Tourism: Principles‚ Practices‚ Philosophies Part Five: Essentials of Tourism Research and Marketing Learning Objectives • Become familiar with the marketing mix and be able to formulate the best mix for a particular travel product. • Appreciate the importance of the relationship between the marketing concept and product planning and development. • Understand the vital relationship between pricing and marketing. • Know about distribution systems and how this marketing principle can best be applied
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In this process‚ people tend to forget‚ who they are and what they are. There is no time to ponder and wonder. They tend to forget the values of life. Travelling is a time when people relax‚ reflect and ponder. Most people‚ after a pleasant travel‚ return home with a fresh outlook‚ new zeal and a better determination. Travelling has also a great informative value. It widens the grasp of our knowledge of geography‚ different cultures and people‚ etc. For example‚ when people of Assam visit
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TOURISM “…tourism should be defined conceptually as those aspects of leisure-time behaviour and their consequences which occur as a result of temporary trips away from the home environment and which are motivated exclusively by a concern for recreation matters.” (Heeley‚ 1980) 2. “…tourist as someone travelling for any purpose except commuting to and from work…” [ (Hunt & Layne‚ 1991) ] 3. “…Tourism appears to be becoming an acceptable term to singularly describe the activity of people
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Tourism is defined as people traveling and staying in places outside their usual environment for not more than one consecutive year for leisure‚ business and other purposes not interrelated to the exercise of an activity rewarded from within the place visited. Tourism is mainly popular as a global freedom activity. Tourism can bring many economic and social benefits. Countries can promote their self internationally by making their environment pleasant for tourist to appreciate. Promotion of tourism
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Dhabi‚ United Arab Emirates a r t i c l e i n f o Keywords: Home-stay accommodation entrepreneurs Motivation factors Push and pull factors Tourism management Service industry a b s t r a c t Tourism is an important industry for Malaysia‚ and home-stay accommodation businesses play a significant role in aiding the success of the tourism industry. The aim of this paper is to analyse the start-up motivation factors and business challenges for home-stay accommodation businesses. The data
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Recently‚ Indian government adopted a multi-pronged approach for promotion of tourism‚ which includes new mechanism for speedy implementation of tourism projects‚ development of integrated tourism circuits and rural destinations‚ special capacity building in the unorganized hospitality sector and new marketing strategy. A nation wide campaign‚ for creating awareness about the effects of tourism and preservation of our rich heritage & culture‚ cleanliness and warm hospitality through a process
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travelling people easier by decreasing the distance by the swiftness of vehicles. The prevailing journeys do not cost more than those were in the earlier days. The purposes of travelling are different for different people. There are some people who travel for the sake of pleasure. The people that are heavily burdened either at their domestic front or at their offices move too far off places for relieving their worries and anxieties. The poets and writers make a trip to distant places for collection
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Chhattisgarh Tourism Board appoints 20:20 MSL as strategic communications partner By Supreeth Sudhakaran on Oct 19‚ 2011 filed under Advertising‚ India A nationwide engagement campaign will be spearheaded by 20:20 MSL’s Noida office inShare Comment Now [pic] 20:20 MSL has been appointed by Chhattisgarh Tourism Board as its strategic communications partner in India. The agency will work with Chhattisgarh Tourism Board to build awareness of the region as a key Indian tourist
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notice the wide variety of cultures that with the years have come to share this land with Americans. With the increase of diversity in the country‚ comes a wide variety of issues facing all sectors. In the criminal justice sector we see issues such as racial profiling‚ discrimination amongst others. In this paper the issues of excessive force against minorities and discrimination will be discuss with examples from recent years that have made the news. On the morning of December 19‚ 2007
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Executive Summary The tourism industry has undergone rapid growth of unsurpassed nature over the last several decades. This has mainly been due to the advent of a ’borderless’ world and increased information dissemination about the majestic sceneries throughout the world‚ with the southern Bengal region being no exception. We are on the brink of penetrating a lucrative market in a rapidly growing industry. The current trend towards an increase in the number of tourists entering the country presents
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