= W e b S ta r t U p Sample Business Plan Ar r a y Co n s u l t a n c y S e r v i c e s www.arrayconsultancy.com info@arrayconsultancy.com Sample Business Plan Page Array Consultancy Services -1– Executive Summary eGrocery.com is focused on online grocery retail business. It plans to connect millions of household customers with distributors. eGrocery.com is an online portal available 24 X 7 to the internet friendly customers. It is a virtual online market place facilitating
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Marketing New Product Assignment Case 1 Introduction: This case is largely based on Vanessa O ’Connell‚ "Food for Thought: How Campbell Saw a Breakthrough Menu Turn into Leftovers‚ the goals we need to reach is to gain the understanding of this company‚ why they can get the innovation and how they can manage it‚ also we can learn the experience of this company. The back ground of the company: In 1990‚ Campbell Soup was the undisputed
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FINANCIAL PLAN FINANCIAL PLAN: Smoothy Juice Company Ltd. Pro foma Income Statement For the year ended 31 July 2014 Particulars taka taka Revenue: Net sales 25500000.00 Less: Cost of Goods Sold: Beginning Inventory 0.00 add Purchase 11500000.00 Freight-in 350000.00 11850000.00 Less: Ending Inventory 1704500.00 Total costs of goods sold 10145500.00 Gross Profit 15354500.00 Less: Operating Expenses: Advertising
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Product Management Product management is a strategic and business-oriented role‚ focused on delivering solutions to market needs. Product Managers…. * Identify profitable opportunity * Launch products into market * Analyze the performance of the products already in the market * Promote extensively that longer meet market needs Micromax is an Indian consumer electronics company located in Gurgaon‚ Haryana‚ India. It is one of the leading mobile phone manufacturers in India as well as
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Goals and Objectives 8 4.0 Market Potential 10 5.0 Competitor Analysis 11 6.0 Marketing Plan 13 7.0 Operation 16 8.0 Implementation Plan 17 9.0 Resource Requirement 18 10.0 Ownership Form and Management Team 18 11.0 Risk Assessment 19 12.0 SWOT Analysis 20 13.0 Exit Strategy (Contingency Plan) 20 14.0 Financial Plan 21 15.0 Social Cost-Benefit Analysis 24 16.0 Appendix 25 1 . 0 EXECUTIVE
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Platt—Samsung How was Samsung able to go from copycat brand to product leader? Samsung was able to go from copycat brand to product leader by using a “new product development” strategy (Kotler and Armstrong‚ p.261). According to Kotler/Armstrong new product development is defined as the development of original products‚ product improvements‚ product modification‚ and new brand through the firm’s own product development. In 1993‚ the CEO and chairperson‚ Lee Kung Hee decided to revamp the company’s
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BUS 101: INTRODUCTION TO BUSINESS PROJECT ON SUBMITTED TO: SUBMITTED BY: SHERINA IDRISH (SeH) MD. FAZLAY RABBI ID 1410763030 Faculty TAZWAR NAYEEM MURSHED ID 1411454030 BUS 101 AVIRUPA FAIROOZ KAMAL ID 1411466500 Department of BBA FATEMATUZ ZOHRA SAMIA ID 1410787030 North South University RIASAT ZAMAN SAKIB ID 1411934500 MAHAMUDA SULTANA SONIA
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Analysis 9 Geographic 9 Demographics 9 Behavior Factors 9 Marketing Strategy 10 Marketing Mix 10 Product Launch Objectives 10 Target Markets 10 Ballroom Shoe Manufactures 10 Ballroom Schools 10 Ballroom Accessory Companies 11 End User - Professionals 11 Market Needs 11 Customer Value Proposition 11 Branding 11 Promotion 12 Strategies 12 Marketing Research 12 Product Life Cycle 13 Introduction 13 Growth 13 Maturity 13 Decline 13 BCG Growth Matrix 13 Marketing
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Preliminary Project Plan for the… Table of Contents 1 Introduction 3 2 Project Goals 4 3 Preliminary Project Timeline 5 4 Preliminary Staffing Requirements 6 5 Preliminary Risk Assessment 7 6 Preliminary Assumptions 8 7 Preliminary Budget 9 8 This Project and Its Impact On or By Other Projects 10 9 This Project and Its Impact On or By Existing Systems 11 10 This Project and Its Impact On or By Existing Infrastructure 12
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Reasons why new products fail 1. A Lack of Resources - Resources have a funny way of disappearing when you most need them. If we are talking about human resources then you will find that your team members end up stretched and pulled all over the place once the work starts to pick up in earnest. In terms of other resources such as office equipment‚ it can be important to plan well ahead and order anything you are going to need a long time before you actually need it. 2. Project Plan Ignored - So
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