Radio One Radio One Inc. was founded by Catherine Hughes in 1980. Radio One was the largest radio group targeted to African Americans. They had remarkable success by purchasing underperforming stations and went from only 7 stations in 95 to 28 in 99. In 1980‚ Hughes and her husband raised enough money to purchase WOL-AM in Washington‚ D.C. for just under one million dollars. This increased their credibility. Radio One’s strategy was to provide urban-oriented entertainment‚ with information easily
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Radio and Development Radio plays significant role in supporting social development issues in developing nations. In most Third world nations Radio is still the dominant mass-medium. When compared with Television and other mass media‚ radio has the widest geographical reach and the highest number of audiences in developing countries. Most of the development issues of the developing nations such as infrastructure development‚ housing‚ health‚ agriculture‚ education etc… are mainly run by government
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Diversification is a corporate strategy to enter into a new market or industry which the business is not currently in‚ whilst also creating a new product for that new market. This is most risky section of the Ansoff Matrix‚ as the business has no experience in the new market and does not know if the product is going to be successful. Restructuring is the corporate management term for the act of reorganizing the legal‚ ownership‚ operational‚ or other structures of a company for the purpose of making
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University Of Wales & Management Development Institute of Singapore) MBWD5 0922A Subject : Corporate Strategy (Assignment 1) Lecturer : Dr Keith Ng Course : Master of Business Administration ASSIGNMENT COVER SHEET |No. |NAME OF MEMBER |FIN No. |SIGNATURE | |1 |SHUBHAV GUPTA |G0874179X | | Submitted on Due Date? YES (Date
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Promotional and Advertising Strategies Contemporary Business This assignment based on Apple Corporation‚ about current position and reputation regarding ethical and social responsibility also the strategies that it currently employs to market its products. Apple Inc‚ is an American multinational corporation and world’s second largest information technology company; they designs‚ develops and sells consumer electronics‚ computer software and personal computers
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to Software Defined Radios A. History B. Definition C. Basic Components II. Operating Principles of SDRs A. Ideal concept B. SDR Receiver Architecture a) Superheterodyne Receiver b) Digital Down Conversion C. SDR Transmitter Architecture a) Digital Up Conversion III. Common SDR Implementations IV. SDR Software V. Advantages and Trade-Offs in using SDRs A. Performance Parameters VI. Current Usage VII. SDRs of the Future References: l Software-defined radio‚ Wikipedia‚ the free
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______________________________________________________________________________ XM Satellite Radio Competing in the New Digital World [pic] ______________________________________________________________________________ This case was written by Professor Michele Greenwald‚ Visiting Professor at HEC Paris‚ for use with Advertising and Promotion: An Integrated Marketing Communications Perspective – 7th edition by George E. Belch and Michael A. Belch. It is intended
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part of the body‚ usually involves the torso‚ and is usually accompanied by a number of satellite nevi. Satellite nevi (or just satellites) are smaller melanocytic nevi (smaller birthmarks). When a child is born with a giant nevus‚ it is common for satellite nevi to be present at birth. It is also common for satellite nevi to appear after birth. Sometimes during diagnosis‚ doctors may use a large number of satellites to support their diagnosis of a large or giant congenital melanocytic nevus. Sometimes
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different consumer segments? Who should be the primary target market for XM? XM satellite radio’s value proposition for their customers is XM’s ability to provide radio service throughout the entire country regardless of a consumers’ location. Furthermore‚ terrestrial radio offers limited selection and is becoming increasingly cluttered with commercials. Therefore‚ XM satellite radio provides a greater selection of radio for the various preferences of consumers‚ commercial free. Furthermore‚ as an
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and keep themselves updated with news‚ using newspapers‚ television‚ radio and now through the internet. Television and radio are major media used for entertainment. They have a lot of mass appeal across various demographic parameters. The issue of censorship and regulation of content has always been a very subjective matter (and a matter of debate as well). In my opinion‚ censorship is certainly required for all television and radio programs including screening of movies. To what extent must regulation
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