Continental Airlines Storytelling Workshops Definition Development of line managers’ ability to cast corporate strategy as a story boosts emotional engagement of managers and staff. Company Profiled Industry: Airlines FY2005 Sales: US$11.2 Billion Headquarters: Houston‚ Tex. Applicability This practice may be of interest if any of the following are true: Our internal messaging is bland or fails to engage our employees. Our managers are uncomfortable or ineffective in appealing to employees’ emotional
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information systems to work‚ a wide acceptance from the staff that would use the technology is needed. What will bring this technology to its downfall would be the minimal involvement of its users‚ basically stating that the changing processes within a business is strongly resisted by the staff. One area of great concern that requires the need
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Business intelligence (BI) processes monitor and analyze business transaction processes to ensure that they are optimized to meet the business goals of the organization. These goals may be operational goals that affect daily business operations‚ tactical goals that involve short-term programs such as marketing campaigns‚ or strategic goals that entail long-term objectives like increasing revenues and reducing costs. This is a kind of predictive analytics which helps to give idea about most critical
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A Seminar Report on BUSINESS INTELLIGENCE Prepared by: Guided By: Arpan Solanki Prof.Yagnik A. Rathod 100410107063 Assistant professor TY C.E SVIT-VASAD Certificate
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Effective Business Intelligence for SME As smaller firms face competition and grow‚ it’s imperative they make good decisions based on even better information When asked what business intelligence (BI) tools are used to measure their organizational performance‚ the common response by entrepreneurs might include Excel spreadsheets‚ report writers and canned reports. BI can be defined as the ability to extract actionable insight from data available to the organization‚ both internal and external‚
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Is Time Real The aspects of time that we can understand are only based on what we can perceive‚ observe‚ and calculate. Every day we look at our watches or clocks. We plan our day around different times of the day. Time tells us when to eat‚ when to sleep‚ and how long to do things for. Is time real? To answer this question‚ let me explain what time is first. Time is defined as a measured or measurable period‚ a continuum that lacks spatial dimensions. This broad definition lacks the simple explanation
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Data mining and OLAP are the most common Business Intelligence technologies. The term Business Intelligence refers to computer based methods to identify and extract useful information from business data. Online Analytical Processing commonly known as OLAP provides summary data and generates rich calculations. OLAP is a class of systems that provide answers to multidimensional queries. OLAP is typically used in business reporting for sales‚ marketing and various such domains. OLAP enables the users
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complete transformation of Continental Airlines Overview When Gordon Bethune left his job at Boeing in February 1994 to accept the position of chief operating officer (COO) of Continental Airlines‚ the company was struggling to survive. Even though it was the fifth largest commercial airline in the United States‚ with revenues of nearly 6 billion dollars‚ the company had reported a net loss every year since 1985‚ and was ranked the last among the top ten commercial airlines in the United States in
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The Differences of Strategic Positioning Between Southwest Airlines Corporation and Continental Airlines Nowadays‚ Porter’s 5 Rules of Strategic Positioning as a most common business theory plays a significant role in operating companies and planning business activities. Southwest Airlines Corporation (Southwest) proves that clearly by its success. And the year-end results of Southwest marked 29 consecutive years of making profit (Govindarajan and Lang‚ 2002). I will elaborate how the Porter’s 5
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Business Intelligence Definitions • Data mining (knowledge discovery in databases): – Extraction of interesting (non-trivial‚ implicit‚ previously unknown and potentially useful) information or patterns from data in large databases • Data mining helps end users extract useful business information from large databases • Data mining is the exploration and analysis of large quantities of data in order to discover meaningful patterns and rules. • The goal of data mining may be to allow a corporation
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