In recent years corporate social responsibility (CSR) is increasingly becoming a part of a large number of companies. It is becoming an important activity for businesses throughout the globe‚ and many organizations have rebranded their core values to include social responsibility. People look at CSR to deliver benefits especially vis-a-vis environmental‚ social and economic aspects. It helps businesses to build up credibility and reputation which the public can identify with. However‚ it could be
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Maruti extends corporate social responsibility initiative to shop floor Rica Bhattacharyya‚ ET Bureau Mar 5‚ 2013‚ 05.00AM IST Tags: SY Siddiqui| Maruti Suzuki India| Maruti Suzuki| Gurgaon| graduate engineer trainees| e-parivartan| corporate social responsibility| anti-malaria campaign (As part of the initiative…) MUMBAI: Maruti Suzuki India‚ the country’s largest carmaker‚ is extending some of its corporate social responsibility (CSR) activities
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Explain with examples what is meant by Corporate Social Responsibility and discuss why it is important to modern business In today’s world‚ Corporate Social Responsibility (CSR) has been one of the topics that every company must be concerned with. It is usually viewed as a legal obligation for every company to create social benefits alongside with the profit gains (Peng and Meyer 2011‚ p.297). CSR is a crucial factor for our society and environment. If there is no campaign to encourage us to
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Role of Higher Educational Institutions in Corporate Social Responsibility By Ms. Susan Abraham Assistant Professor‚ SCMS School of Technology and Management‚ SCMS Campus‚ Muttom‚ Aluva ’ 683106 Email: susan2112@gmail.com Phone: 9495114276 Abstract Higher educational institutions in India have been contributing to the knowledge base of our country. They have been enrolling students at the rate of 10 percent in the year 2007. Privatisation of these institutions has brought in
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company that brought us V8 Splash‚ Pepperidge Farm and Campbell’s Soup‚ has become known for a bit more - their Corporate Social Responsibility (CSR). Campbell Soup Co. has consistently made the top ten list of Corporate Responsibility Magazine’s 100 Best Corporate Citizens - placing second in 2011 and eight in 2012. The company was also the only food and beverage company in the US to make Corporate Knights’ 2012 Global 100 Most Sustainable Corporation rank. Indeed‚ Campbell Soup Co. has seemingly embraced
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Social responsibility is a business imperative that targets continuous improvement in order to impact and adapt to the social and ecological sustainability of the community. Social responsibility is a goal of perfection that will never be completely achieved. (Duckworth‚ Moore 2010) Social responsibility is split up into two opposing views‚ the classical view‚ which states that managements only goal is to maximise profits‚ and the socioeconomic view‚ which states that managements social responsibility
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Management report: The Corporate Social Responsibility CRS in terms of marketing strategy and competitive advantage. Propose: This present paper tries to enhance the different views about CSR‚ in the global vision of all the stakeholders‚ in the particular context of retailing. We will treat the interest for a company to deal with responsible actions and activities‚ and the main breaks found by certain authors. The subject is treated in relation with marketing strategies and tries to persuade
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Archie Carroll’s View of Corporate Social Responsibility 1 By Rodolfo Arango Archie Carroll’s hierarchical chart depicting the four components of his view on corporate social responsibility is sketched out as a pyramid for ease of use and understanding. The pyramids wide base‚ and the foundation of this theory‚ represents “economic responsibility” the basic building block for a positive corporation. This layer of the pyramid makes the distinction that it is the responsibility of an organization is
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Student full name I Gde Wiradhitya Samuhata Student ID number U3080119 Class‚ Module‚ Year PPP Indigo‚ Module 5‚ 2013 Name of teacher Graham MacKinnell Assignment title Evaluate the benefits for a company of practicing Corporate Social Responsibility Word Count 1‚400 words Due date 26 June 2013 You must keep a photocopy or electronic copy of your assignment Student declaration I certify that the attached is my own work. Material drawn from other sources has
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In recent times‚ there has been huge concern on the issue of ethical leadership in the corporate world. Researchers have increasingly shifted their attention towards identifying what could be driving costly unethical behaviour in organizations. Organizations leadership stresses short-term result while disregarding the long-term implications of their actions. The result has been scandals and accounting frauds. Companies such as Enron‚ WorldCom (Knights and O’Leary‚ 2005)‚ and Nortel executives (manipulating
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