Banyan Tree Hotels & Resorts (Banyan) and its core competencies work towards its strategic goal of becoming a leader in the luxury hotels and resorts market. I will first list and group Banyan’s various capabilities into 3 major bands of core competencies and then resource-based framework will be discussed to affirm long run sustainability of competitive advantage. Ability to Create Differentiated Products and High Service Quality- Banyan’s first core competency is its ability to create a differentiated
Premium Brand Brand management Strategic management
CHAPTER III METHODOLOGY Research Design The project used an application tester with a survey to obtain data on using the conversion application. The project also indentified user’s time management of finding the installer of higher or lower versions of MS Word and MS PPT. Population of the Study People from Colegio de San Juan de Letran Calamba were selected as samples of the project. The people were selected based on the criteria of having a higher version of MS Word and MS PPT
Premium Sampling Stratified sampling
Name: Leung Ngai Yiu Student ID: 14087108D Seminar: SEM001 Words: 1043 Topic: Challenges of Hong Kong’s full service airlines facing today Introduction: As the Asia aviation hub‚ the development of Hong Kong’s airlines is rapid and successful. As for the full service airlines‚ it is the traditional airlines offering onboard meal service‚ checked bag allowance and etc. There are some renowned full service airlines‚ such as Cathay
Premium Hong Kong Cathay Pacific
Product Differentiation Definition: Development or incorporation of attributes (such as benefits‚ price‚ quality‚ styling‚ service‚ etc.) that a product’s intended customers perceive to be different and desirable. Advertising and promotion of a product is based on its differentiating characteristics. Source: http://www.businessdictionary.com/definition/product-differentiation.html Today‚ the market is crowded with similar brands‚ clamoring for the attention of customers. In order for their
Premium Brand Brand management Advertising
Core leadership principles: • Be always sure about what you are doing • Have a good vision • Never stop learning • Motivate and inspire others • Learn to cope with people • Build trust and confidence Be always sure about what are you doing – if I am doing something or making important decisions then I always need to have confidence that I am doing right because if I will not know how to reach my goals and fail afterwards then only one who I can blame will
Premium Skill Leadership Learning
The Impact of Hotel Attributes’ Satisfaction on Overall Guest Satisfaction Murat Usta College of Business Administration Dokuz Eylul University Katerina Berezina School of Hotel and Restaurant Administration Oklahoma State University and Cihan Cobanoglu School of Hotel‚ Restaurant and Institutional Management University of South Florida Sarasota-Manatee ABSTRACT It is important to identify these new hotel attributes and measure guests’ level of satisfaction and the impact of these attributes
Premium Regression analysis Hotel
Qantas’s Core Competencies (by Yong) Based upon an independent study by Grant Samuel & Associates‚ Qantas is one of the most suc-cessful airlines in the world with solid long term growth potential (Qantas Airways Limited 2007). Qantas is one of the best performing airlines in the world with a number of very attractive core competencies as follows. Qantas’s Core Competencies Deccan’s Benefit if Merged with Qantas Strong brand: Qantas is a globally recognized brand that enjoys excellent
Premium Qantas Airline British Airways
Various traits of our self-concept plays a large role in what we do in life and who we are. Our core identity traits often become a part of us at a young age before we are even conscious of them. These traits play a central role in developing our identity. Gratitude and curiosity are part of my core identity traits. Having gratitude in my life has let me be appreciative for what I have and expressing it to others. My curiousness has led me to be eager to learn about topics I am interested in such
Premium Sociology English-language films Psychology
SERVICE OPERATIONS MANAGEMENT IN HOTELS-AN APPROACH TOWARDS QUALITY AND COMPETITIVENESS Introduction There is a growing body of literature that examines the impact that operations management has on the expectations and perceptions of customers as preliminary stages for creating customer loyalty (Armstrong et al‚ 1997‚ Johnston‚ 1999‚ Becker and Murrmann‚ 1999‚ Brady et al‚ 2001‚ Hope and Potter‚ 2006‚ and Hill‚ 2005). Therefore‚ the main purpose of this research project is to introduce the concept
Premium Management Industrial Revolution Productivity
TOURISM INDUSTRY PRACTICES: HOTEL AND RESORT (300 HOURS) A narrative report presented to the faculty of College of Hospitality Management and Tourism Palawan State University Puerto Princesa City In Partial Fulfillment of the Requirements for The Degree of Bachelor of Science In Tourism By Frances Olive A. Figueroa Fernandez St. Bgy.Milagrosa Puerto Princesa City Palawan‚ 5300 Philippines Mobile #: 0909-7384-901 E-Mail: francesolivefigueroa@gmail.com FRANCES OLIVE A. FIGUEROA Affiliation
Premium Tourism Hotel Training