TYPES OF CORPORATE DIVERSIFICATION When a firm chooses to diversify‚ it faces a decision as to how related the new business(es) is(are) to the existing businesses of the firm. When Charles Bluhdorn was CEO of a company called Gulf+Western in the 1950s‚ he diversified into a host of industries: motion pictures (Paramount Pictures‚ the makers of The Godfather‚ Chinatown‚ and other movies)‚ clothing‚ cigars‚ zinc mines‚ auto parts‚ and sugar‚ among others! In contrast‚ a company such as Cooper
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INDIVIDUAL ASSIGNMENT MGT 4235 Corporate Communication Ms. Rizwanah Souket Ali Yang Yu I 12001918 8 BA 1 15th October 2014 Corporate Communication: Mitsubishi Corporation Background: Main Business Activities Mitsubishi Corporation (MC) has seven Business Groups which develop operations in the diverse fields of Global Environmental & Infrastructure; Industrial Finance‚ Logistics & Development; Energy; Metals; Machinery; Chemicals; and Living Essentials. In addition to
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Marketing Strategy Use of strategy frameworks to analyse competitive dynamics in the pharmaceutical industry Graham Leask is a member of the Economics and Strategy Group at Aston University‚ where he currently teaches Value Based Strategy and Entrepreneurial Strategy to final year and postgraduate students. Graham joined ICI Agrochemicals Research‚ before entering the pharmaceutical industry‚ where he worked in marketing and general management roles for several top ten pharmaceutical companies.
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"Corporate Fraud" when you hear those words the first‚ most recent incident‚ many think of is The Enron Scandal. This same scandal produced the Public Company Accounting Reform and Investor Protection Act of 2002. This much needed act created the Public Company Accounting Oversight Board under the Security Exchange Commission ’s supervision. This board sets accounting standards and investigates Certified Public Accountants and companies to ensure they are following the guidelines set forth. This
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success that WestJet gained in the last 18 years is due to the fact of their excellent to customer service experience and its employment satisfaction. It was with this sound basis of positive corporate culture and the following tactful development strategies that WestJet has become so successful in the industry. Canada’s most trusted airline‚ powered by an award-winning culture of care and recognized as one of the country’s top employers. Macro environmental analysis Macro Environment:
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054VJ CORPORATE ENTREPRENEURSHIP – A FRAMEWORK FOR COMPETITIVENESS Dr. Vinnie Jauhari Associate Dean Institute for International Management & Technology Udyog Vihar Phase IV Gurgaon 122 001 E mail : vinnieverma@hotmail.com Ph. : 98 100 32324 Fax : (0124) 6397784 ________________________________________________________________________ ABSTRACT Corporate Entrepreneurship has of late evoked interest from practitioners of management and academicians. It refers to entrepreneurship in established firms
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Corporate Sustainability: A Progress Report In cooperation with Corporate Sustainability Definition & Survey Methodology Corporate Sustainability: A Progress Report is a ’KPMG’s Climate Change & Sustainability Services practice’ research paper‚ conducted in cooperation with the Economist Intelligence Unit. It reviews the importance of sustainability within business today and executive’s attitudes toward this issue. For the purpose of the report‚ corporate sustainability is defined as “adopting
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CORPORATE REPUTATION Definition Reputation is the opinion (more technically‚ a social evaluation) of the public toward a person‚ a group of people‚ or an organization. It is an important factor in many fields‚ such as business‚ online communities or social status. “If you lose money‚ you lose nothing” “if you lose health‚ you lose something” “if you lose character‚ you lose everything” Reputation is a subject of study in social‚ management and technological sciences. Its influence ranges
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Appendix 1 BACHELORS IN BUSINESS STUDIES Course Title: Corporate Communication Name: Aminath Shuzuna Student ID Number: S12425705 ID Number: A279057 Telephone: +960 7686680 Email address: shuxu.ibex@gmail.com Lectures’ Name: Gopi Learning Center: Villa College Trimester: May 2014 Contents Introduction 3 Vision 4 Mission 4 Discussion 4 Definition of corporate communication 4 Functions of corporate communication 5 Definitions of Identity‚ Image and Reputation
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0.0 The Competitive Strategy for the International Construction Industry: Sustainable Business 0.1 Evaluating the role of sustainability in the international operations of Turkish ‘ENKA Construction & Industry Co. Inc.’ (ENKA) upon its economic‚ social and environmental activities. 0.2 For: CEM Assignments Office Date: 14/07/2013 0.3 From: Deniz Berkan Unsal Moscow‚ Russian Federation 1.0 Summary More than ever‚ today’s rigid environmental legislations oppress the business world. Additionally
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