Business & Economics Research – June 2012 Volume 10‚ Number 6 Brand-Consumer Relationship And Corporate Social Responsibility: Myth Or Reality & Do Consumers Really Care? Elias G. Rizkallah‚ Ph.D.‚ La Sierra University‚ USA ABSTRACT Companies are claiming that they are being challenged to maintain profitability and behave in socially responsible ways. The question is how much “the social responsibility” is a real pressure. Do consumers really know what the companies‚ producing their
Premium Corporate social responsibility Business ethics Social responsibility
Strategic Corporate Social Responsibility and Value Creation among Large Firms Lessons from the Spanish Experience Bryan W. Husted and David B. Allen Can corporate social responsibility (CSR) be a source of good and a wellspring of innovation‚ competitive advantage and value creation for the firm? Although CEOs and government leaders insist in public that CSR projects create value for the firm‚ privately they admit that they do not know if CSR pays off. To address this question and drawing on
Premium Corporate social responsibility Strategic management Value added
a. Corporate Social Responsibility is a management concept whereby companies integrate social and environmental concerns in their business operations and interactions with their stakeholders. CSR is generally understood as being the way through which a company achieves a balance of economic‚ environmental and social imperatives (“Triple-Bottom-Line- Approach”)‚ while at the same time addressing the expectations of shareholders and stakeholders. In this sense it is important to draw a distinction
Premium Social responsibility Corporate social responsibility Business ethics
CG is concerned with holding the balance between economic and social goals and between individual and communal goals. The governance framework is there to encourage the efficient use of resources and equally require accountability for the stewardship of those resources. The aim is to align as nearly as possible the interests of individual corporations and society. * Shifting focus only on economic concerns to include social concerns. * Reliance on CG mechanisms – board of directors &
Premium Economics Corporate social responsibility Corporation
1.0 Executive Summary While there is no universally accepted definition of Corporate Social Responsibility‚ it is usually described in terms of a company considering‚ managing and balancing the economic‚ social and environmental impacts of its activities. The notion of corporate social responsibility should be a part of the core business operations of a company‚ rather than a separate ‘add on’.[2] Given that socially responsible organizations should seek ‘minimize their negative impacts
Premium Corporate social responsibility Business ethics Fast food
Corporate social responsibility is the balanced methodology for organisations to address economic‚ environmental and social issues in a way that aims to benefit individuals‚ communities and society. In this essay we will put our opinions about leadership‚ and how it can have a significant impact on how a CSR agenda and its related activities are developed and implemented. We will then focus on the comments made by Chin‚ Bambrick and Treviño (2013) and see if it’s more related to the behaviour theories
Premium Leadership Management Corporate social responsibility
Introduction (Corporate Social Responsibility and the impact it has on society at a global level is studied (discussed/investigated) as we look at whether current regulations are sufficient or mandatory regulations are required in order to sustain our environment in the future.) Since the 1990’s there has been an increasing trend for companies to provide information regarding the environmental implications of their operations (Gozali et al.‚ 2002). This has arisen due to the increasing importance
Premium Sustainability Environmentalism Social responsibility
purely altruistic measures? As it is the requirement and question in our topic. This report contains several parts. In the first part will be the brief introduction in Corporate Social Responsibility (CSR) and term of “GreenWashing”. The second heading will be explaining why companies engage and emphasis so much in Cooperate Social Responsibility (CSR). Followed by a brief discussion and in the last part some recommendations are given based on the analysis‚ followed by the conclusion of the report
Premium Social responsibility Corporate social responsibility Socially responsible investing
Living Dangerously in Two Worlds In my paper I will be discussing the topics related to corporate social responsibility. Corporate social responsibility (CSR‚ also called corporate responsibility‚ corporate citizenship‚ and responsible business) is a concept whereby organizations consider the interests of society by taking responsibility for the impact of their activities on customers‚ suppliers‚ employees‚ shareholders‚ communities and other stakeholders‚ as well as the environment. This obligation
Premium Corporate social responsibility Business ethics Ethics
the recent history‚ corporate social responsibility became one of the standards that companies are trying to achieve. According to Reference for business (ND)‚ corporate social responsibility (CSR) can be defined as "economic‚ legal‚ ethical‚ and discretionary expectations that society has of organizations at a given point in time". Moreover‚ there are several key principles of CSR that have importance to the stakeholders. Stakeholders can be defined as “individuals or groups how depend on the organisation
Premium Social responsibility Corporate social responsibility Business ethics