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    CSR as a concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with stockholders on a voluntary basis. ___2. It is very important to emphasize that the debate between the voluntary compliance and legislation depends on how we understand CSR. ___3.The term co-responsibility involves firstly the existence of common objectives‚ secondly the assuming of specific responsibility for their attainment and thirdly the effective

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    Corporate Social Responsibility Being a company that prospers is very much different than a company that is consistently following a guided work ethic while making revenue. Companies these days may participate in under the table schemes or anything to make that extra buck. Very a few industries willingly follow corporate social responsibility. Corporate social responsibility (which will now be referred to as CSR) is a business firm’s intention‚ beyond its legal and economic obligations‚ to do the

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    PULMUONE A way to feed “My family” safe food BACKSTORY Pulmuone is a famous Korean food-related company that focuses its business on producing healthy food such as tofu‚ vegetable juice‚ and bean sprout etc. In 2004‚ one of Pulmuone’s suppliers had confessed that it had scattered pesticides on vegetables to look good. In addition to Pulmuone’s incident‚ other food-related business revealed unsafe issues. As a result‚ Pulmuone’s sales had dropped down. Consumers’ distrust in food industry was

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    Today‚ Corporate Social Responsibility (CSR) is much wider concept than just donations and philanthropy. It is viewed as a way of doing business‚ identified with the strategies and standards of business conduct that companies follow in their business. While focused on creating shareholder value‚ the companies seem to be equally focused on CSR for various reasons like - attracting socially responsible investors‚ customer group‚ marketing‚ branding‚ enhanced employee relations and Tax incentives.

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    Corporate Social Responsibility Corporate social responsibility is defined in several ways. Some of which are the following: A concept of business ethics based on the idea that companies have stakeholders who are broadly defined as anyone or group affected by the activities of the company. The idea of CSR is that a company should be accountable to its stakeholders. For this reason the subjects of CSR focus on how companies should identify and “engage” stakeholders and how they should determine

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    1.1 What is Corporate Social Responsibility? The theory of corporate social responsibility (CSR) is best elucidated by the statement that a company should take a wider view of how its actions and success impact society and stakeholders. CSR identifies that "doing well" and "doing good" go hand in hand. (Leadership and CSR: a Perfect Match). A commonly used definition provided by the World Business Council for Sustainable Developement states that CSR is "Continuing commitment by a business to

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    Corparate Social Responsibility Background Lord Holme and Richard Watts from The World Business Council for Sustainable Development in its publication Making Good Business Sense defined Corporate Social Responsibilty as the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large (Corporate Social Responsibilty 2004). UMW’s Corporate

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    Corporate Social responsibility at McDonald’s McDonald is one of the most renowned fast food restaurants across the globe. The vision of McDonald’s was coined by Ronal McDonald who identified the need of its target audiences and tailor made the products as per them. The organization has established a value proposition for the target audience on the basis of a penetration pricing strategy that has appealed to the people in almost every country. Being a tough competitor to many fast food

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    � INTRODUCTION: _"There is a big disconnect between the vast potential of the global economy and what it does for ordinary workers. Finding solutions to these new global realities is very difficult but not impossible; it just requires some hard thinking and some hard decisions. Where are the leaders with the vision to take up the challenge?"1_ The keywords in the above excerpt are "workers"‚ "solutions"‚ "leaders" and "challenge". Nike Inc.‚ the world _LEADER_ in the athletic footwear‚ apparel

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    The Warehouse Group Ltd is a typical half-hearted company that does not do what it preaches in the area of Corporate Social Responsibility. From the Warehouse Annual Report and Social and Environment Report 2009‚ I found that the company is not only focusing on its financial performance‚ but also on social and environmental external effects. A critical analysis of this reporting practice suggests that the Warehouse is not truly responsible socially and environmentally but more a public relation exercise

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