"Conumer durables" Essays and Research Papers

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    Lyda Newman

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    women today use in order to keep their hair clean and straight. She was also one of the women who fought for women rights to vote and to participate in an office. Although Lyda Newman was not the first to invent the hairbrush‚ she invented a more durable and efficient version. Unlike the past brushes the brush had synthetic bristles (brushes back then used animal fur) and can be easily cleaned. Lyda’s hairbrush simply straightens hair and untangles knots. She also put air chambers and synthetic bristles

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    Onida

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    1981 Onida was started by G.L. Mirchandani and Vijay Mansukhani in 1981 in Mumbai.[4]In 1982‚ Onida started assembling television sets at their factory in Andheri‚ Mumbai. Since then‚ Onida has evolved into a multi-product company in the consumer durables and appliances sector. Onida achieved a 100% growth in ACs and microwave ovens and a 40% growth in washing machineslast year. ONIDA came out with the famous caption ’Neighbour’s envy‚ Owner’s Pride’‚ another popular theme of the ads was a devilcomplete

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    Gillette Case Study

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    behind locked glass cases‚ makes purchases less convenient and promotions less effective. Consumers chooses inexpensive price with high quality but the reverse for the Gillette with high pricing model focus. Now the consumer trend seems to be on durable razor than a disposable razor due to which‚ the Disposable razor market share declines‚ loss of quality image and loss of profits. The Gillette Company has hit a wall even as its core business is growing. Reeling from several

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    Driving a riding lawn mower is similar to driving other vehicles‚ with the driver sitting on the top of the deck. Best Riding Lawn Mower for 2 Acres Reviews Zero-turn mowers were created for people who wanted to gain control when it comes to mowing around obstacles. When it comes to their engine power‚ it is typically between 13 ½ - 30 HP. 1. Poulan Pro P46ZX 22 HP Riding Mower Among the best mower for 2 acres‚ this one has a zero turning radius with a horsepower of 22. Its fuel tank has a capacity

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    Smartphone Case Study

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    Sony‚ Motorola‚ LG‚ Acer join Apple‚ HTC to focus on top-end smartphones in India KOLKATA/NEW DELHI: Once popular mobile phone brands Sony‚ Motorola and LG are joining the likes of HTC and Apple and focusing on the small but lucrative segment of high-value smartphones in the Indian market. The shift comes after multiple failed attempts to salvage market share in the fiercely-competitive feature phone and entry-level smartphone segments. These companies may have globally decided to move out of feature

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    Nike Basketball Shoes: The Best for the Best In 1917‚ Chuck Taylor was the first to introduce the world to a shoe developed specifically for basketball; the Converse All-Star. They were all black‚ with a rubber sole and a canvas body that laced up over the top of the ankle. It’s hard to believe that for the next fifty years this basic design would be renowned as the world best basketball shoe. By the time the 70’s rolled around‚ Converse developed a slightly more modern version of their

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    For the people who consider buying camping hammocks with the lowest price‚ then the Grand Trunk Ultralight is the best option. It is durable and also offers perfect comfort for its users. Therefore‚ for the people looking forward to getting started with hammock camping‚ the Grand Trunk Ultralight Hammock will work perfectly well. Comfort With a length measuring roughly 9’6”‚ the Grand

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    fishing style‚ fishing condition‚ climate condition‚ water condition‚ thrust level and boat weight. There are the most important considerations that help you to buy the best and highly effective motor battery. The smart selection helps you to enjoy durable results and less maintenance. The best and effective trolling motor battery includes lots of specialized features. The high capacity and efficient batteries are extremely powerful. These are also rechargeable‚ which is a major highlight of trolling

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    reflect what designers themselves perceive in a product design. This present research‚ however‚ provides knowledge on how consumers perceive product appearance by identifying appearance attributes that consumers use to distinguish the appearances of durable products. Descriptions of appearance were generated by consumers in a free categorization task. The descriptions were classified as the attributes Modernity‚ Simplicity and Playfulness. These attributes were confirmed in a separate rating-task performed

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    IKEA Case

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    Table of Contents Executive Summary 2 IKEA’s starting point 2 Opportunities and Issues facing IKEA in the US market 3 Recommended Strategic Alternatives 4 Conclusion 4 Exhibit A: Issue Tree 5 Exhibit B: Porter’s 5 forces 7 Exhibit C: Smile chart 8 Exhibit D: 4Ps of Marketing 10 Exhibit E: SWOT Analysis 11 Exhibit F: Strategic Gameboard 12 Exhibit G: Ansoff’s Matrix 13 Exhibit H: Cost-Benefit Analysis of Recommendations 14 Executive Summary The following report delineates the furniture retail

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