and CEO of Target Corporation Prepared By: OnPoint Consulting Charles Buzzelli Alexandra Carhart Anthony Knaver Danielle Mandich Michael Serbin Tim Troutman November 29‚ 2012 1275 E. 10th St.‚ Bloomington‚ IN 47406 Gregg W. Steinhafel‚ CEO Target Corporation 1000 Nicollet Mall Minneapolis‚ MN 55403 SUBJ: TARGET MARKET Dear Mr. Steinhafel‚ OnPoint Consulting is excited to have the opportunity to address some of the challenges that Target is currently
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Demographic characteristics are as follows: Gender: The car is for the family‚ so gender is immaterial here. But generally‚ the male person of the house is the influencer and the decider of the purchase‚ thus the Ad has to be made considering him as the target market Age: 25-40 years Income: Rs. 3- 5 Lakhs per annum for the family Education: Graduate Occupation: Lower level Executive in any organisation Social class: middle class‚ upper middle class Geography : Tier 1‚ 2 and 3 cities
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Target Corporation Arthur S. Camua Jr. University of Phoenix Management MGT/521 Professor Mr. Jeffrey Gordon December 13‚ 2012 Target Corporation Target Corporation is one of America’s biggest corporations according to Fortune 500. Target is a retailer that operates general merchandise and food discount stores. Being one of the biggest and one of the leading retailers in the America‚ Target enjoys a strong market position to promote market opportunities and adds to their bargaining power
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teen magazine. It will contain cover issues about teenagers and their day to day life‚ what problems they go through as teens and tips on fashion. It will also contain latest gossips about celebrities and information about movies and other topics which are aimed at teenagers and their interests. It will also contain pictures which I will be providing to go with each individual article. I also intend to create a barcode and wish to include a date of issue so that the people reading the magazine will
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Running head: AUDIENCE ANALYSIS Audience Analysis Audience Analysis When giving a sales presentation in a meeting‚ I would need to analyze my audience to best begin my approach for a successful and informative presentation. Using audience analysis I would need to determine who my audience is‚ how will I communicate with them‚ what shall I consider given the diversity of the audience‚ and how will I ensure my message is effective? The characteristics I would have to consider when giving
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Tammie Wilson 31 July 2012 Cosmopolitan vs. Maxim – The Objectification of Women in Print The following is an analysis of the similarities and differences between Cosmopolitan‚ a magazine marketed toward women; and Maxim‚ a magazine marketed toward men. While having differing target audiences‚ they lead the magazine industry in sales. Each publication manages to degrade women in their own way. Cosmo‚ as it’s commonly called‚ strives to be a magazine dedicated to empowering women‚ a way for women
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Establish concept I am going to create a magazine cover for VIBE magazine. Vibe is an entertainment and music magazine that features some of the biggest hip hop‚ rnb‚ actor’s dancers and other entertainers in the world and since its launch in 1993. Vibe magazine is targeted at the urban followers of the hip hop culture‚ and some believe if an artist hasn’t been on the cover they haven’t progressed to their fullest ability. My magazine cover will be a United Kingdom because since Vibe was launched
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bama’s speech points up an important fact: Good public speakers are audience-centered. They know the primary purpose of speechmaking is not to browbeat the audience or to blow off steam. Rather‚ it is to gain a desired response from listeners. Being audience-centered does not involve compromising your beliefs to get a favorable response. Nor does it mean using devious‚ unethical tactics to achieve your goal. As with Barack Obama‚ you can remain true to yourself and speak ethically while adapting
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the magazine cover uses. When studying a picture‚ advertisement or magazine cover you can take almost anything as a sign or symbol‚ anything can represent anything at the discretion of the writer or editor. It is for us to interpret what each sign or symbol is representing to the best of our knowledge. Semiotics are important in a work as they give us a better insight into the content‚ the ideology and what to expect within the magazine. After a close analysis of the semiotics of a magazine we can
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‘hot off the press’ information to countless human beings. However‚ it was when two journalists decided to contribute a twist. Their impartial views on the latest reports allured those hungry knowledge‚ and satisfied the literate audience. TIME magazine was founded by Mr. Britton Hadden and Mr. Henry Luce in the 1920’s. Both founders first became close companions by writing and editing the school paper at Hotchkiss School in Connecticut. The two eventually enrolled into Yale University
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