Job satisfaction is a key factor that leads to success in the world of corporations. Job satisfaction is defined as‚ “the extent to which people like or dislike their jobs”. It can influence a company at the individual level‚ the group level and even to the point of impacting a corporation as a whole. Employee contentment can also affect a company on the economic level. Job satisfaction influences nearly every aspect of a corporation. Therefore‚ understanding job satisfaction is important to
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CONSUMER EDUCATION PROVIDES THE RIGHT PLATFORM FOR THE SELECTION OF THE GENUINE PRODUCT AND ELIMINATION OF THE DECEPTIVE PRODUCTS. ______________________________________________________________________________ INTRODUCTION Consumer education is the preparation of an individual through skills‚ concepts and understanding that are required for everyday living to achieve maximum satisfaction and utilization of his resources. It is defined as education given to the consumer about various consumer
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International Journal of Marketing Studies; Vol. 4‚ No. 6; 2012 ISSN 1918-719X E-ISSN 1918-7203 Published by Canadian Center of Science and Education Customer Satisfaction in the Mobile Telecom Industry in Bahrain: Antecedents and Consequences Mohammed M. Almossawi1 1 Department of Management & Marketing‚ College of Business Administration‚ University of Bahrain‚ Sakheer‚ Kingdom of Bahrain Correspondence: Mohammed Almossawi‚ College of Business Administration‚ Department of Management & Marketing
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There is nobody in the world who is left out of the class of consumers. The consumer-hood continues till one’s last breath in the world. The consumer purchases a variety of goods and services to satisfy his wants and he is always influenced in his purchasing activities by some considerations which lead him to select a particular commodity or a particular retail store in preference to others. So‚ consumer buying is more complex. Consumer purchases are likely to be influenced by physiological‚ psychological
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CHAPTER – I INTRODUCTION AND DESIGN OF THE STUDY ATMs were introduced to the world in 1983. These modern marvels of technology were well received by consumers because they made it possible for them to access money from their credit cards or debit cards 24 hours per day with a quick and simple system. ATMs also made it possible for consumers to travel in a safer manner because they no longer had to carry large amounts of cash with them. Instead‚ they could access money anywhere in the world with the
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A MODEL OF CONSUMER DECISION MAKING The process of consumer decision making has 3 stages: input stage‚ process stage and output stage. The input stage influences the consumer’s recognition of a product need and consists of 2 major sources of information: 1) the company’s marketing efforts (product‚ price‚ promotion and price) and the external sociological influences on the consumer (family‚ friends‚ neighbours other informal and non-commercial sources‚ social class and cultural and subcultural
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INTRODUCTION T O THE STUDY In this research‚ I have to survey and find out how frequently and how much chocolate do people consume‚ whether they buy small‚ big or family pack. The comparative study of chocolates between CADBUR Y and NESTLE helps in product development and improvement in launching of new product. Reason for selecting the T opic is that‚ everybody knows that “Customer is a king of Market.” There was a time years
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CHAPTER I INTRODUCTION 1. Training and Development Employee training is distinct from management development. Training is a short-term process utilizing a systematic and organized procedure by which non-managerial personnel learn technical knowledge and skills for a definite purpose. It refers to instructions in technical and mechanical operations like operation of a machine. It is designed primarily of non-managers. It is for a short duration and for a specific job-related purpose. On the other
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Samantha Isabel F. Bergonio BSHRM3-A HRM125 Elaborate fully on these two (2) TQM Principles. 1. Do right things and do it right first time. This Total Quality Management Principle means that in work ‚ one must be effective enough to do what is right. A person must produce quality work‚ not just an ordinary work that would affect an ordinary experience‚ but something that will cause you to be productive enough. Do the right things and do it the first time reflects that a person
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Chapter 1 – consumer behavior 1. Decision making at margin marginal cost: the additional cost of consuming or producing one more unit of a good marginal benefit: the additional benefit of consuming or producing one more unit of good Utility: satisfaction derived from consuming units of good consumed in a given period of time Marginal utility: additional satisfaction gained from consuming an extra unit of good within a period of time 2. The law of diminishing utility marginal utility
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