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    Re-take exam IB55 29 Jan-05-Feb 2013 OPTION 2 This is the mandatory Cover Page to be attached to your exam paper if you choose to work with OPTION2 Dynamic Corporate Social Responsibility: Apple‚ Inc. Marcello Montrone INTRODUCTION The social psychologist Kurt Lewin (1890-1947)‚ once wrote: “There is nothing as practical as a good theory”. According to this saying we tend to consider theory very important and that it can be helpful to guide us on the correct way. This

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    The Importance of Corporate Social Responsibility on Global Business Let’s first define Corporate Social Responsibility (CSR) The World Business Council for Sustainable Development (WBCSD): "Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large”. EU Definition of CSR: "A concept

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    Corporate social responsibility (CSR) is an increasingly important issue for all businesses around the world. CSR covers economic‚ legal‚ ethical‚ and philanthropic responsibilities of firms. Explain the factors that may motivate an MNE to adopt CSR in its international business strategy and operations. How might the country context influence the types of CSR initiatives undertaken? Support your answer with real world examples or cases. While corporate social responsibility (CSR) has existed for

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    scenario and more competing corporations of the world. Corporate social responsibility is also referred as corporate conscience‚ corporate citizenship‚ social performance‚ sustainable responsible business/responsible business and so on by scholars and business leaders. CSR is basically a concept whereby companies decide voluntarily to contribute to a better society and a cleaner environment. CSR is a process with the aim to embrace responsibility for the company’s actions and encourage a positive impact

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    increase to 50% and waste reduction would begin in nine of its top markets. McDonalds would begin updating equipment in 20% of the company-owned restaurants to reduce energy consumption in seven of its top markets (McDonalds Corporation‚ 2018‚ 2020 Corporate

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    Mr. Kevin Lamb Dated: 3rd October 2011 1. What is the general area that you are interested in? Corporate Responsibility (CR) has emerged as a significant theme in the global business community and is gradually becoming a mainstream activity‚ according to a new survey by the Economist Intelligence Unit‚ in cooperation with Oracle Corporation. The growing emphasis on corporate responsibility is affecting the relationship between companies and their various stakeholders‚ such as investors‚ customers

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    The Benefits and Costs of Corporate Social Responsibility – Critique The article focuses on why companies engage in corporate social responsibility and the costs and benefits that may result. The many reasons that motivate companies to include CSR in its operations range from wanting to be good global citizens‚ trying to look good in the eyes of different stakeholder groups‚ trying to retain employees‚ drawing consumers to buy a company’s products or services‚ environmental concerns‚ or trying

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    SEMINAR REPORT ON CORPORATE SOCIAL RESPONSIBILITY A CASE STUDY OF WIPRO Submitted to: Submitted by: Mr. Harpreet Nikhil Madaan

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    PPD1 – portfolio 2 Corporate Social Responsibility within Phillip Morris (USA and International) Word Count: 1867 I will in this essay assess the efforts of the two chosen companies‚ Altria’s Phillip Morris USA and Phillip Morris International‚ in Corporate Social Responsibility (CSR). Before tackling this‚ a brief explanation of CSR and its introduction in the companies will be provided. Thereafter‚ I will deal with domestic issues within the United States regarding health deterioration

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    #33: The Case of the Fired Waitress 5. CSR ANALYSIS In this case we could not really judge if the company focused on ethical‚ legal‚ and philanthropic corporate social responsibilities all together. But they did mention about Red Lobster’s and its employees ethical and legal responsibilities. The case did not mention if Red Lobsters support any social causes or do any volunteers for the community. Therefore‚ we cannot judge whether or not Red Lobster was responsible socially or philanthropically.

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