Assignment 1: Corporate Responsibility and Marketing Strategies Student: College Guy Professor: Dr. Neil Mathur Course: BUS 508 – Contemporary Business University: Strayer University Date: January 26‚ 2014 Assignment 1: Corporate Responsibility and Marketing Strategies Question 1: I believe Apple Inc. [mostly referred as “Apple” in this document] has met the ethical and social responsibility towards general public‚ employees‚ customers and shareholders/investors
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Chapter 5 Business Level Strategy Successful business model is the product of successful business level strategies. A successful business model can give a company competitive advantage over rivals. To craft a successful business model‚ strategic managers must determine three issues stated below: 1. What to be satisfied-customer’s needs: Customer needs are the wants that can be satisfied by the means of attributes of the products. Customers choose a product based on: A. Product differentiation
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not completing one of these roles‚ please listen to the role play and advise fellow team members on changes that may be needed. Your In-Class Role Play Scenario You are completing a sales call with a customer that is not familiar with your company or its products. The customer is expecting you because the appointment was set about two weeks ago. Your prospecting activity qualified him‚ or her‚ as a potential customer with a need for your product or service. You arrive at the customer’s
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BUSINESS LEVEL STRATEGIES Business strategies are the course of action adopted by an organization for each of its businesses separately‚ to serve identified customer groups and provide value to the customer by satisfaction of their needs. *Business level strategies can be classified into the following types:*- Cost leadership Differentiation strategy Focus strategy Integration strategy COST LEADERSHIP STRATEGY Benefits associated with cost leadership strategy:
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ABSOLUTE LEVEL COMPANY PROBLEM Absolute Level Company is losing money in spite of the high volume of sales. OBJECTIVES 1. To attain optimum production efficiency and reduce production costs 2. To determine the viability of the proposed assembly line based on use conveyors AREAS OF CONSIDERATION 1. Product Line – full line of levels; 85 models; 12 models account for over 50% of sales and which are manufactured for stock; all other units are made against orders on hand; largest
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comparison between the Customer Relationship Management (CRM) strategies performed by LG and Samsung with respect mainly to the Indian market and Indian Scenario. However‚ both the companies are big giants so they practice CRM strategies for entire world. The report clearly shows how CRM is being practiced by the companies and how e-CRM has taken over the simple CRM. Today‚ without technology no company can survive and so is the case with LG and Samsung. The report
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INTRODUCTION TO FINANCIAL STRATEGIES OF A COMPANY It is important for a business to have a clear financial strategy. This is true for both new companies and those with a long history. The strategy constitutes your company ’s guiding principles in all its financial decisions. Different scenarios demand varying strategies for the business. Of course the strategy must be re-evaluated whenever the business undergoes changes in its financial circumstances. Factors involved When you plan your
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Oxford Downloaded from oxrep.oxfordjournals.org by guest on February 5‚ 2011 I. INTRODUCTION Restructuring and the process of deregulation has been especially marked in the field of labour relations. Institutional changes in the scope and level of collective bargaining‚ in union recognition‚ and in dispute resolution procedures have been the hallmark of the decade closely associated with the rediscovery of the management prerogative. Words such as ’transformation ’‚ ’the new industrial
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TO OBJECT TO PROVISIONS CONTAINED IN ANY COMMUNICATION FROM BUYER WILL NOT BE A WAIVER OF THE PROVISIONS HEREOF. 1. DEFINITIONS. “The Supplier” or “MIP” means MOORE’S IDEAL PRODUCTS‚ LLC. “The Buyer” means the person‚ firm or company that contracts with the Company for the purchase of goods or services. “Goods” means the products of any kind manufactured or sold by MIP. "Services” means work of any kind carried out by the MIP. 1. SCOPE. These conditions shall apply to all agreements and contracts
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INTRODUCTION OF THE COMPANY LG Electronics is the world ’s second-biggest maker of televisions and third-biggest maker of mobile phones. With its headquarters in the LG Twin Towers in Yeouido‚ Seoul‚ South Korea‚ LG Electronics is the flagship company of LG Group‚ one of the world ’s largest conglomerates. The company has 75 subsidiaries worldwide that design and manufacture televisions‚ home appliances‚ and telecommunications devices. LG Electronics owns Zenith Electronics and controls 37
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