Social Responsibility Theory To combat the pressures that threatened freedom of the press‚ this theory was first introduced in 1947 and was recommended by the Hutchins Commission on Freedom of the Press. It stated that the media should serve the public‚ and in order to do so‚ should remain free of government interference. It defined guidelines that the media should follow in order to fulfill its obligation of serving the public. Ethics and the Media The Social Responsibility Theory claimed
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Corporate Responsibility (2) Stakeholder perspective Obesity and fast food Use the stakeholder analysis to look at the impact of fast food (eg MacDonald’s) on each stakeholder group. Should the sale/marketing of fast food be regulated/ restricted? If so why? If not‚ why not? Childhood obesity has been labeled one of the most serious public health issues if the 21st century. 42 million of the children under five years old are overweight all over the world‚ in
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MALAYA STRATEGIC MANAGEMENT ACCOUNTING CAEA 3301 AIRASIA BERHAD DATE OF SUBMISSION: 2 APRIL 2008 QUESTION 1 COMPANY BACKGROUND AirAsia is one of the businesses that have successfully adopted cost leadership through operational effectiveness and efficiency. The cost advantages have enabled AirAsia to become the Asia’s leading low fare airline. Established on 12 December 2001‚ AirAsia has been such a big phenomenon in airline industry especially in Asia. By using a simple but strong slogan
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Corporate Responsibility and Marketing Strategies Contemporary Business/508 January 28‚ 2014 Dr. Allen Beck Apple corporation bases its success on “creating innovative‚ high quality products and services and on demonstrating integrity in every business interaction.” According to Apple‚ four main principles contribute to integrity: honesty‚ respect‚ confidentiality‚ and compliance. To more thoroughly detail these principles‚ Apple has drafted a code of business conduct
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that made this assignment possible‚ without your cooperation‚ this assignment might not be successful. SECTION 1 : BACKGROUND OF COMPANY COSWAY (M) is one of the pioneers in the direct selling industry in Malaysia. Since 1979‚ Cosway (M) has established a significant presence in Malaysia and has also grown into a regional player notably in Taiwan‚ Hong Kong‚ South Korea‚ Indonesia‚ Thailand‚ Australia‚ Brunei‚ Macau and
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CORPORATE PROFILE Public Bank was established in August 1966 by its Founder and Chairman‚ Tan Sri Dato’Sri Dr. The Hong Piow. Beginning from a single branch‚ it has grown to be a premier banking group in Malaysia. Since its inception‚ Public Bank has played a fundamental role in improving the quality life of citizens. Today‚ Public Bank is a leading provider of financial services in Malaysia with overseas banking operation in Hong Kong‚ China‚ Cambodia‚ Laos‚ Sri Lanka‚ and Vietnam. The Public
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Social Responsibility and the Community The American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors. United Way improves lives by mobilizing the caring power of communities around the world to advance the common good. Involvement Responds to 70‚000 natural and man-made disasters in the U.S. Supports Military Families Health and Safety training Lifesaving Blood Donations International help
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Assignment 1: Corporate Responsibility and Marketing Strategies Student: College Guy Professor: Dr. Neil Mathur Course: BUS 508 – Contemporary Business University: Strayer University Date: January 26‚ 2014 Assignment 1: Corporate Responsibility and Marketing Strategies Question 1: I believe Apple Inc. [mostly referred as “Apple” in this document] has met the ethical and social responsibility towards general public‚ employees‚ customers and shareholders/investors
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Question If you are director in the company‚ what do you think about CSR ( Corporate Social Responsibility )?. Can it be implemented by your company ?. If possible‚ what kind of CSR activities would you implement ? . If not possible‚ please state 10 reasons. In general‚ Corporate Social Responsibility can be described as an approach by which a company: * recognises that its activities have a wider impact on the society in which it operates and that developments in society in turn impact
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Corporate Social Responsibility World Business Council for Sustainable Development defines Corporate Social Responsibility (CSR) as “The continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large.” Simple definition: Seriously considering the impact of the company’s actions on society. PERSPECTIVE ON CSR
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