMER SATISFACTION ON PREPAID CELLULAR CONNECTION WITH SPECIAL REFERENCE TO RELIANCE IN BHILAI” Submitted to Pt. Ravishankar Shukla University‚ Raipur In the partial fulfillment for the awarded of the degree Bachelor of Business Administration Session 2009 – 2012 Submitted By: VIKASH GAVEL
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What is Job Satisfaction? Job satisfaction has been defined as a pleasurable emotional state resulting from the appraisal of one’s job‚an affective reaction to one’s job and an attitude towards one’s job. Job satisfaction is an attitude but points out that researchers should clearly distinguish the objects of cognitive evaluation which are affect emotion‚beliefs and behaviours.This definition suggests that we form attitudes towards our jobs by taking into account our feelings‚ our
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Job Satisfaction subject: Org. Behavior Do people really like their jobs? Definitely‚ everyone knows from the news about dissatisfied workers going on strike or even acting violently toward their supervisors‚ directors‚ but overall people are quite satisfied with their jobs. According to the surveys percentage of satisfied people averages in the US is about 85 percent. The feelings‚ reflecting attitudes toward one’s job‚ are known as job satisfaction. Settings‚ related to the personnel job satisfaction
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Job Satisfaction - Introduction The father of scientific management Taylor ’s (1911) approach to job satisfaction was based on a most pragmatic & essentially pessimistic philosophy that man is motivation by money alone. That the workers are essentially ’stupid & phlegmatic ’ & that they would be satisfied with work if they get higher economic benefit from it. But with the passage of time Taylor ’s solely monetary approach has been changed to a more humanistic approach. It has come a
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THE RELATIONSHIP BETWEEN EMPLOYEE MOTIVATION‚ JOB SATISFACTION AND CORPORATE CULTURE by WANDA ROOS submitted in part fulfilment of the requirements for the degree of MASTER OF SCIENCE in the subject PSYCHOLOGY at the UNIVERSITY OF SOUTH AFRICA SUPERVISOR: MS R VAN EEDEN JUNE 2005 Student number: 3381-990-4 I declare that The relationship between employee motivation‚ job satisfaction and corporate culture is my own work and that all the sources that I have used or quoted have been indicated
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SUMMER TRAINING PROJECT REPORT ON “EMPLOYEE SATISFACTION” {Submitted in partial fulfillment for the award of degree of B.B.A}
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concerns how the consumer will behave with regard to attitude object. People will go and visit Disneyland in Hong Kong and spend time with the family there. 2. Explain how the product manager of a breakfast cereal might change consumer attitudes toward the company’s brand by: a. changing beliefs about the brand‚ b. changing beliefs about competing brands‚ c. changing the relative evaluation of attitudes‚ and d. adding an attribute. The product manager might change consumer attitudes towards
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Customer Satisfaction By: Poonam Sheikh Professor: Gary Midkiff DeVry Keller University BSOP588 09/26/2104 Customer satisfaction measures how well the expectations of a customer’s reaction involves to the quality of the product or service that is provided by an organization. It is essential for all businesses to ensure that every customer is satisfied with their products or services that is delivered to them
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DO SMALL BUSINESS MANAGERS INFLUENCE EMPLOYEE SATISFACTION AND COMMITMENT? HOW DO SMALL BUSINESS MANAGERS INFLUENCE EMPLOYEE SATISFACTION AND COMMITMENT? Janine Krüger: Department of Business Management‚ Nelson Mandela Metropolitan University Chantal Rootman: Department of Business Management‚ Nelson Mandela Metropolitan University Purpose: The purpose of this research is to scrutinise motivational factors that may influence the levels of satisfaction and commitment of small business employees. Problem
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