Coral Divers Resort Case Analysis SGMA 571: Strategic Management Name: Godpower Agugharam Student #: 10101469 Strategic Recommendation: What do you advise Coral Divers to do? Core divers Resort (CDR) should focus on making their current business operation more efficient by keeping an eye on operating costs and partnering with adventure resorts for customers who wants adventure diving. The company financials cannot support any expansion for family oriented resort with the company being
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CORAL DIVERS RESORT Business Description Coral Divers Resort (Coral) is acting since 10 years on the niche industry of a rapidly growing sport scuba diving in the island of New Providence in the Bahamas. The company belongs to Jonathan Greywell family’s who found this niche by creating short weekend and midweek diving ventures‚ a service that intrigued the public‚ both single and families. Coral Divers Resort has targeted the aficionado diver‚ and the tyro‚ both of which want maximum diving pleasure
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are obvious as follow: 1. As a small-size resort and known for its flexible and personalized services‚ Coral’s cost efficient operation could cause losses from current guest-flow more than costs saved from squeezing current low number of staff or facilities and services; 2. By maintaining status quo‚ Coral Diving Resort would not be distinguished as unique from other resorts in the Bahamas‚ which is going farther away from the common success of resorts based on strong identities and reputations
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Problem: The issue that Coral Divers Resort (CDR) is facing is that it has been unable to distinguish itself from other resorts in the New Providence‚ Bahamas region and has been experiencing declining revenues and unprofitability for the past three years as a result. Other resorts that have been able to specialize in certain segments of the diving industry have been doing well over the past years as the industry continues to grow. CDR must look for opportunities in the diving industry to find
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After investigating Coral Divers diligently‚ I am delighted to be hired as a consultant to evaluate Coral Divers strategic situation. Based on my findings‚ I believe Coral Divers is in a decreasing state of financials and diminishing competitive position. Their net income is negative and increasing in 2005 through 2007. In addition‚ there is a lack of differentiators at Coral Divers‚ hindering them from their competition. The issue at hand is whether Coral Divers should take on a potential growth
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Part I Coral Divers Resort: Case Analysis Synopsis Coral Divers Resort (CDR) is a small‚ but well-regarded‚ diving resort in New Providence Island in the Bahamas. It is owned by Jonathon Greywell‚ who work full-time at the resort and is a diving instructor certified by PADI and NAUI. CDR had established a solid reputation as a safe and knowledgeable scuba diving resort that offered not only diving‚ but also a beachfront location. Many divers had come to prefer CDR over the other crowded resorts in the
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Value Chain Analysis Value chain analysis is a method to review all the activities in an organization that contribute to maximizing competitive advantage and customer delight while identifying non value added waste and costs in the value chain process (Walter & Rainbrid‚ 2007). The purpose of this paper is to analyze Amazon’s value chain. Amazon’s mission statement reads as “our vision is to be earth’s most customer centric company; to build a place where people can come to find and discover anything
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Value Chain Analysis for Verizon Value Chain Analysis for Verizon Introduction The purpose of this essay is to evaluate the reasons for value chain analysis and the different ways Verizon Communications Incorporated can gain a competitive advantage over their competition. “Based in New York and incorporated in Delaware‚ the company was formed on June 30‚ 2000 and was developed from a merger between Bell Atlantic Corporation and GTE Corporation” (Verizon‚ 2012). Description of Theories/Core
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sector is an area of business that is very important in human life. This is related to the readiness of livestock sub sector in providing animal food community‚ essential to growth and development. Nutrient content of livestock and dairy products has a value far better than the nutrients from plants. In order to achieve the development goals to meet the nutritional needs of livestock‚ the livestock development has been directed at the development of more advanced farm through regional approach‚ the use
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Value Chain Analysis The article focuses on the main aspects of Value chain analysis. The activities entailed in the framework are discussed in detail‚ with respect to competitive strategies and value to the customer. The article includes tips for students and analysts on how to write a good Value chain analysis for a firm. Moreover‚ sources of findings information for value chain analysis have been discussed. The limitations of Value Chain analysis as a model have also been discussed. Introduction
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