GHANA CHRISTIAN UNIVERSITY COLLEGE AMRAHIA‚ GHANA CORPORATE SOCIAL RESPONSIBILITY (CSR) OF ZAIN GHANA‚ A MARKETING STRATEGY FOR COMPETITIVE ADVANTAGE OR TRULY GIVING BACK TO THE SOCIETY: A CASE STUDY OF ZAIN’S SCHOOL BUILDING PROJECT AT ODUMASI-KROBO. YEBOAH-MANTEY EMMANUEL APRIL 2010 CORPORATE SOCIAL RESPONSIBILITY (CSR) OF ZAIN GHANA‚ A MARKETING STRATEGY FOR COMPETITIVE ADVANTAGE OR TRULY GIVING BACK TO THE SOCIETY: A CASE STUDY OF ZAIN’S SCHOOL BUILDING
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CORPORATE SOCIAL RESPONSIBILITY Corporate Social responsibility (CSR) what is it?????? According to the World Business Council for Sustainable Development‚ CSR is “the commitment of business to contribute to sustainable economic development……….” The primary purpose of CSR is to engage with the internal and external stakeholders. Generation of CSR: In the 1970s from Social Betterment to After 1970 to Social Responsiveness There have been three generations of development of CSR‚ they are:
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constitutions morality or ethics in the first place. In this case‚ Ballistico is a professor who is conducting a research and has come to some new findings. According to his professions‚ he should be honest and objective to his research and it is his responsibility publishes the results as what it originally was to enable the public have a correct understanding of what is happening. It would obey his professional standard if he did not publish the result. However‚ on the other hand‚ he was involved in a
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1 - Description of current activities. Maybank are one of the two parties in Malaysia whose take part in the CDP. They had showed their carbon commitments through their participation in the CDP since 2010. Basically‚ Carbon Disclosure Project (CDP) is a UK-based non-profit organization which involves the participation of stakeholders and companies to disclose greenhouse gas emission. Also Carbon Disclosure Project basically is a measurement and reporting on change of climate nowadays. Participation
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Corporate Governance Emerald Article: Corporate socialresponsibility and labor turnover Donald F. Vitaliano Article information: To cite this document: Donald F. Vitaliano‚ (2010)‚"Corporate social responsibility and labor turnover"‚ Corporate Governance‚ Vol. 10 Iss: 5 pp. 563 - 573 Permanent link to this document: http://dx.doi.org/10.1108/14720701011085544 Downloaded on: 09-11-2012 References: This document contains references to 22 other documents Citations: This document has been cited
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aaron chatterji & siona listokin Corporate Social Irresponsibility Progressives need to end their fixation with corporate social responsibility—and focus on reform that actually works. fter years spent fruitlessly attempting to organize Wal-Mart‚ unions and other liberal activist groups have taken a new tack: a public campaign to force the Bentonville behemoth to become more socially responsible. In 2005‚ Andrew Stern‚ the president of the Service Employees International Union (SEIU)‚ created
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wrong are discussed! And business ethics is the study of ethical dilemmas! – what do you think about the dilemma in the book? Legal and ethical Legal and unethical Illegal and ethical Illegal and unethical Law Ethics Ethics Law Ethics Law Business Big influence of business on society Potential major contribution of business to society Business malpractices are huge Stakeholders require business ethics Education in ethical decision-making
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CORPORATE SOCIAL RESPONSIBILITY: A TOOL IN CREATING CORPORATE BRAND IMAGE IN THE TELECOMMUNICATION INDUSTRY IN GHANA CHAPTER ONE INTRODUCTION Background of the study It is universally recognized that Corporate Social Responsibility (CSR) has become an indispensable tool in the growth and profitability of businesses throughout the world. Accordingly‚ corporate managers now have the difficult task of balancing business priorities with that of CSR activities in the creation of
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Corporate Social Responsibility Corporate Social Responsibility (CSR) is a method in which organisations “give back” to society. This can be done through various means such as charity donations‚ sponsorships‚ becoming partners with schools etc. CSR is something that not only benefits the organisation but also benefits the public. An example of this is Mcdonalds Restaurants putting bins on areas surrounding their restaurants. Due to people buying food from their Drive-Through service‚ costumers will
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cannot sustain yourself economically enough? Let’s face it: not all of us are rich. Even business needs profit. The term CSR or "corporate social responsibility" is often used interchangeably with corporate responsibility‚ corporate citizenship‚ social enterprise‚ sustainability‚ sustainable development‚ triple-bottom line‚ corporate ethics‚ and in some cases corporate governance. Nonprofit organizations such as charities‚ foundations‚ religious organizations etc. are one of the organizations
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