Issue 4‚ pp Galinowski‚ A.‚ Loo‚ H.‚ 2003‚ Biology of stress‚ Annales Medico Psychologiques‚ vol 161 Issue 10‚ p797 Hayward‚ R Nelson‚ D.‚ Cooper‚ C.‚ 2005‚ Stress and Health: A Positive Direction‚ Stress and Health‚ vol 21‚ p 735 Nelson‚ D.‚ Simmons‚ B.‚ 2003‚ Health‚ psychology and work stress: A more positive approach‚ Handbook of occupational health psychology‚ vol 17‚ pp Parsons‚ P.A.‚ 2002‚ Lifespan: does the limit to survival depend on metabolic stress?‚ Biogenonolgy‚ vol 3‚ pp. 233-41 Pollock
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competitive advantage and achieve long-term profitability. Companies have responded to customers’ expectation by increasing the value offered to them through improving products quality‚ reducing prices and intensifying customer services (Bill Dodds‚ 2003). In the transportation industry‚ there are more and more budget airlines and they are fiercely competing. Budget airlines dropped their prices to attract customers and price can be considered as a competitive advantage for budget airlines to normal
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References: "World Health Organisation"‚ Link: www.who.int/about/definition/en/print.html‚ Last accessed on: 20th September‚ 2009. Johnson‚ Cooper et al‚ "The experience of work related stress across occupations"‚ 2005‚ HSE. Jamal‚M.(2007). Job stress and job performance controversy revisited: An empirical examination in two countries.International journal of stress management ‚ vol .14‚ No
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older adults: Variations on the severity effect. Journal of Adult Development‚ 11 (October)‚ 289–295. Afifi‚ W. A. (2007). Nonverbal communication. In B. B. Whaley & W. Samter (Eds.)‚ Explaining communication: Contemporary theories and exemplars (pp. 39–60). Mahwah‚ NJ: Lawrence Erlbaum. Albada‚ K. F. (2002). Interaction appearance theory: Changing perceptions of physical attractiveness through social interaction. Communication Theory‚ 12 (February)‚ 8–40. Albas‚ D. C.‚ McCluskey‚ K. W.‚
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The Fast Food Industry‚ op paper.com‚ New York Times‚ 2010. Donovan ‚ R. Michael (2005). Effective Supply Chain Management (Movahedi et al.‚ 2009‚ defining supply chain management‚ evolution of supply chain studies Lambert‚ 2008) mentioned by Cooper et. al.‚ 1997 Enclyclopedia of e-commerce (2009)‚ definition of supply chain management 2007 – Springer; J Oleskow‚ M Fertsch‚ P Golinska‚ data mining as the efficient tool for the effective supply chain integration LIU.‚F; study and explore the
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Vol. 75‚ pp Geary‚ S.‚ Childerhouse‚ P. and Towill‚ D. (2002)‚ “Uncertainty and the seamless supply chain”‚ Supply Chain Management Review‚ July/August‚ pp Ghemawat‚ P. and Nueno‚ J.L. (2006)‚ Zara: Fast Fashion‚ Harvard Business School Publishing‚ Boston‚ MA. Graman‚ G.A. and Magazine‚ M.J. (2006)‚ “Implementation issues influencing the decision to adopt postponement”‚ International Journal of Operations & Production Management‚ Vol. 26 No. 10‚ pp. 1068-83. Huang‚ C.W. and Lo‚ C.P. (2003)‚ “Using
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Contents 1. Introduction 3 2. Qualitative Research Methodology – Rationale for Area of Research 4 2.1 Exploratory Studies 4 2.2 Sampling 4 2.3 Focus Groups 4 2.4 Individual Depth Interviews 4 2.5 Segmentation 5 3. Qualitative Research Methodology – Considerations & Objectives 6 3.1 Sampling 6 3.2 Focus Groups 7 3.3 Individual Depth Interviews 7 3.4 Segmentation 8 4. The Value of Segmentation – Results & Recommendations 9 4.1 Focus Groups 9 4.2
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Personality and Social Psychology‚ 137‚ August pp.1387-139 · Choi‚ S.M · Churchill‚ G.A. Jr.‚ (1995). Marketing research‚ methodological foundations‚ the drydeu press‚ G.edition‚ Newyork‚ USA · Cohen‚ J.B · Cooper‚ D. R. and Schindler‚ S.‚ (2003). Business research methods‚ 8th Int. Ed.‚ Boston: McGraw-Hill. · Cooper‚ D.R · Cooper‚ M.‚ (1984). Can Celebrities Really Sell Products Marketing and Media Decisions‚ September‚ pp.64‚ 65 and 120. · Creswell‚ J.W.‚ (2003) · Creswell‚ J.W.‚ (2009). Research design:
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Successful new products can enhance the success of an organization‚ and product introduction is critical to that success. With a failure rate of new products estimated as high as 50% at launch (Cooper and Edgett‚ 1996)‚ new product launch strategies are critical to new product success; or‚ as Delre‚ et.al.‚ (2007) suggest‚ “the initial phase of market penetration is a critical moment for the future direction of a product. A fast and substantial takeoff can guarantee a competitive advantage.”
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References: Aaker‚ D. A.‚ Kumar‚ V.‚ & Day‚ G. (2001). Market Research. Chischester: John Wiley and Sons Inc. Berry‚ L. L. (1983). Relationship Marketing. In L. L. Berry‚ G. L. Shostack‚ & G. D. Upah (Eds.)‚ Emerging perspectives of services marketing (pp. 25-29). Chicago: American Marketing Association. Biggadike‚ E. R. (1981). The contributions of marketing to strategic management. The Academy of Management Review‚ 6(4)‚ 621-632. Blomqvist‚ R.‚ Dahl‚ J.‚ & Haeger‚ T. (1993). Relationsmarknadsföring
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