PROJECT REPORT ON CONSUMER AWARENESS” Prepared by: Bamdev Baghar PGT(Economics) CONTENTS Page No. 1. Introduction 1-2 1.1. Rise of consumer awareness 1.2. Objectives of the Study 1.3. Meaning of consumer awareness
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Introduction Bikanervala is a restaurant franchisee with a chain of restaurants all over the country. It was founded in 1950. Bikanervala is one of India’s most prominent families in the business of traditional hospitality products like sweets and namkeens. It is a 100% vegetarian multi- cuisine restaurant. Bikanervala’s concept always has been to innovate and yet maintain the original flavour of traditional Indian food with primary focus on quality‚ hygiene and affordability. Bikanervala showrooms
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emphasis on health care and authenticity of its products where they have introduced into the market: Kellogg’s Special K brand a ‘good source of fibre’ is targeted at women who are health conscious about their body weight attracting a lot of consumers and therefore has been a success to the company. The Special K brand has a variety of products; Cereals Original Cereal Low Fat Granola. Red Berries Cinnamon Pecan Protein cereal Chocolatey Delight Blueberry Fruit and
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Bibliography: • Perception and satisfaction with direct to home services: a comparative study in Gujarat‚ India • Dth industry in India – future prospectus by R. Srinivasan ‚ lecturer in commerce‚ Sengunthar arts and science college‚ Tiruchengode‚ Namakkal district‚ Tamil nadu‚ India.
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The Review Of Job Satisfaction Deepakkumar N. Parmar Librarian at Lokniketan Institute‚ Ratanpur Abstract Job satisfaction represents one of the most complex areas facing today’s managers when it comes to managing their employees. Many studies have demonstrated an unusually large impact on the job satisfaction on the motivation of workers‚ while the level of motivation has an impact on productivity‚ and hence also on performance of business organizations. Unfortunately‚ in our
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AMITY UNIVERSITY AMITY INTERNATIONAL BUSINESS SCHOOL(AIBS) PROjECT REPORT ON Job Satisfaction & Employee satisfaction AT Areva T&D India Ltd.‚ Noida SUBMITTED TO: Ms. CHITRA KRISHNAN GROUP MEMBERS * PRIYAL AGARWAL(A1802012201) * JAMSHED SHABIR() * GARIMA ARORA() * HARSH GOEL() * ASHISH TANWAR() sECTION- C MBA-IB Introduction In the present scenario of business world the only thing that is confirmed is change. Competent
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CUSTOMER SATISFACTION AMONG USERS OF EXIDE. * A GENERAL STUDY Summer Project Submitted by Niranjan V Paul For the award of the POSTGRADUATE DIPLOMA IN BUSINESS MANAGEMENT LOYOLA INSTITUTE OF BUSINESS ADMINISTRATION LOYOLA COLLEGE‚ CHENNAI CUSTOMER SATISFACTION AMONG USERS OF EXIDE. * A GENERAL STUDY Summer Project Submitted by Niranjan V Paul For the award of the POSTGRADUATE DIPLOMA IN BUSINESS MANAGEMENT LOYOLA INSTITUTE OF BUSINESS ADMINISTRATION LOYOLA
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Introduction to Consumer Behavior What is Consumer behavior? – pg 6-8 Consumer Behavior The study of individuals‚ groups‚ or organizations and the processes they use to select‚ secure‚ use‚ and dispose of products‚ services‚ experiences‚ or ideas to satisfy needs and the impacts that these processes have on the consumer and society. Application of consumer behavior – pg 9-11 1) Marketing Strategy 2) Regulatory Policy Social Marketing The application of marketing strategies and tactics
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2235 -767X P.P. 94 - 102 JOB SATISFACTION AND MOTIVATION: WHAT ARE THE DIFFERENCE AMONG THESE TWO? Tan Shen Kian Email: shenkian@yahoo.com Wan Fauziah Wan Yusoff Faculty of Technology Management and Business University Tun Hussein Onn Malaysia Email: fauziahy@uthm.edu.my Sivan Rajah Faculty of Technical and Vocational Education University Tun Hussein Onn Malaysia Email: schruti06@yahoo.com ABSTRACT M otivation and Job Satisfaction as the most discussed topic in Organizational
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CELEBRITY ENDORSEMENTS AND ITS IMPACT ON CONSUMER BUYING BEHAVIOUR (In context to India) Amit Kumar Msc Management with Marketing‚ 2010 The Executive Business School‚ Bournemouth University Electronic copy available at: http://ssrn.com/abstract=1802531 4243123 MS MMF AMIT KUMAR Acknowledgement First of all‚ I would like to express my gratitude to Bournemouth University for giving me an opportunity to pursue Masters in my field of studies. I am heartily thankful to my supervisor
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