EXECUTIVE SUMMARY This report analyses SPIGEN‚ an online Korean company specializing in quality mobile phone accessories and its plan to enter the sustainability market. The report further analyses the company’s mission statement that will set the course for sustainable development. It is recommended that SPIGEN adopts a sustainable strategy and launch new line of eco-friendly products that is a variant of three of SPIGEN’s best-selling phone cases‚ “Neo Hybrid”‚ “Slim Armour” and “Tough
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14 May 2010 REPORT KELLOG’S CORPORATE COMMUNICATION STRATEGIES Executive summary The Kellogg’s company is the largest ready-to-eat cereal manufacturer in the world‚ employing over 13‚000 people and producing over 1 billion kilos of ready-to-eat cereals annually for distribution in over 160 countries. From small beginnings in Battle Creek‚ Michigan the company has grown into a global organisation with factories‚ distribution networks and markets worldwide. Its founders Dr John Harvey Kellogg
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Supplier Sustainability Involvement Program The Philips Supplier Sustainability Involvement Program is built on five pillars: create commitment by setting out our requirements; getting suppliers to understand our requirements and monitoring identified risk suppliers through audits; working with suppliers to resolve issues; and engaging stakeholders. Building block 1: Create commitment In 2012 we updated the Philips Supplier sustainability declaration in accordance with the updated EICC
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environmental sustainability. INTRODUCTION. In environmental terms‚ sustainability implies that an action can be continued indefinitely with little or manageable impact on the environment. Because the health of the environment is closely linked with the health of the society in general‚ sustainable practices ensure that the earth’s resources will be available for future generations to enjoy‚ and that there will be an earth to enjoy them on. For these reason many companies focus on sustainability‚ either
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saying that “Earth provides us enough for our needs but not for our greed” is extremely apt today fast moving generation. Secondly his insistence on all inclusive growth of the society and hence his focus basically was on rural development. Sustainability is a vast concept born out of the environmental concern debate of the last decade. There is growing concern nationally and internationally about biodiversity and protection of plants and animals and community based activity. It is important to
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UNIVERSITY OF NEWCASTLE MA MEDIA & PUBLIC RELATIONS Theoretical Approaches to PR (COM8065) A report on the current usage of Corporate Social Responsibility on the example of Unilever’s “Sustainable Living Plan” By Julia Buschmann (110452490) Laurel Hetherington Submission: 9 December 2011 1 Report of the Sustainable Living Plan Small Actions. Big Difference. 2
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Samsung for the past 3 years has been sharing their sustainable accomplishments through a sustainability report. This report demonstrates the impact Samsung had on people‚ society‚ and the environment. The structure for their sustainable report closely resembles that of an annual report. It is divided into three parts: Sustainability overview‚ Material issues‚ and Facts and figures. They monitor their accomplishments by setting benchmarks for each year. An example of these benchmarks: in 2011 they
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Product: Billabong International Product Class: Surf Brand Description: Created by two avid surfers‚ Billabong is a brand designed by surfers‚ for surfers. In 1973‚ Billabong offered little more than a small range of surf wear: mainly surfboards and board shorts. But today‚ Billabong is a brand that encompasses the Australian surf culture by offering products that cater not only for the surfer inside many of us‚ but for fashion and lifestyle needs. 1.2 CURRENT TARGET MARKET Billabong is a brand
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Rugby is regarded around the world as a high intensity‚ physical‚ and challenging sport. In the United States‚ it is regarded as a barbaric‚ un-regulated‚ and foolish sport. This misconception comes from the widely inaccurate notion that concussion among other injuries is inevitable in the sport. Rugby is beginning to take hold in high schools across the countries‚ and young adult athletes are the first generation to bring this internationally recognized sport to America. The idea of rugby being
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Abstract In nowadays‚ the sustainable development is playing a fundamental role in our society‚ and the perception of sustainable development has been well perceived. In an accounting context‚ the sustainability reporting has evolved into a kind of tool for an organization to show and present its Corporation Social Responsibility. Moreover‚ it is also the expectation for the business organization to operate in a sustainable way. In the recent researches‚ there are sufficient evidences show how
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