Case Study: The Black & Decker Corporation (A) Power Tools Division Course: International Marketing Management Prof. Dr. Lutz H Schminke Authors: Marc Gerlach (323514) Tobias Holler (725219) Björn Kleindienst (425169) Robin Mack (223377) Marina Sukhareva (127387) Celia Yan (431144) Fulda‚ 24th May 2011 Table of Content Table of Content 2 1. Introduction 2 2. Case Summary 3 2.1 The Black & Decker Corporation
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Case 1.1 - Enron Corporation ------------------------------------------------- Discussion 1 The parties we believe to be most at fault for the crisis in this case are a) the Audit Firm engaged in the Enron audit (Arthur Andersen); b) Enron Management (Kenneth Lay‚ Jeffrey Skilling‚ Andrew Fastow; and c) the SEC. The Public Accounting Firm: Arthur Andersen The auditor has the responsibility to evaluate the risk of material fraud‚ including: * Incentives and motives for fraud : Enron was a fast
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Company: In 1998‚ Lasik Vision Corporation was the first laser vision correction provider in North America to offer “affordable‚ value-pricing” and to promote it with direct-to-consumer advertising. At the time‚ this was a new approach for a medical services company and allowed it to capitalize on a larger mass appeal for the procedure. Dr. Wallerstein was the National Medical Director of LASIK Vision Corporation and oversaw medical standardization
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Innovation at 3M Corporation Case Summary 3M was and still is a worldwide leader in innovation. After a rough start in 1902‚ over decades‚ 3M enjoyed national and global growth as well as a reputation for remaining a hothouse of innovation. In the 1990’s‚ 3M was trying to move away from the incrementalism and it sought to change the mix of new products to truly create something new to the world‚ instead of line extensions‚ which typically had provided two out of three new-product sales dollars
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Reaction Essay: The Corporation The documentary The Corporation‚ directed by Jennifer Abbott and Mark Achbar and produced in 2004‚ although bias‚ opens many doors for discussion in regard to capitalism and the role of corporations in our lives. I found the documentary to be presented professionally‚ and filled with legitimate facts more so than extreme opinion. The documentary truly outlines the "all-pervasive" role the corporation has taken as the "world’s dominant institution". The film opens
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Case Writeups : Sealed Air Corporation 1) What has been happening in this market? How has Sealed Air (SA) been doing? To what do you attribute SA’s success? Sealed Air had achieved 25% annual growth in net sales and net earnings from 1971 to 1980. The company has been keeping a technical leadership position in the market. During 10 years‚ the company built on its development of the first-cell‚ lightweight cushioning material‚ introduced the first foam-in-place packaging system‚ and engineered the
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Case 4.2 Comptronix Corporation identifying inherent risk and control risk factors Mark S. Beasley Frank A. Buckless Steven M. Glover Douglas F. Prawitt it was 9:30 A.M. on a monday morning when the call came through. "hi dr mitchell‚ do you have a minute? "sure" the professor replied "i am on of your former students‚ but if you don ’t mind‚ i would prefer to remain anymous. i think it is best for both us if i not reveal my name or my company to you. i am concerned that the
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Cervus Equipment Corporation‚ was found in the 1990s to manages and consolidate farm equipment dealerships. It is based in Calgary‚ Alberta. It is in partnership with original equipment manufacturers and has branched out into the construction and long haul manufacturing industries. It has also increased its geographic foot print by moving into New Zealand and Australia. The company has successfully grown through acquisition‚ and has grown its revenue from $56 million to $979 in a pace of 11 years
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Case Study-Transamerica Oil Corporation v. Lynes Incorporated I. Procedural History Transamerica Oil Corporation‚ who conducts oil and gas drilling‚ solicited Lynes Incorporated about their advertisement regarding an injection packer and decided to purchase several of them only to determine that they did not function as advertised. Plaintiff decided to file suit‚ under the Kansas Uniform Commercial Code (UCC)‚ the plaintiff’s claim that there was a breach of an express warranty by the defendant
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MINICASE ACCT – 13 1. What are the relevant facts? - The company for which Chris is the controller is facing difficult times in light of a downturn in the construction industry. - Chris and Robin know that a material receivable from the Ender Corporation is probably uncollectable. - The allowance adjustment for the material receivable has not been made - Allowance adjustment will cause the auditor to mention the company’s unstable financial position and therefore without a clear opinion‚ the
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